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  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.


Popular Marketing Analytics Courses and Certifications


  • Status: Free Trial
    Free Trial
    F

    Fundação Instituto de Administração

    Comunicação Digital e Consumidores

    Skills you'll gain: Customer experience strategy (CX), Communication Planning, Marketing Strategies, Consumer Behaviour, Customer Insights, Target Market, Digital Transformation, Digital Marketing, Digital Communications, Marketing Analytics, MarTech, Market Intelligence, Communication Strategies

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    E

    EDUCBA

    Financial Modeling & Valuation with Excel

    Skills you'll gain: Microsoft Excel, Excel Formulas, Pivot Tables And Charts, Working Capital, Cash Flows, Spreadsheet Software, Income Statement, Financial Analysis, Financial Accounting, Revenue Recognition, Business Valuation, Generally Accepted Accounting Principles (GAAP), Business Reporting, Balance Sheet, Data Visualization, Capital Expenditure, Accounts Receivable, Financial Modeling, Finance, Corporate Finance

    4.8
    Rating, 4.8 out of 5 stars
    ·
    95 reviews

    Beginner · Specialization · 3 - 6 Months

  • C

    Coursera

    Build social awareness content for Instagram with Canva

    Skills you'll gain: Canva (Software), Instagram, Social Media Content, Content Creation, Graphic and Visual Design Software, Graphic Design, Social Media Marketing, Video Production, Social Justice

    4.6
    Rating, 4.6 out of 5 stars
    ·
    13 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    A

    Adobe

    Document Design

    Skills you'll gain: Adobe Acrobat, Document Management, Workflow Management, Collaborative Software, Design Reviews, Project Design, File Management, Client Services, Marketing Collateral, Graphic Design, Digital Design, Version Control, Creative Design, Branding, Constructive Feedback

    4.7
    Rating, 4.7 out of 5 stars
    ·
    135 reviews

    Mixed · Course · 1 - 4 Weeks

  • C

    Coursera

    Comment Utiliser Canva Pro pour Publier sur Social Media

    Skills you'll gain: Social Media Management, Social Media Content, Facebook, Calendar Management, Social Media, Content Creation, Social Media Marketing, Driving engagement, Scheduling, Marketing, Graphic Design, Digital Marketing

    Intermediate · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    U

    University of Illinois Urbana-Champaign

    Machine Learning for Accounting with Python

    Skills you'll gain: Machine Learning Algorithms, Unsupervised Learning, Scikit Learn (Machine Learning Library), Machine Learning, Text Mining, Applied Machine Learning, Time Series Analysis and Forecasting, Data Processing, Supervised Learning, Predictive Modeling, Python Programming, Regression Analysis, Feature Engineering, Jupyter, Pandas (Python Package), Natural Language Processing, Statistical Analysis, Performance Metric

    Build toward a degree

    4.6
    Rating, 4.6 out of 5 stars
    ·
    43 reviews

    Intermediate · Course · 1 - 3 Months

  • Status: Free
    Free
    C

    Coursera

    Data Science Coding Challenge: Loan Default Prediction

    Skills you'll gain: Applied Machine Learning, Jupyter, Data Processing, Predictive Modeling, Machine Learning, Predictive Analytics, Data Manipulation, Data Science, Data Analysis, Python Programming

    4.7
    Rating, 4.7 out of 5 stars
    ·
    106 reviews

    Intermediate · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    B

    Board Infinity

    HR Competencies & Leadership for SHRM Exams Prep

    Skills you'll gain: Recruitment, Talent Recruitment, Professional Development, Organizational Structure, Virtual Teams, People Development, Cultural Diversity, Applicant Tracking Systems, Human Capital, Professional Networking, Team Building, Lifelong Learning, Innovation, Decision Making, Employee Onboarding, Change Management, Time Management, Learning Strategies, Digital Transformation, Emerging Technologies

    4
    Rating, 4 out of 5 stars
    ·
    122 reviews

    Intermediate · Specialization · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    Universidad Nacional Autónoma de México

    Business intelligence and data warehousing

    Skills you'll gain: Data Warehousing, Extract, Transform, Load, Business Intelligence, Data Mining, Big Data, Predictive Analytics, Analytics, Data Modeling, MySQL, Business Analytics, Apache Hadoop, Star Schema, Unstructured Data, Database Design, SQL, Data Transformation

    3.9
    Rating, 3.9 out of 5 stars
    ·
    101 reviews

    Intermediate · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    L

    LearnQuest

    Fundamentals of Big Data

    Skills you'll gain: Big Data, Analytics, Data Processing, Data Analysis, Data Strategy, Data Lakes, Data Storage, Data Warehousing, Data Management, Data Infrastructure, Data Architecture, Data Capture, Unstructured Data, Real Time Data

    3.9
    Rating, 3.9 out of 5 stars
    ·
    30 reviews

    Mixed · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Colorado Boulder

    Probability Foundations for Data Science and AI

    Skills you'll gain: Probability, Probability & Statistics, Probability Distribution, Bayesian Statistics, Statistics, Data Analysis, Statistical Analysis, Artificial Intelligence

    Build toward a degree

    4.5
    Rating, 4.5 out of 5 stars
    ·
    266 reviews

    Intermediate · Course · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    A

    Automatic Data Processing, Inc. (ADP)

    ADP AIRS® Entry-Level Recruiter

    Skills you'll gain: Recruitment, Talent Pipelining, Professional Networking, Applicant Tracking Systems, Recruitment Strategies, Relationship Building, Talent Sourcing, Performance Metric, Job Analysis, Talent Acquisition, Consultative Approaches, Process Improvement, Change Management, Compensation Management, Coordination, Key Performance Indicators (KPIs), Performance Reporting, Market Research, Performance Analysis, Self-Awareness

    4.7
    Rating, 4.7 out of 5 stars
    ·
    43 reviews

    Beginner · Professional Certificate · 3 - 6 Months

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In summary, here are 10 of our most popular marketing analytics courses

  • Comunicação Digital e Consumidores: Fundação Instituto de Administração
  • Financial Modeling & Valuation with Excel: EDUCBA
  • Build social awareness content for Instagram with Canva: Coursera
  • Document Design: Adobe
  • Comment Utiliser Canva Pro pour Publier sur Social Media: Coursera
  • Machine Learning for Accounting with Python: University of Illinois Urbana-Champaign
  • Data Science Coding Challenge: Loan Default Prediction: Coursera
  • HR Competencies & Leadership for SHRM Exams Prep: Board Infinity
  • Business intelligence and data warehousing: Universidad Nacional Autónoma de México
  • Fundamentals of Big Data: LearnQuest

Skills you can learn in Marketing

Market (economics) (28)
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Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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