• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Marketing Strategy

Marketing Strategy Courses

Marketing strategy courses can help you learn customer segmentation, brand positioning, competitive analysis, and campaign planning. You can build skills in data interpretation, digital marketing tactics, and content creation strategies. Many courses introduce tools like Google Analytics, social media management platforms, and email marketing software, showing how these resources can enhance your marketing efforts and track performance effectively.

Popular Marketing Strategy Courses and Certifications


  • E

    EDUCBA

    Equity Investments and Valuation Strategies

    Skills you'll gain: Competitive Analysis, Financial Market, Financial Trading, Equities, Investments, Investment Management, Financial Systems, Capital Markets, Market Analysis, Behavioral Economics, Business Valuation, Financial Analysis, Portfolio Management, Market Dynamics

    Mixed · Course · 1 - 3 Months

  • P

    Pontificia Universidad Católica de Chile

    Planificación y gestión estratégica para Pymes

    Skills you'll gain: Sales Management, Customer Relationship Management, Financial Data, Strategic Planning, Financial Statement Analysis, Financial Analysis, Business Modeling, Customer Analysis, Business Planning, Business Strategies, Business Strategy, Financial Acumen, Sales Strategy, Strategic Decision-Making, Small Business Accounting, Accounting, Entrepreneurship, Decision Making, Organizational Strategy, Business Acumen

    ★ 4.9 (1K) · Beginner · Course · 1 - 3 Months

  • E

    EDUCBA

    Equity Valuation and Market Behavior

    Skills you'll gain: Financial Market, Financial Systems, Competitive Analysis, Equities, Risk Management, Financial Trading, Investments, Market Data, Securities Trading, Market Analysis, Capital Markets, Financial Analysis, Investment Management, Market Liquidity, Market Dynamics, Financial Data, Performance Measurement, Portfolio Management, Business Valuation, Behavioral Economics

    Mixed · Course · 1 - 3 Months

  • U

    Universidade de São Paulo

    Consolidando empresas: Estrutura jurídica e financeira

    Skills you'll gain: Intellectual Property, Labor Law, Business Modeling, Tax Planning, Cash Management, Business Valuation, Labor Compliance, Law, Regulation, and Compliance, Entrepreneurial Finance, Regulatory Compliance, Mergers & Acquisitions, Entrepreneurship, Corporate Tax, Compliance Management, Investment Management, Business Planning, New Business Development, Investments, Business Strategies, Tax Laws

    ★ 4.6 (489) · Beginner · Course · 1 - 4 Weeks

  • C

    Chris Croft Training

    Career Development - Discover your life purpose & ideal job

    Skills you'll gain: Goal Setting, Goal-Oriented, Professional Networking, Smart Goals, Professional Development, Personal Development, Growth Mindedness, Planning, New Business Development, Lifelong Learning, Self-Awareness, Adaptability, Job Evaluation, Decision Making, Leadership Development, Negotiation, Entrepreneurship, Leadership and Management, Business Leadership, Interviewing Skills

    Mixed · Course · 1 - 3 Months

  • C

    Coursera

    Qualitative Research Interviews

    Skills you'll gain: Qualitative Research, Interviewing Skills, Focus Group, Business Research, Market Analysis, Customer Analysis, Data Collection

    Beginner · Course · 1 - 4 Weeks

  • I

    IE Business School

    Intelligence Tools for the Digital Age

    Skills you'll gain: Intelligence Collection and Analysis, Competitive Intelligence, Critical Thinking, Analysis, Decision Intelligence, Digital Transformation, Timelines, Decision Making, Stakeholder Analysis, Business Strategy, Complex Problem Solving, International Relations, Empathy & Emotional Intelligence, Forecasting, Artificial Intelligence, AI Integrations

    ★ 4.6 (679) · Beginner · Course · 1 - 4 Weeks

  • E

    EDUCBA

    Master Cost Accounting & Performance Optimization

    Skills you'll gain: Cost Accounting, Cost Control, Business Process Reengineering, Lean Manufacturing, Management Accounting, Cost Management, Operational Efficiency, Cost Reduction, Business Process Improvement, Process Improvement, Quality Management, Continuous Improvement Process, Performance Improvement, Benchmarking, Supply Chain Management, Enterprise Resource Planning

    Mixed · Course · 1 - 4 Weeks

  • I

    IIMA - IIM Ahmedabad

    Advanced Leadership Skills

    Skills you'll gain: Trustworthiness, Executive Presence, Leadership, Culture Transformation, Organizational Leadership, Leadership Development, Strategic Leadership, Professional Development, Influencing, Organizational Development, Interpersonal Communications, Relationship Building, Team Leadership, Organizational Effectiveness, Leadership and Management, Organizational Change, Mindfulness, Change Management, Decision Making, Strategic Thinking

    Advanced · Course · 1 - 3 Months

  • V

    Vanderbilt University

    AI Agents and Agentic AI with Python & Generative AI

    Skills you'll gain: Generative AI Agents, Agentic Workflows, AI Workflows, Agentic systems, LLM Application, Tool Calling, OpenAI, Prompt Engineering, Application Development, Large Language Modeling, Software Documentation, File I/O, Memory Management, File Management

    ★ 4.6 (433) · Beginner · Course · 1 - 3 Months

    Category: Top AI Program
    Top AI Program
  • K

    Kennesaw State University

    Managing Cybersecurity

    Skills you'll gain: Network Security, Incident Response, Network Administration, Vulnerability Management, Cybersecurity, Contingency Planning, Cyber Governance, Cyber Attacks, Disaster Recovery, Cyber Security Policies, Security Management, Firewall, Business Continuity Planning, Computer Security Incident Management, Network Monitoring, Incident Management, General Networking, Cyber Security Strategy, Crisis Management, Risk Management

    ★ 4.7 (1.4K) · Beginner · Specialization · 3 - 6 Months

  • C

    Coursera

    Market Research Statistical Analysis & Data Visualization

    Skills you'll gain: Data Storytelling, Rmarkdown, Knitr, Data Visualization, Data Validation, Statistical Hypothesis Testing, Data Presentation, Dashboard, Data Synthesis, Dashboard Creation, Regression Analysis, Power BI, A/B Testing, Data Transformation, Market Research, Statistical Analysis, R Programming, Business Intelligence, Microsoft Excel, Surveys

    Beginner · Specialization · 3 - 6 Months

1…143144145…475

In summary, here are 10 of our most popular marketing strategy courses

  • Equity Investments and Valuation Strategies: EDUCBA
  • Planificación y gestión estratégica para Pymes: Pontificia Universidad Católica de Chile
  • Equity Valuation and Market Behavior: EDUCBA
  • Consolidando empresas: Estrutura jurídica e financeira: Universidade de São Paulo
  • Career Development - Discover your life purpose & ideal job: Chris Croft Training
  • Qualitative Research Interviews: Coursera
  • Intelligence Tools for the Digital Age : IE Business School
  • Master Cost Accounting & Performance Optimization: EDUCBA
  • Advanced Leadership Skills: IIMA - IIM Ahmedabad
  • AI Agents and Agentic AI with Python & Generative AI: Vanderbilt University

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications
  • Share your Coursera learning story

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Udemy

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok