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  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Popular Marketing Analytics Courses and Certifications


  • U

    University of Minnesota

    User Interface Design

    Skills you'll gain: UI/UX Research, User Research, Design Research, User Interface (UI), User Interface (UI) Design, Usability Testing, Prototyping, User Interface and User Experience (UI/UX) Design, Usability, Interactive Design, User Experience, Human Computer Interaction, Graphic and Visual Design, Persona (User Experience), Ideation, Design, Peer Review, User Experience Design, Design Reviews, Interaction Design

    ★ 4.6 (1.8K) · Intermediate · Specialization · 3 - 6 Months

  • U

    University of Pennsylvania

    Effective Compliance Programs

    Skills you'll gain: Compliance Training, Compliance Management, Regulatory Compliance, Law, Regulation, and Compliance, Internal Communications, Regulatory Requirements, Procedure Development, Continuous Monitoring, Culture Transformation, Disciplinary Procedures, Business Ethics, Industrial and Organizational Psychology, Ethical Standards And Conduct, Psychology, Strategic Planning

    ★ 4.9 (872) · Mixed · Course · 1 - 4 Weeks

  • A

    Advancing Women in Tech

    Real-World Product Management

    Skills you'll gain: Product Roadmaps, Product Management, Agile Product Development, Customer Retention, Cross-Functional Team Leadership, Professional Networking, Product Planning, Financial Analysis, AI Product Strategy, Product Marketing, Product Strategy, Design and Product, Technical Product Management, Product Requirements, Engineering Management, Product Development, Financial Statement Analysis, Customer Analysis, Performance Management, Interviewing Skills

    ★ 4.5 (939) · Beginner · Specialization · 3 - 6 Months

  • A

    Advancing Women in Tech

    The Business of Product Management I

    Skills you'll gain: Product Management, Product Marketing, Product Strategy, Product Requirements, Product Planning, New Product Development, Product Development, Market Share, Competitive Analysis, Oral Expression, Competitive Intelligence, Market Opportunities, Customer experience strategy (CX), Customer Insights, Customer Analysis, Customer Advocacy, Verbal Communication Skills, Persuasive Communication, Business Priorities, B2B Sales

    ★ 4.5 (821) · Beginner · Course · 1 - 4 Weeks

  • C

    Coursera

    Career Launch for Market Researchers

    Skills you'll gain: LinkedIn, Professional Networking, Interviewing Skills, Market Research, Personalized Campaigns, Recruitment, Storytelling, Concision, Technical Communication, Power BI, Project Portfolio Management, Expectation Management, Portfolio Management, R Programming

    Beginner · Course · 1 - 4 Weeks

  • S

    Splunk Inc.

    Splunk Search Expert

    Skills you'll gain: Splunk, Correlation Analysis, Data Transformation, Interactive Data Visualization, Data Manipulation, Data Visualization Software, Dashboard Creation, Data Wrangling, Performance Tuning, Model Optimization, Dashboard, Statistical Analysis, Data Processing, Analysis, Data Synthesis, Business Intelligence, Data Analysis, Big Data, Data Science, Business Analytics

    ★ 4.6 (283) · Beginner · Specialization · 3 - 6 Months

  • C

    California Institute of the Arts

    Web Design: Wireframes to Prototypes

    Skills you'll gain: Wireframing, User Interface and User Experience (UI/UX) Design, Mockups, UI/UX Strategy, Responsive Web Design, User Interface (UI), Web Design, User Interface (UI) Design, User Experience, User Experience Design, Prototyping, Web Design and Development, Visual Design, Web Language, UI/UX Research, Graphic and Visual Design, Interactive Design, HTML and CSS, Design Reviews, Design Elements And Principles

    ★ 4.9 (915) · Intermediate · Course · 1 - 3 Months

  • M

    Microsoft

    Microsoft Power Platform Fundamentals PL-900 Exam Prep

    Skills you'll gain: Microsoft Power Platform, Microsoft Power Automate/Flow, Power BI, Dashboard, No-Code Development, Power Platform Architecture & Technical Design, Data Visualization, Data Integration, Business Intelligence, Process Design, Business Process Automation, Productivity Software, Application Development, Generative AI Agents, Performance Analysis, Application Design, Automation, Data Access, Data Security, Data Store

    ★ 4.3 (295) · Beginner · Specialization · 1 - 3 Months

  • P

    Packt

    Salesforce Data Cloud Mastery: Certified Consultant Skills Path

    Skills you'll gain: Salesforce, Data Governance, Cloud Management, Customer Data Management, Data Integration, Data Management, Customer Insights, Data Architecture, Dataflow, Data Modeling, Data Access, Data Processing, Cloud Computing, Data Import/Export, Metadata Management, Real Time Data, Customer Analysis, Data Analysis, OpenAI API, Automation

    Intermediate · Course · 1 - 3 Months

  • C

    Coursera

    Communication, Influence & Sales Techniques

    Skills you'll gain: B2B Sales, Negotiation, Active Listening, Drive Engagement, Value Propositions, Sales Presentations, Rapport Building, Persuasive Communication, Selling Techniques, Storytelling, Communication, Communication Strategies, Customer Relationship Building

    Intermediate · Course · 1 - 3 Months

  • E

    EDUCBA

    Analyze Commercial Banking & Customer Strategy

    Skills you'll gain: Commercial Banking, Banking, Retail Banking, Banking Services, Financial Inclusion, Commercial Lending, Bank Regulations, Customer Relationship Building, Customer Analysis, Consumer Lending, Financial Regulation, Customer Relationship Management, Financial Services, Financial Industry Regulatory Authorities, Case Studies, Customer Complaint Resolution, Competitive Analysis, Relationship Management, Regulatory Compliance, Technology Strategies

    ★ 4.9 (11) · Mixed · Course · 1 - 4 Weeks

  • G

    Google Cloud

    Analyzing and Visualizing Data in Looker

    Skills you'll gain: Looker (Software), Dashboard Creation, Dashboard, Data Visualization Software, Pivot Tables And Charts, Data Analysis, Data Sharing, Data Visualization, Data Presentation, Data Manipulation, Data Import/Export, Content Management

    ★ 4.7 (372) · Beginner · Course · 1 - 3 Months

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In summary, here are 10 of our most popular marketing analytics courses

  • User Interface Design: University of Minnesota
  • Effective Compliance Programs: University of Pennsylvania
  • Real-World Product Management: Advancing Women in Tech
  • The Business of Product Management I: Advancing Women in Tech
  • Career Launch for Market Researchers: Coursera
  • Splunk Search Expert: Splunk Inc.
  • Web Design: Wireframes to Prototypes: California Institute of the Arts
  • Microsoft Power Platform Fundamentals PL-900 Exam Prep: Microsoft
  • Salesforce Data Cloud Mastery: Certified Consultant Skills Path: Packt
  • Communication, Influence & Sales Techniques : Coursera

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