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  • Product Marketing

Product Marketing Courses

Product marketing courses can help you learn market segmentation, competitive analysis, brand positioning, and go-to-market strategies. You can build skills in crafting compelling messaging, analyzing customer feedback, and optimizing marketing campaigns. Many courses introduce tools like Google Analytics, HubSpot, and social media platforms, that support tracking performance and engaging with target audiences.


Popular Product Marketing Courses and Certifications


  • Status: Free Trial
    Free Trial
    P

    Politecnico di Milano

    Platform Thinking: what’s beyond Uber?

    Skills you'll gain: Innovation, Strategic Thinking, Systems Thinking, Technology Strategies, Digital Transformation, Case Studies, Business Modeling, Business Transformation, Scalability, Social Impact, Market Opportunities, Timelines, Market Dynamics

    4.8
    Rating, 4.8 out of 5 stars
    ·
    74 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of California, Davis

    Sensory Science: Conducting Tests

    Skills you'll gain: Experimentation, Product Testing, Laboratory Testing, Laboratory Experience, Case Studies, Research Design, Consumer Behaviour, Target Market, Data Collection, Research Reports, Data Analysis, Recruitment

    4.9
    Rating, 4.9 out of 5 stars
    ·
    19 reviews

    Intermediate · Course · 1 - 4 Weeks

  • C

    Coursera

    Crea tu presencia en redes sociales para tu negocio en Canva

    Skills you'll gain: Canva (Software), Logo Design, Social Media, Content Creation, Target Audience, Graphic Design, Social Media Marketing, Social Media Strategy, Content Strategy, Goal Setting

    4.6
    Rating, 4.6 out of 5 stars
    ·
    35 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    K

    Kennesaw State University

    Segmenting the Market with Jagdish Sheth

    Skills you'll gain: Target Market, Strategic Marketing, Product Marketing, Marketing Strategy and Techniques, Product Strategy, Market Research, Growth Strategies, Market Analysis, Marketing Psychology, Revenue Management, Promotional Strategies, Competitive Analysis, Consumer Behaviour

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Colorado Boulder

    Data Visualization & Analytics in Tableau

    Skills you'll gain: Dashboard, Data Visualization Software, Tableau Software, Data Visualization, Interactive Data Visualization, Data Storytelling, Data Presentation, Data Analysis, Geospatial Mapping, Histogram, Advanced Analytics, Spatial Analysis, Scatter Plots, Data Science, Data Manipulation, Data Import/Export, Business Analytics, Marketing Analytics, Analytics, Forecasting

    4.8
    Rating, 4.8 out of 5 stars
    ·
    9 reviews

    Beginner · Specialization · 1 - 3 Months

  • Status: Preview
    Preview
    N

    Nanjing University

    天文探秘

    Skills you'll gain: Physical Science, Physics, Simulations, General Science and Research, Visualization (Computer Graphics), Mathematical Modeling, Research

    4.8
    Rating, 4.8 out of 5 stars
    ·
    82 reviews

    Mixed · Course · 1 - 3 Months

  • Status: Free
    Free
    G

    Goldman Sachs

    Fundamentos de Clientes e Concorrência com o 10,000 Women da Goldman Sachs

    Skills you'll gain: Competitive Analysis, Growth Strategies, Value Propositions, Target Market, Consumer Behaviour, Customer Insights, Business Strategies, Market Research, Price Negotiation, Product Strategy, Market Analysis

    4.9
    Rating, 4.9 out of 5 stars
    ·
    40 reviews

    Mixed · Course · 1 - 4 Weeks

  • Status: Free
    Free
    C

    Coursera

    Make.com for Beginners: LinkedIn Post Automation With GPT-4

    Skills you'll gain: Make.com, LinkedIn, Marketing Automation, Marketing, Social Media Content, Social Media Marketing, Application Programming Interface (API), Generative AI, Content Creation, Automation, Artificial Intelligence, Content Marketing, Workflow Management

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    U
    P

    Multiple educators

    Innovación en los Negocios y Disrupción Digital

    Skills you'll gain: Data Storytelling, Storytelling, Design Thinking, Business Strategy, Business Modeling, Business Solutions, Marketing Communications, Data Visualization, Brand Strategy, Project Portfolio Management, Business Planning, Growth Strategies, Technology Strategies, Business Process, Digital Transformation, Risk Management, Innovation, Strategic Communication, Presentations, Strategic Thinking

    4.8
    Rating, 4.8 out of 5 stars
    ·
    81 reviews

    Intermediate · Specialization · 3 - 6 Months

  • Status: Preview
    Preview
    S

    Starweaver

    Understanding Corporate Communications

    Skills you'll gain: Corporate Communications, Internal Communications, Strategic Communication, Crisis Management, Business Communication, Business Ethics, Stakeholder Communications, Public Relations, Cross-Functional Collaboration, Media Relations, Communication Strategies, Employee Engagement, Social Media

    4.5
    Rating, 4.5 out of 5 stars
    ·
    31 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    M

    Microsoft

    Web Development with Python

    Skills you'll gain: Web Development, Flask (Web Framework), Restful API, Cloud Deployment, Selenium (Software), Front-End Web Development, Web Applications, Full-Stack Web Development, Object-Relational Mapping, JavaScript Frameworks, Application Security, HTML and CSS, Back-End Web Development, Databases, Application Programming Interface (API), Python Programming, Vue.JS, Relational Databases, SQL, Collaboration

    4.1
    Rating, 4.1 out of 5 stars
    ·
    18 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Preview
    Preview
    U

    University of Illinois Urbana-Champaign

    Lactation Biology

    Skills you'll gain: Maternal Health, Anatomy, Endocrinology, Infant Care, Cell Biology, Physiology, Biochemistry, Biology, Microbiology

    4.8
    Rating, 4.8 out of 5 stars
    ·
    38 reviews

    Beginner · Course · 1 - 3 Months

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In summary, here are 10 of our most popular product marketing courses

  • Platform Thinking: what’s beyond Uber?: Politecnico di Milano
  • Sensory Science: Conducting Tests: University of California, Davis
  • Crea tu presencia en redes sociales para tu negocio en Canva: Coursera
  • Segmenting the Market with Jagdish Sheth: Kennesaw State University
  • Data Visualization & Analytics in Tableau: University of Colorado Boulder
  • 天文探秘: Nanjing University
  • Fundamentos de Clientes e Concorrência com o 10,000 Women da Goldman Sachs: Goldman Sachs
  • Make.com for Beginners: LinkedIn Post Automation With GPT-4: Coursera
  • Innovación en los Negocios y Disrupción Digital: Universidad de Palermo
  • Understanding Corporate Communications: Starweaver

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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