• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Digital Marketing

Digital Marketing Courses

Digital marketing courses can help you learn SEO strategies, content creation, social media management, and email marketing techniques. You can build skills in audience analysis, campaign optimization, and brand storytelling. Many courses introduce tools like Google Analytics for tracking performance, Hootsuite for managing social media, and Mailchimp for email campaigns, showing how these skills can enhance your marketing efforts.

Popular Digital Marketing Courses and Certifications


  • U

    University of Virginia

    Innovating with the Business Model Canvas

    Skills you'll gain: Design Thinking, Innovation, Journey Mapping, Process Design, Business Modeling, Business Architecture, Business Process, Business Strategy, Strategic Partnership, Growth Strategies, Customer Analysis, Value Propositions, Product Management, Resource Allocation, Customer Relationship Building, Customer Relationship Management

    ★ 4.6 (322) · Beginner · Course · 1 - 4 Weeks

    Status: Free Trial
    Free Trial
  • T

    The State University of New York

    Basic Information Literacy

    Skills you'll gain: digital literacy, Brainstorming, Planning, Information Management, Research, Critical Thinking, Investigation, Literacy, Ethical Standards And Conduct, Databases

    ★ 4.7 (216) · Beginner · Course · 1 - 3 Months

    Status: Free Trial
    Free Trial
  • E

    Erasmus University Rotterdam

    Digital Governance

    Skills you'll gain: Legal Risk, Law, Regulation, and Compliance, Legal Technology, Emerging Technologies, Cyber Governance, Arbitration, Market Dynamics, Litigation and Civil Justice, Digital Analysis, Court Systems, Adjudication, E-Commerce, Political Sciences, Competitive Analysis, Automation, Digital Transformation, Data Ethics, Intellectual Property, Economics, Policy, and Social Studies, Public Administration

    ★ 4.6 (202) · Beginner · Course · 1 - 3 Months

    Category: Preview
    Preview
  • U

    University of Rochester

    The Power of Markets I: The Basics of Supply and Demand and Consumer Behavior

    Skills you'll gain: Supply And Demand, Market Dynamics, Economics, Consumer Behaviour, Economics, Policy, and Social Studies, Resource Allocation, Market Analysis, Policy Analysis, Public Policies, Decision Making, Investment Management

    ★ 4.6 (276) · Beginner · Course · 1 - 4 Weeks

    Category: Preview
    Preview
  • I

    IBM

    Developing Mobile Apps with Flutter

    Skills you'll gain: Flutter (Software), Mobile Development, User Interface (UI) Design, User Interface and User Experience (UI/UX) Design, React Native, Application Development, iOS Development, Apple iOS, Mobile Development Tools, UI Components, User Story, User Interface (UI), Database Application, Android Development, Databases, Cloud Applications, Database Software, Other Mobile Programming Languages, Database Management, Database Management Systems

    ★ 4.5 (197) · Beginner · Specialization · 3 - 6 Months

    Status: Free Trial
    Free Trial
  • S

    STARWEAVER

    Grow with AI: Your AI-driven Growth Marketing strategy

    Skills you'll gain: AI Personalization, Personalized Campaigns, Marketing Strategies, Email Marketing, Data-Driven Marketing, Growth Strategies, Marketing Automation, MarTech, Marketing Effectiveness, Strategic Marketing, AI Enablement, Marketing Analytics, Email Automation, Driving engagement, Market Intelligence, Data Ethics, Customer Engagement, Lead Generation, Customer experience improvement, Customer Insights

    ★ 4.6 (102) · Beginner · Course · 1 - 4 Weeks

    Status: Free Trial
    Free Trial
  • B

    BCG

    التحوّل الرقمي

    Skills you'll gain: Digital Transformation, Business Transformation, Technology Strategies, Business Technologies, Digital Analysis, Market Dynamics, Emerging Technologies, Business Economics, Innovation, Competitive Analysis

    ★ 4.6 (296) · Beginner · Course · 1 - 4 Weeks

    Category: Preview
    Preview
  • C

    Coursera

    Prompt Engineering Generative AI for Marketing & Advertising

    Skills you'll gain: Prompt Engineering, Prompt Engineering Tools, Marketing Design, Generative AI, A/B Testing, Marketing Materials, Copywriting, Advertising, Marketing, Advertising Campaigns, ChatGPT, Content Creation, Marketing Effectiveness, Customer Insights

    ★ 4.5 (108) · Beginner · Guided Project · Less Than 2 Hours

  • U

    Universidade Estadual de Campinas

    Processamento Digital de Sinais - Amostragem

    Skills you'll gain: Digital Signal Processing

    ★ 4.7 (211) · Mixed · Course · 1 - 3 Months

    Category: Free
    Free
  • 2

    28DIGITAL

    Blockchain 360: A State of the Art for Professionals

    Skills you'll gain: Blockchain, Business Process Automation, Digital Transformation, Business Transformation, Automation, Emerging Technologies, Market Opportunities, Internet Of Things, Supply Chain Management, Data Integration, Distributed Computing, Systems Integration, Market Trend

    ★ 4.5 (338) · Beginner · Course · 1 - 3 Months

    Category: Preview
    Preview
  • T

    Tecnológico de Monterrey

    ¿Qué hacer con tu estrategia digital en tiempos de cambio?

    Skills you'll gain: Customer Engagement, Target Market, Digital Advertising, Customer Retention, Customer Relationship Building, Search Engine Optimization, Sales Prospecting, Brand Loyalty, Digital Media Strategy, Lead Generation, Prospecting and Qualification, Digital Marketing, Marketing Strategies, Strategic Communication, Customer experience strategy (CX), Digital Marketing Tools, Cash Flows, Web Analytics

    ★ 4.9 (152) · Beginner · Course · 1 - 4 Weeks

    Status: Free Trial
    Free Trial
  • A

    Adobe

    Multichannel Content Marketing

    Skills you'll gain: Personalized Campaigns, Data-Driven Marketing, Cross-Channel Marketing, Marketing Channel, Content Marketing, Marketing Analytics, Data Ethics, Campaign Management, Data-Driven Decision-Making, Marketing Strategies, Integrated Marketing Communications, Marketing Automation, MarTech, Content Development and Management, Content Strategy, Content Performance Analysis, Adobe Express, AI Personalization, Social Media, Market Research

    ★ 4.7 (100) · Beginner · Course · 1 - 4 Weeks

    Status: Free Trial
    Free Trial
1…125126127…515

In summary, here are 10 of our most popular digital marketing courses

  • Innovating with the Business Model Canvas: University of Virginia
  • Basic Information Literacy: The State University of New York
  • Digital Governance: Erasmus University Rotterdam
  • The Power of Markets I: The Basics of Supply and Demand and Consumer Behavior: University of Rochester
  • Developing Mobile Apps with Flutter: IBM
  • Grow with AI: Your AI-driven Growth Marketing strategy: STARWEAVER
  • التحوّل الرقمي: BCG
  • Prompt Engineering Generative AI for Marketing & Advertising: Coursera
  • Processamento Digital de Sinais - Amostragem: Universidade Estadual de Campinas
  • Blockchain 360: A State of the Art for Professionals: 28DIGITAL

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications
  • Share your Coursera learning story

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Udemy

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok