• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Pricing Strategy

Pricing Strategy Courses

Pricing strategy courses can help you learn market analysis, competitive pricing, value-based pricing, and dynamic pricing techniques. You can build skills in customer segmentation, pricing psychology, and revenue optimization. Many courses also introduce tools like Excel for data analysis, pricing software for simulations, and analytics platforms to track pricing performance, allowing you to apply these skills in real-world business scenarios.

Popular Pricing Strategy Courses and Certifications


  • A

    Automatic Data Processing, Inc. (ADP)

    ADP Entry-Level Compensation and Benefits Analyst

    Skills you'll gain: Benefits Administration, Compensation Analysis, Compensation Management, Compensation Strategy, Job Evaluation, Data Collection, Compensation and Benefits, Data Visualization, Job Analysis, Data Presentation, Data-Driven Decision-Making, Spreadsheet Software, Data Visualization Software, Human Resource Strategy, Project Management, Communication Planning, Administration, Data Analysis, Microsoft Excel, Program Management

    ★ 4.5 (131) · Beginner · Professional Certificate · 3 - 6 Months

    Status: Free Trial
    Free Trial
  • I

    IESE Business School

    Operations Management

    Skills you'll gain: Operations Management, Process Improvement, Performance Improvement, Process Improvement and Optimization, Process Design, Process Analysis, Operations, Business Process Improvement, Administration, Inventory Management, Process Management, Business Operations, Operational Analysis, Organizational Strategy, Operational Efficiency, Operational Performance Management, Workflow Management, Strategic Decision-Making, Inventory Control, Capacity Management

    ★ 4.8 (48) · Intermediate · Course · 1 - 4 Weeks

    Category: Preview
    Preview
  • C

    Coursera

    Analyzing Market Attractiveness Using Creately

    Skills you'll gain: Competitive Analysis, Business Strategy, Market Dynamics, Market Analysis, Market Opportunities, Market Intelligence, Strategic Thinking, Entrepreneurship, Market Research, New Business Development, Business Analysis Tools, Innovation

    ★ 4.6 (124) · Beginner · Guided Project · Less Than 2 Hours

    Category: Free
    Free
  • I

    IESE Business School

    Communicating with Presence

    Skills you'll gain: Persuasive Communication, Corporate Communications, Crisis Management, Media Relations, Public Speaking, Strategic Communication, Media and Communications, Communication Strategies, Storytelling, Verbal Communication Skills, Influencing, Communication, Media Strategy, Communication Planning, Oral Expression, Public Relations, Digital Media Strategy, Digital Marketing, Leadership, Stakeholder Communications

    ★ 4.8 (195) · Beginner · Specialization · 1 - 3 Months

    Status: Free Trial
    Free Trial
  • I

    IIMA - IIM Ahmedabad

    How to Transform Digitally?

    Skills you'll gain: Digital Transformation, Business Transformation, Stakeholder Engagement, Stakeholder Management, Organizational Change, Change Management, Business Modeling, Enterprise Architecture, Information Technology Architecture, Cloud Computing Architecture, Governance, Automation, Operational Excellence, Overcoming Objections, Cybersecurity

    ★ 4.6 (47) · Beginner · Course · 1 - 3 Months

    Status: Free Trial
    Free Trial
  • T

    Tecnológico de Monterrey

    Leadership and Critical Thinking

    Skills you'll gain: Critical Thinking, Organizational Leadership, Critical Thinking and Problem Solving, Positivity, Self-Awareness, Stress Management, Leadership, Independent Thinking, Resilience, Leadership Studies, Influencing, Motivational Skills, Business Ethics, Strategic Thinking, Personal Development, Leadership Development, Industrial and Organizational Psychology, Decision Making, Emotional Intelligence, Optimism

    ★ 4.6 (373) · Advanced · Specialization · 1 - 3 Months

    Status: Free Trial
    Free Trial
  • U

    University of Virginia

    Product Analytics and AI

    Skills you'll gain: Agile Product Development, Product Improvement, Customer Analysis, Analytics, Analytical Skills, Demand Planning, Usability Testing, Product Management, Customer Insights, AI Product Strategy, A/B Testing, Product Development, Agile Methodology, User Experience, Customer Demand Planning, Advanced Analytics, Data-Driven Decision-Making, Customer experience improvement, Agile Software Development, Software Development

    ★ 4.7 (514) · Beginner · Course · 1 - 4 Weeks

    Status: Free Trial
    Free Trial
  • T

    Tecnológico de Monterrey

    Requerimientos, planeación, ejecución y medición de estrategias para redes sociales

    Skills you'll gain: Social Media Strategy, Social Media Marketing, Social Media Campaigns, Digital Media Strategy, Content Marketing, Communication Planning, Marketing Strategies, Social Media Analytics, Marketing Communications, Content Strategy, Strategic Communication, Campaign Planning, Campaign Management, Marketing, Customer Engagement, Communication Strategies

    ★ 4.5 (544) · Mixed · Course · 1 - 3 Months

    Status: Free Trial
    Free Trial
  • M

    Microsoft

    Market Research and Competitive Analysis

    Skills you'll gain: Competitive Analysis, Market Research, Competitive Intelligence, Persona Development, Market Analysis, Customer Analysis, Market Intelligence, Market Opportunities, Business Research, AI Product Strategy, Consumer Behaviour, Target Market, Customer Insights, Data-Driven Decision-Making, Business Strategy, Product Management, Product Development, Target Audience, Product Strategy, Gap Analysis

    ★ 4.5 (54) · Beginner · Course · 1 - 4 Weeks

    Status: Free Trial
    Free Trial
  • C

    Coursera

    5 Ways to Build a Better LinkedIn Profile

    Skills you'll gain: LinkedIn, Photo Editing, Web Presence, Professional Networking, Digital Brand Strategy, Social Media, Content Optimization, Branding, Professionalism, Recognizing Others, Trustworthiness, Business Communication

    ★ 4.4 (318) · Intermediate · Guided Project · Less Than 2 Hours

    Category: Free
    Free
  • T

    Tecnológico de Monterrey

    Estrategias de Emprendimiento

    Skills you'll gain: Supplier Management, Business Planning, Entrepreneurship, Supplier Performance Management, Business Strategies, Supplier Relationship Management, New Business Development, Growth Strategies, Business Development, Business Strategy, Business Modeling, Business Valuation, Entrepreneurial Finance, Sales Presentations, Market Opportunities, Financial Analysis, Strategic Thinking, Strategic Marketing, Competitive Analysis, Market Analysis

    ★ 4.8 (89) · Beginner · Course · 1 - 3 Months

    Category: Preview
    Preview
  • U

    University of California, Irvine

    Security Governance & Compliance

    Skills you'll gain: Security Strategy, Cyber Governance, Threat Management, Security Management, Cyber Risk, Compliance Management, Risk Management, Regulatory Compliance, Cyber Security Policies, Cybersecurity, Law, Regulation, and Compliance, Cyber Security Strategy, Governance, Security Controls, Procedure Development, Regulation and Legal Compliance, Program Standards, Regulatory Requirements

    ★ 4.7 (178) · Mixed · Course · 1 - 4 Weeks

    Status: Free Trial
    Free Trial
1…132133134…425

In summary, here are 10 of our most popular pricing strategy courses

  • ADP Entry-Level Compensation and Benefits Analyst: Automatic Data Processing, Inc. (ADP)
  • Operations Management: IESE Business School
  • Analyzing Market Attractiveness Using Creately: Coursera
  • Communicating with Presence: IESE Business School
  • How to Transform Digitally?: IIMA - IIM Ahmedabad
  • Leadership and Critical Thinking: Tecnológico de Monterrey
  • Product Analytics and AI: University of Virginia
  • Requerimientos, planeación, ejecución y medición de estrategias para redes sociales: Tecnológico de Monterrey
  • Market Research and Competitive Analysis: Microsoft
  • 5 Ways to Build a Better LinkedIn Profile: Coursera

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications
  • Share your Coursera learning story

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Udemy

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok