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Product Marketing Courses

Product marketing courses can help you learn market segmentation, competitive analysis, brand positioning, and go-to-market strategies. You can build skills in crafting compelling messaging, analyzing customer feedback, and optimizing marketing campaigns. Many courses introduce tools like Google Analytics, HubSpot, and social media platforms, that support tracking performance and engaging with target audiences.

Popular Product Marketing Courses and Certifications


  • Status: Free Trial
    Free Trial
    E

    EDUCBA

    Customer-Centric CRM Strategy and Management

    Skills you'll gain: Customer Relationship Management (CRM) Software, Customer Relationship Management, Customer experience strategy (CX), Customer Success Management, Case Studies, Customer Acquisition Management, Customer Analysis, Brand Loyalty, Customer Relationship Building, Customer experience improvement, Customer Retention, Customer Data Management, Competitive Analysis, Customer Engagement, Organizational Strategy, Marketing Automation, Salesforce, Customer Insights, Operational Analysis, Value Propositions

    4.6
    Rating, 4.6 out of 5 stars
    ·
    50 reviews

    Beginner · Specialization · 1 - 3 Months

  • Status: Preview
    Preview
    M

    Microsoft

    Developing with GitHub Copilot and VS Code

    Skills you'll gain: GitHub Copilot, Integrated Development Environments, Microsoft Visual Studio, AI Enablement, Development Environment, Debugging, HTML and CSS, React.js, Cascading Style Sheets (CSS), Software Installation

    4.3
    Rating, 4.3 out of 5 stars
    ·
    31 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    S

    Salesforce

    Representante de desarrollo de ventas de Salesforce

    Skills you'll gain: Overcoming Objections, Sales Development, Growth Mindedness, Oral Expression, Lead Generation, Time Management, Customer Relationship Management, Active Listening, Customer Relationship Management (CRM) Software, Enthusiasm, Constructive Feedback, Consultative Selling, Selling Techniques, Verbal Communication Skills, Intercultural Competence, Sales Enablement, Social Skills, Interviewing Skills, Technical Sales, Storytelling

    3.9
    Rating, 3.9 out of 5 stars
    ·
    41 reviews

    Beginner · Professional Certificate · 3 - 6 Months

  • Status: Preview
    Preview
    U

    Universidad Nacional Autónoma de México

    Empresas familiares

    Skills you'll gain: Market Opportunities, Financial Analysis, Administration, Entrepreneurship, Case Studies, Business Management, Business Administration, Financial Management, New Business Development, Market Analysis, Business Planning, Business Strategies, Marketing Strategies

    4.6
    Rating, 4.6 out of 5 stars
    ·
    27 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    C

    Coursera

    Brand Awareness Using Digital Brand Activation

    Skills you'll gain: Brand Awareness, Social Media Analytics, Social Media Marketing, Digital Brand Strategy, Content Development and Management, Target Audience, Social Media, Social Media Campaigns, Brand Management, Brand Strategy, Digital Media Strategy, Branding, Social Media Content, Digital Marketing Campaigns, Content Marketing, Driving engagement, Content Strategy, Social Media Strategy, Target Market, Marketing Communications

    4.6
    Rating, 4.6 out of 5 stars
    ·
    16 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    C

    Coursera

    Mastering SEO with Jasper: Ranking and Optimization

    Skills you'll gain: Blogs, Search Engine Optimization, Content Optimization, Driving engagement, Web Content, Content Creation, Content Marketing, Prompt Engineering, Generative AI, Business Marketing

    4.1
    Rating, 4.1 out of 5 stars
    ·
    18 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free
    Free
    A

    Amazon Web Services

    Exploring Artificial Intelligence Use Cases and Applications

    Skills you'll gain: Generative AI, Business Metrics, Generative Model Architectures, Machine Learning Methods, Applied Machine Learning, Artificial Intelligence and Machine Learning (AI/ML), Machine Learning, Machine Learning Algorithms, AI literacy, Model Evaluation, LLM Application, Artificial Intelligence, Key Performance Indicators (KPIs), Performance Measurement, Performance Metric, Business Solutions

    4.5
    Rating, 4.5 out of 5 stars
    ·
    278 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free
    Free
    C

    Coursera

    Crear contenido de conciencia ambiental con Canva

    Skills you'll gain: Logo Design, Canva (Software), Video Production, Photo/Video Production and Technology, Graphic and Visual Design Software, Graphical Tools, Graphic Design, Graphic and Visual Design, Content Creation, Design, Creative Design, Social Media Marketing

    4.8
    Rating, 4.8 out of 5 stars
    ·
    20 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    U

    University of Virginia

    Customer-Centric IT Strategy

    Skills you'll gain: IT Management, Technology Strategies, Information Technology Architecture, Information Technology, Business Strategy, Cyber Risk, Cyber Security Strategy, Design Thinking, Process Design, AI Enablement, Large Language Modeling, Threat Management, LLM Application, Cybersecurity, Business Modeling, Agile Methodology, Project Portfolio Management, Technical Communication

    4.6
    Rating, 4.6 out of 5 stars
    ·
    676 reviews

    Beginner · Course · 1 - 4 Weeks

  • 2

    28DIGITAL

    System Validation: Automata and behavioural equivalences

    Skills you'll gain: Verification And Validation, Theoretical Computer Science, System Testing, Embedded Software, Software Systems, Communication Systems, Systems Design, System Design and Implementation, Embedded Systems, Automation, Process Modeling, Behavioral Management, System Configuration, Markov Model

    4.4
    Rating, 4.4 out of 5 stars
    ·
    183 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    A

    AI CERTs

    AI in Real Estate

    Skills you'll gain: Law, Regulation, and Compliance, Regulatory Compliance, Demand Generation, Property Management, Decision Intelligence, Real Estate Transactions, Real Estate Sales, Customer Engagement, Automation, Risk Management, Decision Making, Data Analysis, Market Analysis

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    Universidad de los Andes

    Hacer negocios con multinacionales y empresas en América Latina

    Skills you'll gain: Innovation, Environmental Social And Corporate Governance (ESG), Global Marketing, Corporate Sustainability, Strategic Partnership, New Business Development, Economic Development, Business Strategy, Sustainable Business, Strategic Thinking, Entrepreneurship, Corporate Strategy, Sustainable Development, Business Economics, Competitive Analysis, Thought Leadership, Growth Strategies, Economics, Natural Resource Management, Digital Transformation

    4.9
    Rating, 4.9 out of 5 stars
    ·
    262 reviews

    Beginner · Course · 1 - 4 Weeks

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In summary, here are 10 of our most popular product marketing courses

  • Customer-Centric CRM Strategy and Management: EDUCBA
  • Developing with GitHub Copilot and VS Code: Microsoft
  • Representante de desarrollo de ventas de Salesforce: Salesforce
  • Empresas familiares: Universidad Nacional Autónoma de México
  • Brand Awareness Using Digital Brand Activation: Coursera
  • Mastering SEO with Jasper: Ranking and Optimization: Coursera
  • Exploring Artificial Intelligence Use Cases and Applications: Amazon Web Services
  • Crear contenido de conciencia ambiental con Canva: Coursera
  • Customer-Centric IT Strategy: University of Virginia
  • System Validation: Automata and behavioural equivalences: 28DIGITAL

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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