• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Brand Management

Brand Management Courses

Brand management courses can help you learn brand positioning, consumer behavior analysis, brand equity measurement, and strategic marketing planning. You can build skills in crafting compelling brand narratives, managing brand portfolios, and conducting competitive analysis. Many courses introduce tools like SWOT analysis, brand tracking software, and social media analytics, that support monitoring brand performance and engaging with target audiences effectively.

Popular Brand Management Courses and Certifications


  • U

    University of Minnesota

    Analysis for Business Systems

    Skills you'll gain: Business Systems Analysis, Systems Analysis, Requirements Analysis, Business Requirements, Business Analysis, Business Systems, Business Analysis Tools, Process Flow Diagrams, User Requirements Documents, Data Modeling, Data Flow Diagrams (DFDs), Business Process Modeling, Diagram Design, Process Modeling, Feasibility Studies, Decision Making

    ★ 4.8 (581) · Beginner · Course · 1 - 3 Months

  • A

    Akamai Technologies, Inc.

    Akamai Network Engineering

    Skills you'll gain: SQL, Linux, Endpoint Security, Database Management, Incident Response, Relational Databases, Network Security, Database Systems, Vulnerability Scanning, Computer Security Incident Management, Security Management, Databases, Linux Administration, File Systems, Routing Protocols, OSI Models, Application Development, Remote Access Systems, Scripting, MySQL

    ★ 4.7 (353) · Beginner · Professional Certificate · 3 - 6 Months

  • N

    National Taiwan University

    BIM Application for Engineers

    Skills you'll gain: Autodesk Revit, Building Information Modeling, Autodesk, Computer-Aided Design, Construction Estimating, Simulation and Simulation Software, 3D Modeling, Construction Management, Simulations, Cost Estimation, Data Integration

    ★ 4.7 (531) · Intermediate · Course · 1 - 3 Months

  • I

    IE Business School

    Aprendiendo a Aprender

    Skills you'll gain: Lifelong Learning, Teamwork, Time Management, Learning Strategies, Collaboration, Mental Concentration, Productivity, Self-Motivation, Growth Mindedness, Habit Formation, Cognitive flexibility, Neurology

    ★ 4.9 (646) · Beginner · Course · 1 - 4 Weeks

  • U

    University of Colorado Boulder

    Embedded Software and Hardware Architecture

    Skills you'll gain: Embedded Software, Embedded Systems, Debugging, Data Structures, System Programming, Microarchitecture, C (Programming Language), Memory Management, Hardware Architecture, Computer Architecture, Software Design, Maintainability, System Configuration, Code Reusability, Software Architecture, Peripheral Devices

    ★ 4.5 (531) · Intermediate · Course · 1 - 4 Weeks

  • E

    ESSEC Business School

    L'excellence opérationnelle en pratique

    Skills you'll gain: Operational Excellence, Operational Efficiency, Operations Management, Kaizen Methodology, Business Operations, Operational Performance Management, Operations, Process Improvement, Business Process Management, Quality Improvement, Business Process, Process Improvement and Optimization, Lean Methodologies, Lean Manufacturing, Continuous Improvement Process, Kanban Principles, Culture Transformation, Organizational Development, Six Sigma Methodology, Organizational Strategy

    ★ 4.7 (679) · Beginner · Course · 1 - 4 Weeks

  • E

    ESSEC Business School

    International and Cross-Cultural Negotiation

    Skills you'll gain: Communication Strategies, Cultural Sensitivity, Intercultural Competence, Cultural Diversity, Verbal Communication Skills, Cultural Responsiveness, Interpersonal Communications, Relationship Building, Non-Verbal Communication, Culture, Diversity Awareness, Negotiation, International Relations, Rapport Building, Diplomacy

    ★ 4.7 (672) · Intermediate · Course · 1 - 4 Weeks

  • O

    Olay

    Introduction to Cosmetic Science and Ingredients

    Skills you'll gain: Quality Control, Statistical Process Controls, Laboratory Procedures, Laboratory Testing, Ideation, Market Analysis, Good Manufacturing Practices, Product Quality (QA/QC), Feasibility Studies, Chemistry, Quality Assurance, Regulatory Compliance, Quality Management, Performance Testing, Customer Insights, Safety Standards, Product Design, Biochemistry, General Science and Research, Ethical Standards And Conduct

    ★ 4.7 (576) · Beginner · Specialization · 3 - 6 Months

  • U

    University of Illinois Urbana-Champaign

    Strategic Leadership and Management Capstone

    Skills you'll gain: Strategic Leadership, Leadership Development, Team Leadership, Team Management, Leadership and Management, Team Building, Organizational Strategy, People Development, Strategic Decision-Making, Business Planning, Strategic Thinking, Business Strategy, Business Strategies, Leadership, Growth Strategies, Market Opportunities, Organizational Development, Business Priorities, Operational Analysis, Process Optimization

    ★ 4.7 (391) · Beginner · Course · 1 - 3 Months

  • U

    University of California, Davis

    Equine Welfare and Management

    Skills you'll gain: Public Health and Disease Prevention, Nutrition and Diet, Preventative Care, Nutrition Care Plans, Injury Prevention, Vital Signs, Environment Health And Safety, Occupational Health, Athletic Training, Sports Medicine, Physiology, Accident Prevention, Safety Standards, Health Assessment, Cleanliness, Behavior Management, Emergency Response, Anatomy, Psychology

    ★ 4.9 (403) · Beginner · Course · 1 - 3 Months

  • U

    University of Pennsylvania

    Exploring Renewable Energy Schemes

    Skills you'll gain: Electric Power Systems, Electrical Power, Electrical Systems, Safety Standards, Energy and Utilities, Safety Assurance, Electrical Safety, Environmental Regulations, Power Electronics, Electrical Equipment, Sustainable Technologies, Sustainable Design, Low Voltage, Hydraulics, Basic Electrical Systems, Thermal Management, Semiconductors, Electronic Components, Physics, Applied Mathematics

    ★ 4.7 (660) · Beginner · Course · 1 - 3 Months

  • C

    Coursera

    Change Leadership: Developing Strategic Gap Analysis in Miro

    Skills you'll gain: Gap Analysis, Change Management, Organizational Change, Strategic Planning, Business Process Reengineering, Project Management, Personal Development, Business Process, Process Mapping, Organizational Strategy, Business Strategies, Business Strategy

    ★ 4.5 (348) · Intermediate · Guided Project · Less Than 2 Hours

1…257258259…834

In summary, here are 10 of our most popular brand management courses

  • Analysis for Business Systems: University of Minnesota
  • Akamai Network Engineering: Akamai Technologies, Inc.
  • BIM Application for Engineers: National Taiwan University
  • Aprendiendo a Aprender: IE Business School
  • Embedded Software and Hardware Architecture: University of Colorado Boulder
  • L'excellence opérationnelle en pratique : ESSEC Business School
  • International and Cross-Cultural Negotiation: ESSEC Business School
  • Introduction to Cosmetic Science and Ingredients: Olay
  • Strategic Leadership and Management Capstone: University of Illinois Urbana-Champaign
  • Equine Welfare and Management: University of California, Davis

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications
  • Share your Coursera learning story

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Udemy

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok