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  • Product Marketing

Product Marketing Courses

Product marketing courses can help you learn market segmentation, competitive analysis, brand positioning, and go-to-market strategies. You can build skills in crafting compelling messaging, analyzing customer feedback, and optimizing marketing campaigns. Many courses introduce tools like Google Analytics, HubSpot, and social media platforms, that support tracking performance and engaging with target audiences.


Popular Product Marketing Courses and Certifications


  • Status: Free Trial
    Free Trial
    C

    Coursera

    GenAI for Everyone

    Skills you'll gain: Generative AI, AI Product Strategy, Responsible AI, Data Ethics, AI Enablement, Artificial Intelligence, Creative Problem-Solving, HR Tech, Marketing, Information Privacy, Critical Thinking

    4.7
    Rating, 4.7 out of 5 stars
    ·
    134 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Colorado System

    Cross-Functional Collaboration

    Skills you'll gain: Product Roadmaps, Cross-Functional Collaboration, Product Development, Cross-Functional Team Leadership, Team Building, Collaboration, Meeting Facilitation, Teamwork, Empathy, Team Management, Team Motivation, Cooperation, Personal Development, Product Management, Team Leadership, Strategic Leadership, Discussion Facilitation, Self-Awareness, Leadership, Conflict Management

    4.7
    Rating, 4.7 out of 5 stars
    ·
    49 reviews

    Beginner · Specialization · 1 - 3 Months

  • P

    Packt

    AutoCAD 2023 Masterclass - Produce Amazing Site Plans

    Skills you'll gain: Architectural Drawing, Technical Drawing, Drafting and Engineering Design, Computer-Aided Design, Architectural Design, Construction, Data Import/Export, File Management, Design

    4.6
    Rating, 4.6 out of 5 stars
    ·
    58 reviews

    Beginner · Course · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    T

    Tecnológico de Monterrey

    Empresas Familiares

    Skills you'll gain: Value Propositions, Innovation, Entrepreneurship, Ideation, Market Opportunities, New Product Development, Leadership, Organizational Leadership, Business Leadership, Business Modeling, Leadership and Management, Governance, Strategic Leadership, Corporate Strategy, Business Strategy, Leadership Development, Succession Planning, Lean Methodologies, Growth Strategies, Business Management

    4.8
    Rating, 4.8 out of 5 stars
    ·
    247 reviews

    Advanced · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    U

    University of Illinois Urbana-Champaign

    Global Strategy II: Doing Business in The Global Economy

    Skills you'll gain: Global Marketing, Business Strategy, Growth Strategies, Business Development, Corporate Strategy, International Relations, Strategic Thinking, Strategic Planning, Go To Market Strategy, Strategic Partnership, Strategic Decision-Making, Competitive Analysis, Market Opportunities, Value Propositions, Cost Reduction, Risk Management, Risk Analysis

    Build toward a degree

    4.8
    Rating, 4.8 out of 5 stars
    ·
    148 reviews

    Beginner · Course · 1 - 4 Weeks

  • C

    Coursera

    Create a Project Management Tracker using Google Sheets

    Skills you'll gain: Google Sheets, Collaborative Software, Productivity Software, Organizational Skills, Spreadsheet Software, Project Management Software, Project Coordination, Small Business Accounting, Data Management, Project Management, Business

    4.6
    Rating, 4.6 out of 5 stars
    ·
    291 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • C

    Coursera

    Create a Digital Mood Board with Canva

    Skills you'll gain: Canva (Software), Storytelling, Color Theory, Data Sharing, Organizational Skills, Graphic and Visual Design, Graphic Design, Design, Creative Design, Dashboard, User Accounts, Design Elements And Principles, Marketing

    4.5
    Rating, 4.5 out of 5 stars
    ·
    34 reviews

    Intermediate · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    I

    IBM

    Intermediate Web and Front-End Development

    Skills you'll gain: Webpack, Frontend Performance, Search Engine Optimization, Web Development Tools, Web Analytics and SEO, Performance Tuning, Build Tools, Debugging, Web Development, Software Testing, Test Automation, Development Testing, WordPress, Javascript

    4.5
    Rating, 4.5 out of 5 stars
    ·
    37 reviews

    Intermediate · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    P

    Packt

    Business Analysis and CAPM Exam Preparation

    Skills you'll gain: Product Roadmaps, Business Analysis, Requirements Management, Team Building, Business Requirements, Acceptance Testing, Business Process Modeling, Agile Methodology, Project Management Software, Business Modeling, Agile Project Management, Stakeholder Analysis, Registration, Stakeholder Communications

    4.9
    Rating, 4.9 out of 5 stars
    ·
    26 reviews

    Intermediate · Course · 1 - 4 Weeks

  • C

    Coursera

    Crear un Kit de Bienvenida para el Cliente con Canva

    Skills you'll gain: Canva (Software), Marketing Materials, Workflow Management, Graphic Design, Design Strategies, Customer Engagement, Layout Design, Design, Digital Publishing, Marketing, Entrepreneurship, Design Elements And Principles, Business

    4.7
    Rating, 4.7 out of 5 stars
    ·
    15 reviews

    Intermediate · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    U

    University of Illinois Urbana-Champaign

    The Theory of the Firm

    Skills you'll gain: Market Dynamics, Business Economics, Economics, Business Operations, Supply And Demand, Price Negotiation, Business Strategy, Market Analysis, Competitive Analysis, Consumer Behaviour, Decision Making

    4.8
    Rating, 4.8 out of 5 stars
    ·
    26 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    C

    Coursera

    Mastering SEO with Jasper: Ranking and Optimization

    Skills you'll gain: Blogs, Search Engine Optimization, Keyword Research, Web Content, Web Analytics and SEO, Content Creation, Content Marketing, Drive Engagement, Generative AI, Business Marketing

    4.1
    Rating, 4.1 out of 5 stars
    ·
    17 reviews

    Beginner · Course · 1 - 4 Weeks

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In summary, here are 10 of our most popular product marketing courses

  • GenAI for Everyone: Coursera
  • Cross-Functional Collaboration: University of Colorado System
  • AutoCAD 2023 Masterclass - Produce Amazing Site Plans: Packt
  • Empresas Familiares: Tecnológico de Monterrey
  • Global Strategy II: Doing Business in The Global Economy: University of Illinois Urbana-Champaign
  • Create a Project Management Tracker using Google Sheets: Coursera
  • Create a Digital Mood Board with Canva: Coursera
  • Intermediate Web and Front-End Development: IBM
  • Business Analysis and CAPM Exam Preparation: Packt
  • Crear un Kit de Bienvenida para el Cliente con Canva: Coursera

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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