Web analytics courses can help you learn data collection techniques, traffic analysis, user behavior tracking, and conversion rate optimization. You can build skills in interpreting data trends, setting up tracking codes, and creating actionable reports. Many courses introduce tools like Google Analytics, Adobe Analytics, and Tableau, demonstrating how to apply these skills to measure website performance and enhance marketing strategies.

Coursera
Skills you'll gain: Facebook, Web Analytics, Event Management, Advertising, Marketing Analytics, Social Media Management, Social Media, E-Commerce, Marketing, Business
Beginner · Guided Project · Less Than 2 Hours

O.P. Jindal Global University
Skills you'll gain: Predictive Analytics, Business Analytics, Data Mining, Forecasting, Demand Planning, Statistical Methods, Data-Driven Decision-Making, Customer Analysis, Regression Analysis, Data Analysis, Data Processing, Data Cleansing, Classification And Regression Tree (CART), Statistical Analysis, Dimensionality Reduction, Business Communication, Unsupervised Learning, Market Analysis, Machine Learning Algorithms
Build toward a degree
Mixed · Course · 3 - 6 Months

Board Infinity
Skills you'll gain: PHP (Scripting Language), Model View Controller, Restful API, Web Development, Object-Relational Mapping, Web Applications, Full-Stack Web Development, Development Environment, Software Testing, Back-End Web Development, Application Frameworks, Database Management, Application Security, Authentications, Authorization (Computing), Package and Software Management
Beginner · Course · 1 - 4 Weeks

LearnQuest
Skills you'll gain: Exploratory Data Analysis, Teradata SQL, JSON, Data Integration, Advanced Analytics, Data Cleansing, Text Mining, Data Quality, Data Analysis, Statistical Analysis, Application Programming Interface (API), Database Management, Natural Language Processing
Intermediate · Course · 1 - 4 Weeks

University of Minnesota
Skills you'll gain: Predictive Analytics, Business Analytics, Customer Analysis, Project Design, Applied Machine Learning, Solution Design, Machine Learning, Brainstorming, Trend Analysis, Design Thinking, Analysis, Decision Tree Learning, Deep Learning, Time Series Analysis and Forecasting
Beginner · Course · 1 - 3 Months

Skills you'll gain: Responsive Web Design, HTML and CSS, Cascading Style Sheets (CSS), Web Design, User Interface (UI) Design, User Interface and User Experience (UI/UX) Design, Usability, Hypertext Markup Language (HTML), Web Content Accessibility Guidelines, Animations, Web Development
Intermediate · Course · 1 - 4 Weeks

Scrimba
Skills you'll gain: Responsive Web Design, User Interface (UI) Design, User Interface (UI), HTML and CSS, Web Design, Figma (Design Software), Typography, Front-End Web Development, Web Design and Development, Maintainability, Mockups, Web Content Accessibility Guidelines, Cascading Style Sheets (CSS), Web Development, Usability, Prototyping, Browser Compatibility, User Experience Design, Web Development Tools, Software Engineering
Intermediate · Specialization · 3 - 6 Months

Skills you'll gain: Facebook, Online Advertising, Advertising Campaigns, Advertising, Digital Advertising, Social Media, Social Media Campaigns, Web Analytics, Marketing
Beginner · Guided Project · Less Than 2 Hours

LearnQuest
Skills you'll gain: Teradata SQL, Exploratory Data Analysis, SQL, Data Modeling, Database Design, Database Administration, Database Architecture and Administration, Database Management, Database Management Systems, Data Store, JSON, Data Integration, Data Architecture, Advanced Analytics, Data Warehousing, Data Cleansing, Text Mining, Data Analysis, Business Intelligence, Data-Driven Decision-Making
Beginner · Specialization · 1 - 3 Months

Skills you'll gain: Data-Driven Decision-Making, Minitab, Regression Analysis, Statistical Hypothesis Testing, Statistical Analysis, Scatter Plots, Correlation Analysis, Data Analysis, Predictive Analytics, Statistical Methods, Descriptive Statistics, Business Analytics, Predictive Modeling, Forecasting, Advanced Analytics, Statistical Modeling, Quantitative Research, Analytics, Case Studies, Exploratory Data Analysis
Beginner · Specialization · 1 - 3 Months

University of Minnesota
Skills you'll gain: Simulations, Operations Research, Advanced Analytics, Process Mapping, Operational Analysis, Process Optimization, Project Scoping, Project Planning, Production Planning, Capacity Planning, Solution Design, Needs Assessment, Business Analysis, Analytics, Portfolio Management, Investment Management, Complex Problem Solving, Staff Management
Beginner · Course · 1 - 3 Months

Skills you'll gain: Cryptography, Data Security, Encryption, Authorization (Computing), General Data Protection Regulation (GDPR), Secure Coding, Public Key Infrastructure, Authentications, Web Development, Application Security, Web Applications, Multi-Factor Authentication, Security Strategy
Beginner · Course · 1 - 4 Weeks