• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • A B Testing

A/B Testing Courses

A/B testing courses can help you learn experimental design, statistical analysis, and user behavior insights. You can build skills in hypothesis formulation, result interpretation, and optimizing conversion rates. Many courses introduce tools like Google Optimize, Optimizely, and Adobe Target, which facilitate the implementation of tests and analysis of outcomes, allowing you to apply your skills in real-world marketing and product development scenarios.

Popular A/B Testing Courses and Certifications


  • P

    Pontificia Universidad Católica de Chile

    Gestión Empresarial Exitosa para Pymes

    Skills you'll gain: Entrepreneurship, Management Accounting, People Management, Business Management, Human Resources Management and Planning, Marketing, People Development, Accounting, Staff Management, Marketing Strategies, Value Propositions, Financial Management, Customer experience improvement, Financial Analysis, Innovation, Finance, Business Strategy, Recruitment, Persona (User Experience)

    4.8 stars, 5.5K reviews, Mixed, Course, 1 - 3 Months

    ★ 4.8 (5.5K) · Mixed · Course · 1 - 3 Months

    Category: Preview
    Preview
  • E

    EC-Council

    Cybersecurity Attack and Defense Fundamentals

    Skills you'll gain: Digital Forensics, Penetration Testing, Network Security, Threat Management, Mobile Security, Distributed Denial-Of-Service (DDoS) Attacks, Cloud Security, Public Key Infrastructure, Vulnerability Assessments, Security Testing, Cryptography, Security Controls, Cryptographic Protocols, Cyber Security Assessment, Cybersecurity, Authorization (Computing), Cloud Computing, Malware Protection, Cyber Attacks, Data Integrity

    4.6 stars, 815 reviews, Beginner, Specialization, 3 - 6 Months

    ★ 4.6 (815) · Beginner · Specialization · 3 - 6 Months

    Status: Free trial
    Free trial
  • H

    HRCI

    Talent Acquisition

    Skills you'll gain: Talent Acquisition, Recruitment, Full Cycle Recruitment, Job Analysis, Contract Negotiation, Recruitment Strategies, Employee Onboarding, Negotiation, Employee Retention, Talent Sourcing, Human Resources, New Hire Orientations, Interviewing Skills, Forecasting, Labor Law, Law, Regulation, and Compliance

    4.8 stars, 2.2K reviews, Beginner, Course, 1 - 4 Weeks

    ★ 4.8 (2.2K) · Beginner · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
  • U

    University of Pennsylvania

    Positive Psychology: Martin E. P. Seligman’s Visionary Science

    Skills you'll gain: Positivity, Optimism, Resilience, Psychology, Persistence, Personal Development, Mental Health, School Psychology, Gerontology, Growth Mindedness, Creativity, Education and Training, Social Sciences, Relationship Building

    4.9 stars, 6.4K reviews, Beginner, Course, 1 - 4 Weeks

    ★ 4.9 (6.4K) · Beginner · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
  • P

    Packt

    The Ultimate Kali Linux Book

    Skills you'll gain: Penetration Testing, Vulnerability Assessments, Vulnerability Scanning, Vulnerability Management, Metasploit, Exploit development, Exploitation techniques, Cyber Security Assessment, Security Testing, Cybersecurity, Cyber Threat Intelligence, Human Factors (Security), Risk Mitigation, Threat Modeling, Active Directory, Application Security, Test Tools, Network Security, Web Applications, Linux

    Intermediate · Specialization · 3 - 6 Months

    Category: New
    New
    Status: Free trial
    Free trial
  • U

    University of Colorado Boulder

    Business Writing

    Skills you'll gain: Business Writing, Business Correspondence, Business Communication, Writing, Organizational Skills, Writing and Editing, Grammar, Communication, Editing, Organizational Strategy, Organizational Structure, Communication Strategies, Presentations, Branding, Graphic Design

    4.8 stars, 5.1K reviews, Beginner, Course, 1 - 4 Weeks

    ★ 4.8 (5.1K) · Beginner · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
  • L

    Ludwig-Maximilians-Universität München (LMU)

    Nutrition and Lifestyle in Pregnancy

    Skills you'll gain: Maternal Health, Prenatal Care, Child Health, Patient Education And Counseling, Clinical Practices, Nutrition Counseling, Preventative Care, Clinical Nutrition, Obstetrics And Gynecology, Nutrition and Diet, Nutrition Education, Dietetics, Food Safety and Sanitation, Medical Science and Research, Chronic Diseases, Endocrinology, Physiology, Life Sciences, Biochemistry

    4.8 stars, 3.2K reviews, Intermediate, Course, 1 - 4 Weeks

    ★ 4.8 (3.2K) · Intermediate · Course · 1 - 4 Weeks

    Category: Preview
    Preview
  • M

    Meta

    Meta Data Analyst

    Skills you'll gain: Data Storytelling, Business Metrics, Key Performance Indicators (KPIs), Data Management, Data Presentation, Data Collection, Data Governance, Bayesian Statistics, Data Visualization, Descriptive Statistics, Statistical Hypothesis Testing, Performance Metric, Information Privacy, Pandas (Python Package), Data Analysis, Data Visualization Software, Spreadsheet Software, Analytics, SQL, Python Programming

    4.7 stars, 1.9K reviews, Beginner, Professional Certificate, 3 - 6 Months

    ★ 4.7 (1.9K) · Beginner · Professional Certificate · 3 - 6 Months

    Category: Job skills
    Job skills
    Status: Free trial
    Free trial
  • B

    Berklee

    Music Business

    Skills you'll gain: Intellectual Property, Entrepreneurship, Music History, Contract Negotiation, Fundraising and Crowdsourcing, Creativity, Team Building, Creative Problem-Solving, Creative Thinking, Presentations, Innovation, Lawsuits, Court Systems, Music, Brand Strategy, Branding, Project Planning, Performing Arts, Business, Social Media

    4.8 stars, 3.4K reviews, Beginner, Specialization, 3 - 6 Months

    ★ 4.8 (3.4K) · Beginner · Specialization · 3 - 6 Months

    Status: Free trial
    Free trial
  • T

    The University of Tokyo

    From the Big Bang to Dark Energy

    Skills you'll gain: Physics, Physical Science, General Science and Research, Science and Research, Experimentation

    4.8 stars, 3.7K reviews, Beginner, Course, 1 - 4 Weeks

    ★ 4.8 (3.7K) · Beginner · Course · 1 - 4 Weeks

    Category: Preview
    Preview
  • C

    Coursera

    Small Business Marketing Using YouTube

    Skills you'll gain: Marketing Analytics, Digital Marketing Tools, Content Performance Analysis, Social Media Marketing, Social Media Content, Business Marketing, Social Media Management, Customer Engagement, Strategic Partnership, Gmail, Drive Engagement, Target Audience, Content Creation

    4.7 stars, 1.4K reviews, Beginner, Guided Project, Less Than 2 Hours

    ★ 4.7 (1.4K) · Beginner · Guided Project · Less Than 2 Hours

    Status: Free trial
    Free trial
    Category: Free
    Free
  • P

    Packt

    Advanced Patterns and Enterprise Deployment in Angular

    Skills you'll gain: Angular, CI/CD, Containerization, Test Automation, Continuous Deployment, Unit Testing, Test Script Development, Docker (Software), Application Deployment, Web Development Tools, Continuous Integration, Responsive Web Design, Maintainability, Enterprise Application Management, UI Components, User Interface (UI), Software Development, TypeScript, Web Development, Javascript

    Advanced · Course · 1 - 4 Weeks

    Category: New
    New
    Status: Free trial
    Free trial
1…199200201…834

In summary, here are 10 of our most popular a/b testing courses

  • Gestión Empresarial Exitosa para Pymes: Pontificia Universidad Católica de Chile
  • Cybersecurity Attack and Defense Fundamentals: EC-Council
  • Talent Acquisition: HRCI
  • Positive Psychology: Martin E. P. Seligman’s Visionary Science: University of Pennsylvania
  • The Ultimate Kali Linux Book: Packt
  • Business Writing: University of Colorado Boulder
  • Nutrition and Lifestyle in Pregnancy: Ludwig-Maximilians-Universität München (LMU)
  • Meta Data Analyst: Meta
  • Music Business: Berklee
  • From the Big Bang to Dark Energy: The University of Tokyo

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications
  • Share your Coursera learning story

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Udemy

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok