• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Market Research

Market Research Courses

Market research courses can help you learn data collection techniques, survey design, consumer behavior analysis, and competitive landscape assessment. You can build skills in interpreting market trends, segmenting target audiences, and conducting focus groups. Many courses introduce tools like SPSS, Tableau, and Google Analytics, that support analyzing data and visualizing insights to inform business strategies.

Popular Market Research Courses and Certifications


  • Status: Free Trial
    Free Trial
    U

    University of Toronto

    Plant Bioinformatics Capstone

    Skills you'll gain: Network Analysis, Laboratory Reports, Bioinformatics, Research Reports, Molecular, Cellular, and Microbiology, Biology, Analysis, Correlation Analysis, Biotechnology, Data Synthesis, Statistical Methods, Experimentation

    4.8
    Rating, 4.8 out of 5 stars
    ·
    32 reviews

    Intermediate · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    I

    IBM

    Capstone Project: Applying UI/UX Design in the Real World

    Skills you'll gain: User Research, Design Thinking, UI/UX Research, Usability Testing, Design Research, User Interface and User Experience (UI/UX) Design, Wireframing, User Interface (UI), Usability, User Experience, Mockups, Human Centered Design, User Experience Design, Persona (User Experience), User Interface (UI) Design, Prototyping, Figma (Design Software), Interaction Design, User Flows, Software Design Documents

    4
    Rating, 4 out of 5 stars
    ·
    14 reviews

    Advanced · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    R

    Rice University

    Human Anatomy & Physiology II

    Skills you'll gain: Childbirth, Child Health, Pulmonology, Maternal Health, Obstetrics And Gynecology, Respiration, Respiratory Therapy, Anatomy, Urology, Cardiology, Urinalysis, Respiratory Care, Immunology, Hematology, Hemodynamics, Nephrology, Capillary, Physiology, Medical Terminology, Lifelong Learning

    4.8
    Rating, 4.8 out of 5 stars
    ·
    42 reviews

    Intermediate · Specialization · 3 - 6 Months

  • Status: Preview
    Preview
    Y

    Yeshiva University

    Arch of Titus: Rome and the Menorah

    Skills you'll gain: Ancient History, Art History, Public History, Color Matching, World History, Research, Color Theory, European History, Culture, Cultural Diversity

    4.5
    Rating, 4.5 out of 5 stars
    ·
    124 reviews

    Mixed · Course · 1 - 3 Months

  • Status: Preview
    Preview
    T

    The University of Sydney

    eHealth: More than just an electronic record

    Skills you'll gain: Health Technology, Health Informatics, Health Systems, Electronic Medical Record System, Electronic Medical Record, Care Coordination, Clinical Informatics, Health Policy, Telehealth, Health Information Management, Patient Education and Support, Clinical Practices, Patient-centered Care, Medical Privacy, Data Management

    4.6
    Rating, 4.6 out of 5 stars
    ·
    336 reviews

    Mixed · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    A

    AI CERTs

    AI Foundations & Design Thinking

    Skills you'll gain: AI Product Strategy, Design and Product, Design Thinking, Experience Design, User Experience Design, User Interface and User Experience (UI/UX) Design, User Experience, Human Centered Design, User Centered Design, Artificial Intelligence, AI Workflows, User Research, Design, Solution Design, AI Integrations, AI literacy, Product Strategy, Problem Solving

    3.4
    Rating, 3.4 out of 5 stars
    ·
    25 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    C

    Coursera

    Copywriting with ChatGPT: Produce Compelling Copy That Sells

    Skills you'll gain: Copywriting, User Research, Target Audience, Customer Insights, Prompt Engineering, ChatGPT, Writing and Editing, Marketing Materials, Target Market, Product Knowledge, Value Propositions, AI literacy, Marketing Communications, Editing

    4.7
    Rating, 4.7 out of 5 stars
    ·
    83 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    U

    Universidad de Palermo

    E-commerce Academy

    Skills you'll gain: E-Commerce, Branding, Entrepreneurship, Web Presence, Sales, Social Media, Business Development, Retail Management, Social Media Marketing, Logistics Management, Payment Systems, Web Design and Development, Logistics, User Experience, Inventory Management, Market Trend

    4.8
    Rating, 4.8 out of 5 stars
    ·
    186 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    U

    University of Colorado System

    Genetic Epidemiology Foundations

    Skills you'll gain: Epidemiology, Biostatistics, Statistical Analysis, Medical Science and Research, Data Quality, Statistical Modeling, Analysis, Probability & Statistics, Molecular Biology, Statistical Methods, Regression Analysis, Data Validation, Data Cleansing

    4.5
    Rating, 4.5 out of 5 stars
    ·
    51 reviews

    Intermediate · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of Illinois Urbana-Champaign

    Supply Chain of Agriculture

    Skills you'll gain: Land Management, Supply Chain, Food and Beverage, Environmental Issue, Supply Chain Systems, Transportation, Supply Chain, and Logistics, Supply Chain Management, Supply Chain Planning, Production Process, Production Planning, Supply And Demand, Production Management, Environment and Resource Management, Market Dynamics, Economics, Resource Utilization, Technology Solutions, Consumer Behaviour, Emerging Technologies

    4.8
    Rating, 4.8 out of 5 stars
    ·
    47 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    P

    Politecnico di Milano

    Platform Thinking: Innovation in digital business models era

    Skills you'll gain: Data Strategy, Business Modeling, Data Ethics, Data Sharing, Innovation, Customer Data Management, Augmented and Virtual Reality (AR/VR), Market Opportunities, Data Governance, Technology Strategies, Data Management, Data-Driven Decision-Making, Virtual Reality, Entrepreneurship, Virtual Environment, Strategic Thinking, Data Literacy, New Business Development, Digital Transformation, Business Transformation

    4.8
    Rating, 4.8 out of 5 stars
    ·
    111 reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Preview
    Preview
    U

    Universitat Autònoma de Barcelona

    Ciudades en crisis y nuevas políticas urbanas

    Skills you'll gain: Community Development, Economics, Policy, and Social Studies, Innovation, Community Organizing, Social Justice, Social Studies, Socioeconomics, Public Policies, Social Sciences, Policy Analysis, Research, and Development, Social Impact, Policy Analysis, Public Affairs, Policy Development, Digital Transformation, Governance, Technology Strategies, Emerging Technologies

    4.7
    Rating, 4.7 out of 5 stars
    ·
    246 reviews

    Beginner · Course · 1 - 4 Weeks

1…194195196…454

In summary, here are 10 of our most popular market research courses

  • Plant Bioinformatics Capstone: University of Toronto
  • Capstone Project: Applying UI/UX Design in the Real World: IBM
  • Human Anatomy & Physiology II: Rice University
  • Arch of Titus: Rome and the Menorah: Yeshiva University
  • eHealth: More than just an electronic record: The University of Sydney
  • AI Foundations & Design Thinking: AI CERTs
  • Copywriting with ChatGPT: Produce Compelling Copy That Sells: Coursera
  • E-commerce Academy: Universidad de Palermo
  • Genetic Epidemiology Foundations: University of Colorado System
  • Supply Chain of Agriculture: University of Illinois Urbana-Champaign

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications
  • Share your Coursera learning story

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Udemy

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok