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  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Popular Marketing Analytics Courses and Certifications


  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Coursera

    SEO Visibility, Keyword Research, and Auditing

    Skills you'll gain: Keyword Research, Search Engine Marketing, Campaign Planning, Competitive Analysis, Marketing, Generative Engine Optimization (GEO), Content Strategy, Digital Marketing Tools, Pay Per Click Advertising, Competitive Intelligence, Market Share, Auditing, Gap Analysis, Technical Analysis

    Beginner · Course · 1 - 3 Months

  • Status: Preview
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    N

    Nanjing University

    用Python玩转数据 Data Processing Using Python

    Skills you'll gain: Data Mining, Data Analysis, Case Studies, Statistical Analysis, Financial Data, Data Structures, Financial Analysis, Data Presentation, Data Processing, User Interface (UI), Object Oriented Programming (OOP), Data Capture, Pandas (Python Package), NumPy, Python Programming, Data Wrangling, Web Scraping, Data Manipulation

    4.7
    Rating, 4.7 out of 5 stars
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    1.6K reviews

    Mixed · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of Michigan

    Innovations in Investment Technology: Artificial Intelligence

    Skills you'll gain: Investment Management, Wealth Management, Asset Management, Investments, FinTech, Financial Trading, Artificial Intelligence and Machine Learning (AI/ML), Artificial Intelligence, Big Data, Artificial Neural Networks, Machine Learning

    4.7
    Rating, 4.7 out of 5 stars
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    426 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    Universidad de los Andes

    Introducción a la ciencia de datos aplicada

    Skills you'll gain: Data Visualization, Exploratory Data Analysis, Statistical Hypothesis Testing, Interactive Data Visualization, Statistical Visualization, Correlation Analysis, Data Science, Jupyter, Data Analysis, Business Analytics, Statistical Methods, Statistical Analysis, Probability & Statistics, Statistics, Python Programming, Descriptive Statistics, Statistical Inference, Data Modeling, Statistical Modeling, Data Validation

    4.7
    Rating, 4.7 out of 5 stars
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    455 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    C

    Coursera

    Microsoft Excel VBA and Macros

    Skills you'll gain: Excel Macros, Microsoft Excel, Data Manipulation, Advanced Analytics, Visual Basic (Programming Language), Data Analysis, Productivity Software, Debugging, Spreadsheet Software, Business Process Automation, Automation, Strategic Decision-Making, Scripting, Programming Principles

    4.5
    Rating, 4.5 out of 5 stars
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    270 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    S

    SAP

    Foundations of Business Analysis

    Skills you'll gain: Stakeholder Management, Business Analysis, SAP Signavio, Stakeholder Engagement, SAP Analytics Cloud, Stakeholder Communications, Business Analysis Tools, SAP Applications, Stakeholder Analysis, ChatGPT, Strategic Thinking, Organizational Strategy, Communication, Critical Thinking

    4.5
    Rating, 4.5 out of 5 stars
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    132 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
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    University of California, Davis

    Big Data, Artificial Intelligence, and Ethics

    Skills you'll gain: Data Ethics, Artificial Intelligence, Research, Natural Language Processing, Big Data, Research Methodologies, AI literacy, Social Sciences, Applied Machine Learning, Responsible AI, Machine Learning, Ethical Standards And Conduct, Case Studies, Algorithms

    4.6
    Rating, 4.6 out of 5 stars
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    772 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    G

    Google Cloud

    Preparing for Google Cloud Certification: Cloud Data Engineer Professional Certificate en Español

    Skills you'll gain: Google Cloud Platform, Data Lakes, Data Pipelines, Dataflow, Data Processing, Apache Spark, Model Deployment, Big Data, Tensorflow, Systems Design, Extract, Transform, Load, Apache Hadoop, Data Infrastructure, Real Time Data, Data Integration, Data Warehousing, Metadata Management, Data Architecture, Data Migration, Unstructured Data

    4.7
    Rating, 4.7 out of 5 stars
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    817 reviews

    Intermediate · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    M

    Macquarie University

    Strategic management: Be competitive

    Skills you'll gain: Business Strategy, Strategic Thinking, Customer Analysis, Organizational Strategy, Strategic Marketing, Growth Strategies, Corporate Strategy, Competitive Analysis, Business Planning, Market Analysis, Strategic Decision-Making, Market Opportunities, Value Propositions, Target Market, Organizational Effectiveness, Analysis, Innovation

    4.8
    Rating, 4.8 out of 5 stars
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    329 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Preview
    Preview
    U

    University of New Mexico

    International Business II

    Skills you'll gain: International Finance, Entrepreneurship, Global Marketing, Business Management, New Business Development, Organizational Structure, Staff Management, Intercultural Competence, Workforce Management, Operations Management, Organizational Strategy, Business Strategy, Economics, Market Dynamics

    4.7
    Rating, 4.7 out of 5 stars
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    800 reviews

    Mixed · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    I

    IBM

    Data Analysis with R

    Skills you'll gain: Exploratory Data Analysis, Data Wrangling, Statistical Analysis, Data Analysis, Model Evaluation, Data Transformation, R Programming, Data Visualization, Regression Analysis, Predictive Modeling, Statistical Methods, R (Software), Data Manipulation, Plot (Graphics), Data Science, Box Plots, Statistical Visualization, Correlation Analysis, Model Training, Tidyverse (R Package)

    4.7
    Rating, 4.7 out of 5 stars
    ·
    377 reviews

    Intermediate · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of Virginia

    Market and Competition in Pricing Strategy

    Skills you'll gain: Market Dynamics, Product Lifecycle Management, Competitive Analysis, Target Market, Market Opportunities, Competitive Intelligence, Business Strategy, Revenue Management, Strategic Marketing, Product Lining, Value Propositions, Game Theory, Consumer Behaviour, Strategic Partnership, Regulation and Legal Compliance, Commercial Laws

    4.8
    Rating, 4.8 out of 5 stars
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    235 reviews

    Beginner · Course · 1 - 4 Weeks

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Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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