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  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Popular Marketing Analytics Courses and Certifications


  • S

    SkillUp

    ASQ-Certified Six Sigma Green Belt (CSSGB) Exam Prep

    Skills you'll gain: Exploratory Data Analysis, Statistical Process Controls, Six Sigma Methodology, Lean Methodologies, Statistical Hypothesis Testing, Process Capability, Lean Six Sigma, Project Schedules, Project Estimation, Statistical Analysis, Statistical Methods, Data Analysis, Continuous Improvement Process, Project Management, Project Planning, Analysis, Operational Excellence, Process Improvement, Stakeholder Engagement, Quality Management

    ★ 4.6 (64) · Intermediate · Specialization · 3 - 6 Months

  • E

    Erasmus University Rotterdam

    Regulated Competition in Healthcare Systems: Theory & Practice

    Skills you'll gain: Health Care Procedure and Regulation, Health Systems, Managed Care, Healthcare Industry Knowledge, Health Policy, Health Care Administration, Health Care, Value-Based Care, Regulation and Legal Compliance, Competitive Analysis, Risk Management, Market Analysis, Risk Analysis, Economics

    ★ 4.8 (41) · Intermediate · Course · 1 - 3 Months

  • U

    University of Colorado Boulder

    Understanding the Campaign Components

    Skills you'll gain: Campaign Planning, Communication Planning, Campaign Management, Strategic Communication, Advertising, Marketing Communications, Resource Allocation, Media Strategy, Brand Management, Integrated Marketing Communications, Brand Strategy, Earned Media, Communication Strategies, Owned Media, Public Relations, Shared Media, Paid media, Key Performance Indicators (KPIs), Research and Design, Market Research

    ★ 4.4 (9) · Beginner · Course · 1 - 4 Weeks

  • I

    IIT Bombay

    Introduction to Internet of Things

    Skills you'll gain: Internet Of Things, Network Protocols, Wireless Networks, Data Analysis, Communication Systems, Systems Design, Regression Analysis, Unsupervised Learning

    ★ 4.6 (84) · Intermediate · Course · 1 - 4 Weeks

  • C

    Coursera

    Advanced Project Operations & Automation

    Skills you'll gain: Earned Value Management, Workflow Management, Business Process Automation, Change Management, Project Management, Project Controls, Performance Measurement, Automation, Predictive Modeling, AI Enablement, Strategic Communication, Data-Driven Decision-Making, Risk Analysis, Process Improvement and Optimization, Process Optimization, Analytics, Cloud-Based Integration, Generative AI, Systems Integration, Machine Learning

    ★ 4 (7) · Advanced · Specialization · 3 - 6 Months

  • U

    University of Colorado Boulder

    Introduction to R Programming and Tidyverse

    Skills you'll gain: Rmarkdown, Ggplot2, R (Software), Plot (Graphics), Data Visualization, Tidyverse (R Package), Statistical Visualization, R Programming, Data Visualization Software, Statistical Programming, Data Manipulation, Data Analysis Software, Statistical Reporting, Data Analysis, Data Validation, Data Transformation, Code Reusability, Software Installation, Programming Principles, Aesthetics

    ★ 4.2 (49) · Beginner · Course · 1 - 4 Weeks

  • U

    Universiteit Leiden

    Population Health: Fundamentals of Population Health Management

    Skills you'll gain: Health Disparities, Health Systems, Health Promotion, Value-Based Care, Public Health, Care Management, Health Care, Health Policy, Social Determinants Of Health, Community Health, Epidemiology, Risk Analysis

    ★ 4.2 (50) · Mixed · Course · 1 - 3 Months

  • U

    University of Glasgow

    Informed Clinical Decision Making using Deep Learning

    Skills you'll gain: Model Evaluation, Deep Learning, Descriptive Analytics, Data Ethics, Data Preprocessing, ICD Coding (ICD-9/ICD-10), Federated Learning, Autoencoders, Health Informatics, Medical Records, Data Mining, Medical Coding, Responsible AI, AI Security, Electronic Medical Record, Clinical Informatics, Predictive Modeling, Patient Flow, Predictive Analytics, Machine Learning

    ★ 4.4 (36) · Intermediate · Specialization · 3 - 6 Months

  • C

    Coursera

    First Steps in Easil

    Skills you'll gain: Project Design, Promotional Materials, Marketing Materials, Advertising, Graphic Design, Google Workspace, Marketing, User Accounts

    ★ 3.7 (6) · Beginner · Guided Project · Less Than 2 Hours

  • S

    SkillUp

    Generative AI: Revolutionizing Business Analysis Techniques

    Skills you'll gain: Prompt Engineering, Responsible AI, Business Analysis, Data-Driven Decision-Making, Data Analysis, AI Enablement, AI Integrations, Business Analytics, Data Storytelling, Artificial Intelligence, Business Process Automation, Generative AI, Stakeholder Communications, Business Requirements, AI Workflows, Requirements Elicitation, Requirements Analysis, Workflow Management, Process Optimization

    ★ 4.8 (61) · Intermediate · Course · 1 - 4 Weeks

  • S

    Starweaver

    Executive Communication Excellence

    Skills you'll gain: Active Listening, Non-Verbal Communication, Business Writing, Concision, Team Collaboration, Writing, Cultural Sensitivity, Persuasive Communication, Interpersonal Communications, Responsible AI, Empathy & Emotional Intelligence, Emotional Intelligence, Google Gemini, Anthropic Claude, Communication Strategies, Communication, Technical Documentation, Stakeholder Engagement, Marketing Communications, Media and Communications

    ★ 4.7 (33) · Intermediate · Specialization · 1 - 4 Weeks

  • B

    Birla Institute of Technology & Science, Pilani

    Introduction to Bioinformatics

    Skills you'll gain: Bioinformatics, Data Management, Clinical Data Management, Precision Medicine, Data Analysis, Data Mining, Applied Machine Learning, Unsupervised Learning, Cell Biology, Scientific Visualization, Large Language Modeling, LLM Application, Network Model, Data Preprocessing, Correlation Analysis, Chemical and Biomedical Engineering, Dimensionality Reduction, Computational Thinking, Markov Model, Algorithms

    ★ 3.8 (9) · Beginner · Course · 1 - 3 Months

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In summary, here are 10 of our most popular marketing analytics courses

  • ASQ-Certified Six Sigma Green Belt (CSSGB) Exam Prep: SkillUp
  • Regulated Competition in Healthcare Systems: Theory & Practice: Erasmus University Rotterdam
  • Understanding the Campaign Components: University of Colorado Boulder
  • Introduction to Internet of Things: IIT Bombay
  • Advanced Project Operations & Automation: Coursera
  • Introduction to R Programming and Tidyverse: University of Colorado Boulder
  • Population Health: Fundamentals of Population Health Management: Universiteit Leiden
  • Informed Clinical Decision Making using Deep Learning: University of Glasgow
  • First Steps in Easil: Coursera
  • Generative AI: Revolutionizing Business Analysis Techniques: SkillUp

Skills you can learn in Marketing

Market (economics) (28)
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Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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