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  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Popular Marketing Analytics Courses and Certifications


  • C

    Coursera

    Advanced Project Operations & Automation

    Skills you'll gain: Earned Value Management, Workflow Management, Business Process Automation, Change Management, Project Management, Project Controls, Performance Measurement, Automation, Predictive Modeling, AI Enablement, Strategic Communication, Data-Driven Decision-Making, Risk Analysis, Process Improvement and Optimization, Process Optimization, Analytics, Cloud-Based Integration, Generative AI, Systems Integration, Machine Learning

    4
    Rating, 4 out of 5 stars
    ·
    7 reviews

    Advanced · Specialization · 3 - 6 Months

  • M

    Microsoft

    Building Powerful Reports and Dashboards in Power BI

    Skills you'll gain: Data Ethics, Dashboard Creation, Dashboard, Power BI, Business Intelligence, Interactive Data Visualization, Data Presentation, Data Visualization, Data Visualization Software, Data-Driven Decision-Making, Business Reporting, Data Analysis Expressions (DAX), Data Security, Ethical Standards And Conduct, Report Writing, Data Analysis, Performance Analysis, Performance Tuning

    4.8
    Rating, 4.8 out of 5 stars
    ·
    44 reviews

    Beginner · Course · 1 - 3 Months

  • L

    LearnKartS

    Salesforce Admin Certification Preparation

    Skills you'll gain: Salesforce Development, User Provisioning, Identity and Access Management, Enterprise Application Management, Application Deployment, Security Management, Customer Relationship Management (CRM) Software, Workflow Management, Account Management, Internal Communications, Training and Development, Data Management, Customer Service, Security Controls

    3.8
    Rating, 3.8 out of 5 stars
    ·
    68 reviews

    Beginner · Specialization · 1 - 3 Months

  • P

    Pohang University of Science and Technology(POSTECH)

    Programming with Cloud IoT Platforms

    Skills you'll gain: Internet Of Things, Cloud Applications, Cloud Development, Cloud Platforms, IBM Cloud, Application Development, Cloud Services, Cloud Technologies, Cloud Computing, Google Cloud Platform, Cloud-Based Integration, Microsoft Azure, AI Integrations, Amazon Web Services, Emerging Technologies, Network Protocols, Dataflow

    4.3
    Rating, 4.3 out of 5 stars
    ·
    323 reviews

    Beginner · Course · 1 - 3 Months

  • S

    SAS

    SAS Machine Learning Engineer

    Skills you'll gain: Model Deployment, MLOps (Machine Learning Operations), Data Preprocessing, Classification And Regression Tree (CART), Exploratory Data Analysis, Logistic Regression, Statistical Machine Learning, Model Evaluation, Model Training, Supervised Learning, Decision Tree Learning, Probability & Statistics, Data Processing, Machine Learning Software, Statistical Software, Machine Learning Methods, Process Modeling, Machine Learning, Correlation Analysis, Applied Machine Learning

    4.7
    Rating, 4.7 out of 5 stars
    ·
    105 reviews

    Advanced · Professional Certificate · 3 - 6 Months

  • L

    Ludwig-Maximilians-Universität München (LMU)

    高阶竞争策略(中文版)

    Skills you'll gain: Mergers & Acquisitions, Customer Retention, Business Strategy, Growth Strategies, Product Strategy, Strategic Thinking, Corporate Strategy, Market Dynamics, Competitive Analysis, Customer Analysis, Revenue Management, New Business Development, Commercial Laws, Consumer Behaviour, Market Analysis

    4.8
    Rating, 4.8 out of 5 stars
    ·
    101 reviews

    Mixed · Course · 1 - 3 Months

  • C

    Coursera

    Building a Hiring Plan by Analyzing Past Data in Sheets

    Skills you'll gain: People Analytics, Workforce Planning, Job Analysis, Human Resource Strategy, Talent Sourcing, Human Resources Management and Planning, Human Resources, Workforce Management, Google Sheets, Talent Recruitment, Consolidation, Talent Acquisition, Compensation Analysis, Full Cycle Recruitment, Recruitment Strategies, Recruitment, Analysis

    4.6
    Rating, 4.6 out of 5 stars
    ·
    45 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • C

    Coursera

    Introducción a PicsArt para Redes Sociales

    Skills you'll gain: Photo Editing, Instagram, Social Media Content, Photo/Video Production and Technology, Social Media, Social Media Marketing, Content Creation, Marketing Design, Graphics Software, Shared Media, Graphical Tools, Marketing

    4.1
    Rating, 4.1 out of 5 stars
    ·
    21 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • C

    Coursera

    Crea una cuenta de negocio en Instagram

    Skills you'll gain: Instagram, Social Media, Social Media Management, Social Media Marketing, Advertising, Target Audience, Social Media Content, Facebook, Social Media Strategy

    4.7
    Rating, 4.7 out of 5 stars
    ·
    15 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • U

    Universidad de Palermo

    Inteligencia Artificial para decisiones empresariales

    Skills you'll gain: Responsible AI, Data Ethics, Business Intelligence, Organizational Leadership, Business Analytics, Generative AI, Culture Transformation, AI Security, Data-Driven Decision-Making, Data Management, Artificial Intelligence, Natural Language Processing, Strategic Decision-Making, Analytics, Business Transformation, Predictive Modeling, Innovation, Organizational Change, Data Science, IT Service Management

    4.4
    Rating, 4.4 out of 5 stars
    ·
    30 reviews

    Beginner · Course · 1 - 4 Weeks

  • U

    Universidad Austral

    Conceptos base para el estudio del medio ambiente

    Skills you'll gain: Environmental Science, Chemistry, Biology, Data Literacy, Environmental Monitoring, Environment, Data Analysis, Sustainable Development, Life Sciences, Statistical Analysis, Environmental Issue, Natural Resource Management, Descriptive Statistics, Biotechnology, Cell Biology, Physics, Climate Change Mitigation

    4.7
    Rating, 4.7 out of 5 stars
    ·
    532 reviews

    Beginner · Course · 1 - 4 Weeks

  • T

    Tecnológico de Monterrey

    Proceso de gestión de marca estratégico

    Skills you'll gain: Brand Strategy, Brand Management, Branding, Brand Awareness, Brand Loyalty, Marketing Communications, Strategic Communication, Marketing, Performance Measurement, Communication Strategies

    4.8
    Rating, 4.8 out of 5 stars
    ·
    51 reviews

    Beginner · Course · 1 - 4 Weeks

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In summary, here are 10 of our most popular marketing analytics courses

  • Advanced Project Operations & Automation: Coursera
  • Building Powerful Reports and Dashboards in Power BI: Microsoft
  • Salesforce Admin Certification Preparation: LearnKartS
  • Programming with Cloud IoT Platforms: Pohang University of Science and Technology(POSTECH)
  • SAS Machine Learning Engineer: SAS
  • 高阶竞争策略(中文版): Ludwig-Maximilians-Universität München (LMU)
  • Building a Hiring Plan by Analyzing Past Data in Sheets: Coursera
  • Introducción a PicsArt para Redes Sociales : Coursera
  • Crea una cuenta de negocio en Instagram: Coursera
  • Inteligencia Artificial para decisiones empresariales: Universidad de Palermo

Skills you can learn in Marketing

Market (economics) (28)
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Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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