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  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.


Popular Marketing Analytics Courses and Certifications


  • Status: Free Trial
    Free Trial
    S

    SkillUp

    Product Management: Developing and Delivering a New Product

    Skills you'll gain: New Product Development, Product Management, Product Development, Product Lifecycle Management, Usability Testing, Product Planning, Project Management Life Cycle, Product Roadmaps, Stakeholder Management, Competitive Analysis, Product Testing, Product Requirements, Commercialization, User Acceptance Testing (UAT), Stakeholder Analysis, Market Analysis, Team Building, Market Research

    4.7
    Rating, 4.7 out of 5 stars
    ·
    143 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of California, Davis

    Big Data, Artificial Intelligence, and Ethics

    Skills you'll gain: Data Ethics, Artificial Intelligence, Research, Natural Language Processing, Big Data, Artificial Intelligence and Machine Learning (AI/ML), Research Methodologies, Social Sciences, Responsible AI, Analytics, Machine Learning, Data Mining, Case Studies, Algorithms

    4.6
    Rating, 4.6 out of 5 stars
    ·
    681 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    U

    University of Pennsylvania

    A Crash Course in Causality: Inferring Causal Effects from Observational Data

    Skills you'll gain: R Programming, R (Software), Statistical Analysis, Statistical Methods, Statistical Modeling, Data Analysis, Probability & Statistics, Regression Analysis, Research Design, Graph Theory

    4.7
    Rating, 4.7 out of 5 stars
    ·
    568 reviews

    Intermediate · Course · 1 - 3 Months

  • Status: Preview
    Preview
    U

    University of New Mexico

    International Business II

    Skills you'll gain: International Finance, Entrepreneurship, Global Marketing, Business Management, New Business Development, Business, Organizational Structure, Intercultural Competence, Workforce Management, Economics, Market Dynamics

    4.7
    Rating, 4.7 out of 5 stars
    ·
    800 reviews

    Mixed · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    J

    Johns Hopkins University

    Principles of fMRI 1

    Skills you'll gain: Magnetic Resonance Imaging, Medical Imaging, Radiology, Data Analysis, Research Design, Image Analysis, Neurology, Statistical Analysis, Statistical Modeling, Data Processing, Statistics

    4.6
    Rating, 4.6 out of 5 stars
    ·
    848 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    L

    LearnQuest

    Artificial Intelligence Algorithms Models and Limitations

    Skills you'll gain: Predictive Modeling, Data Ethics, Algorithms, Machine Learning, Predictive Analytics, Responsible AI, Artificial Intelligence, Statistical Modeling, Machine Learning Algorithms, Artificial Intelligence and Machine Learning (AI/ML), Data Collection, Risk Modeling, AI Product Strategy, Ethical Standards And Conduct, Computational Thinking, Economic Development, Economics

    4.7
    Rating, 4.7 out of 5 stars
    ·
    510 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Illinois Urbana-Champaign

    Corporate Strategy

    Skills you'll gain: Stakeholder Management, Corporate Strategy, Mergers & Acquisitions, Corporate Sustainability, Business Strategy, Global Marketing, Business, Strategic Thinking, Organizational Strategy, Environmental Social And Corporate Governance (ESG), Governance, Strategic Partnership, Corporate Finance, Business Ethics, Value Propositions, Growth Strategies, New Business Development, Strategic Decision-Making, Resource Allocation, Innovation

    Build toward a degree

    4.7
    Rating, 4.7 out of 5 stars
    ·
    1.2K reviews

    Intermediate · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of Washington

    Machine Learning: Classification

    Skills you'll gain: Classification And Regression Tree (CART), Applied Machine Learning, Supervised Learning, Predictive Modeling, Text Mining, Machine Learning Algorithms, Feature Engineering, Data Cleansing, Scalability, Risking, Machine Learning, Natural Language Processing, Big Data, Probability & Statistics, Algorithms

    4.7
    Rating, 4.7 out of 5 stars
    ·
    3.7K reviews

    Mixed · Course · 1 - 3 Months

  • C

    Coursera

    Crear contenido de conciencia ambiental con Canva

    Skills you'll gain: Logo Design, Canva (Software), Video Production, Graphic Design, Graphic and Visual Design, Content Creation, Creative Design, Social Media Marketing

    4.8
    Rating, 4.8 out of 5 stars
    ·
    20 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    U

    University of Illinois Urbana-Champaign

    Ethics, Culture, and Global Perspectives

    Skills you'll gain: Business Ethics, Cultural Sensitivity, Cultural Diversity, Brand Management, Culture, Global Marketing, Branding, Brand Strategy, Business Management, Corporate Sustainability, Intercultural Competence, Decision Making, Stakeholder Analysis

    4.8
    Rating, 4.8 out of 5 stars
    ·
    217 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    T

    The Chinese University of Hong Kong

    China Strategy

    Skills you'll gain: Strategic Thinking, Business Strategy, Strategic Partnership, Competitive Analysis, Go To Market Strategy, Market Opportunities, Global Marketing, E-Commerce, Market Analysis

    4.8
    Rating, 4.8 out of 5 stars
    ·
    165 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    K

    Kennesaw State University

    Creating a Differential Competitive Advantage -Jagdish Sheth

    Skills you'll gain: Branding, Brand Marketing, Global Marketing, Brand Strategy, Target Market, Brand Management, Strategic Marketing, Brand Awareness, Marketing, Digital Advertising, Brand Loyalty, Product Marketing, Marketing Strategy and Techniques, Product Strategy, Market Research, Value Propositions, MarTech, Business Strategy, Sales, Business

    3.7
    Rating, 3.7 out of 5 stars
    ·
    6 reviews

    Beginner · Specialization · 1 - 3 Months

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In summary, here are 10 of our most popular marketing analytics courses

  • Product Management: Developing and Delivering a New Product: SkillUp
  • Big Data, Artificial Intelligence, and Ethics: University of California, Davis
  • A Crash Course in Causality: Inferring Causal Effects from Observational Data: University of Pennsylvania
  • International Business II: University of New Mexico
  • Principles of fMRI 1: Johns Hopkins University
  • Artificial Intelligence Algorithms Models and Limitations: LearnQuest
  • Corporate Strategy: University of Illinois Urbana-Champaign
  • Machine Learning: Classification: University of Washington
  • Crear contenido de conciencia ambiental con Canva: Coursera
  • Ethics, Culture, and Global Perspectives: University of Illinois Urbana-Champaign

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
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Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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