• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
Log In
Join for Free
  • Browse
  • Customer Analytics

Customer Analytics Courses

Customer analytics courses can help you learn data collection techniques, customer segmentation, predictive modeling, and performance measurement. You can build skills in interpreting customer behavior, optimizing marketing strategies, and enhancing customer experience through data-driven insights. Many courses introduce tools like Google Analytics, Tableau, and SQL, that support analyzing data and visualizing trends to inform business decisions.


Popular Customer Analytics Courses and Certifications


  • Status: Free Trial
    Free Trial
    M

    Macquarie University

    Supply chain management: Be global

    Skills you'll gain: Supply Chain, Supply Chain Planning, Supply Chain Management, Strategic Sourcing, Transportation, Supply Chain, and Logistics, Procurement, Logistics Management, Supplier Management, Corporate Sustainability, Risk Management, Business Technologies, Sustainable Design

    4.8
    Rating, 4.8 out of 5 stars
    ·
    366 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    Universidad de los Andes

    Desarrollo de Videojuegos en Unity: Una Introducción

    Skills you'll gain: Unity Engine, Video Game Development, User Interface (UI), Game Design, Animations, Google Analytics, Prototyping, Object Oriented Programming (OOP), C# (Programming Language), Scripting, Application Deployment

    4.4
    Rating, 4.4 out of 5 stars
    ·
    266 reviews

    Beginner · Course · 1 - 3 Months

  • C

    Coursera

    Storytelling With Data

    Skills you'll gain: Data Storytelling, Data Presentation, Storytelling, Data Visualization, Verbal Communication Skills, Data Analysis, Business Communication, Action Oriented, Drive Engagement

    4.5
    Rating, 4.5 out of 5 stars
    ·
    275 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    C

    California Institute of the Arts

    Plan a Successful Freelancing Business

    Skills you'll gain: Competitive Analysis, Business Planning, Business Strategy, Market Analysis, Market Opportunities, Value Propositions, Peer Review, Entrepreneurship, Business Modeling, Service Design, Goal Setting

    4.7
    Rating, 4.7 out of 5 stars
    ·
    303 reviews

    Beginner · Course · 1 - 3 Months

  • Status: New
    New
    P

    Packt

    DeepSeek R1 AI: 25 Real World Projects in AI for Beginners

    Skills you'll gain: Email Automation, Analytics, LLM Application, Grammar, Customer Support, Debugging

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of Minnesota

    Recommender Systems: Evaluation and Metrics

    Skills you'll gain: Performance Metric, Performance Measurement, Benchmarking, Usability Testing, A/B Testing, User Feedback, Analysis, Data-Driven Decision-Making, Predictive Analytics, Diversity and Inclusion

    4.4
    Rating, 4.4 out of 5 stars
    ·
    235 reviews

    Mixed · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    J

    Johns Hopkins University

    Surveillance Systems: Analysis, Dissemination, and Special Systems

    Skills you'll gain: Epidemiology, Trend Analysis, Chronic Diseases, Public Health, Public Health and Disease Prevention, Health Policy, Data Analysis, Biostatistics, System Monitoring, Health Informatics, Technical Communication, Media and Communications, Infectious Diseases, Law, Regulation, and Compliance, Data Ethics, Data Collection, Risk Analysis, Information Privacy

    4.8
    Rating, 4.8 out of 5 stars
    ·
    385 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Michigan

    Extraordinary Human Capital Management

    Skills you'll gain: Human Capital, Human Resource Strategy, Human Resources, Change Management, Human Resources Management and Planning, Talent Management, Labor Relations, HR Tech, Organizational Strategy, Crisis Management, Intercultural Competence, Cultural Diversity, People Management, Talent Acquisition, Industrial and Organizational Psychology, Workforce Development, Diversity and Inclusion, People Analytics, Leadership, Communication

    4.7
    Rating, 4.7 out of 5 stars
    ·
    61 reviews

    Intermediate · Specialization · 1 - 3 Months

  • C

    Coursera

    Introducción a CRM con HubSpot

    Skills you'll gain: HubSpot CRM, Customer Relationship Management (CRM) Software, Customer Relationship Management, Email Marketing, Customer Relationship Building, Dashboard, Customer Data Management, Customer Acquisition Management, Integrated Marketing Communications, Sales Pipelines

    4.7
    Rating, 4.7 out of 5 stars
    ·
    78 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Preview
    Preview
    U

    Università Bocconi

    Capital-investissement et capital-risque

    Skills you'll gain: Private Equity, Business Valuation, Investments, Mergers & Acquisitions, Finance, Entrepreneurship, Due Diligence, Financial Management, Business Development, Tax Laws, Legal Risk

    4.8
    Rating, 4.8 out of 5 stars
    ·
    44 reviews

    Mixed · Course · 1 - 3 Months

  • Status: Preview
    Preview
    T

    Tecnológico de Monterrey

    Desarrollo rápido de productos innovadores para mercados emergentes

    Skills you'll gain: New Product Development, Design Thinking, Innovation, Product Design, Consumer Behaviour, Ideation, User Research, Market Opportunities, Product Improvement, Needs Assessment, Solution Design, Commercialization, Market Trend, Emerging Technologies

    4.5
    Rating, 4.5 out of 5 stars
    ·
    410 reviews

    Mixed · Course · 1 - 3 Months

  • Status: Preview
    Preview
    U

    Universidad Austral

    Conceptos base para el estudio del medio ambiente

    Skills you'll gain: Environmental Science, Chemistry, Biology, Environmental Monitoring, Environment, Data Analysis, Sustainable Development, Life Sciences, Statistical Analysis, Water Quality, Biotechnology, Physics, Climate Change Mitigation

    4.7
    Rating, 4.7 out of 5 stars
    ·
    531 reviews

    Beginner · Course · 1 - 4 Weeks

Searches related to customer analytics

customer data analytics for marketers
customer data, analytics, and segmentation
marketing analytics: know your customers
genai for customer analytics and insights with june
ai for customer experience with chatbots and analytics
custom reports in google analytics
building custom regional reports with google analytics
create a custom marketing analytics dashboard in data studio
1…148149150…373

In summary, here are 10 of our most popular customer analytics courses

  • Supply chain management: Be global: Macquarie University
  • Desarrollo de Videojuegos en Unity: Una Introducción: Universidad de los Andes
  • Storytelling With Data: Coursera
  • Plan a Successful Freelancing Business : California Institute of the Arts
  • DeepSeek R1 AI: 25 Real World Projects in AI for Beginners: Packt
  • Recommender Systems: Evaluation and Metrics: University of Minnesota
  • Surveillance Systems: Analysis, Dissemination, and Special Systems: Johns Hopkins University
  • Extraordinary Human Capital Management: University of Michigan
  • Introducción a CRM con HubSpot: Coursera
  • Capital-investissement et capital-risque: Università Bocconi

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • English Speaking
  • Generative AI (GenAI)
  • Microsoft Excel
  • Microsoft Power BI
  • Project Management
  • Python

Certificates & Programs

  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM Data Analyst Certificate
  • IBM Data Science Certificate
  • Machine Learning Certificate
  • Microsoft Power BI Data Analyst Certificate
  • UI / UX Design Certificate

Industries & Careers

  • Business
  • Computer Science
  • Data Science
  • Education & Teaching
  • Engineering
  • Finance
  • Healthcare
  • Human Resources (HR)
  • Information Technology (IT)
  • Marketing

Career Resources

  • Career Aptitude Test
  • Examples of Strengths and Weaknesses for Job Interviews
  • High-Income Skills to Learn
  • How Does Cryptocurrency Work?
  • How to Highlight Duplicates in Google Sheets
  • How to Learn Artificial Intelligence
  • Popular Cybersecurity Certifications
  • Preparing for the PMP Certification
  • Signs You Will Get the Job After an Interview
  • What Is Artificial Intelligence?

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Share your Coursera learning story

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2025 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok