• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Brand Management

Brand Management Courses

Brand management courses can help you learn brand positioning, consumer behavior analysis, brand equity measurement, and strategic marketing planning. You can build skills in crafting compelling brand narratives, managing brand portfolios, and conducting competitive analysis. Many courses introduce tools like SWOT analysis, brand tracking software, and social media analytics, that support monitoring brand performance and engaging with target audiences effectively.

Popular Brand Management Courses and Certifications


  • U

    University of Illinois Urbana-Champaign

    Investments II: Lessons and Applications for Investors

    Skills you'll gain: Investments, Investment Management, Portfolio Management, Return On Investment, Performance Analysis, Finance, Equities, Performance Measurement, Behavioral Economics, Tax Returns, Asset Management, Portfolio Risk, Financial Trading, Decision Making, Regression Analysis

    ★ 4.8 (892) · Intermediate · Course · 1 - 3 Months

  • U

    University of Illinois Urbana-Champaign

    Federal Taxation I: Individuals, Employees, and Sole Proprietors

    Skills you'll gain: Tax, Tax Planning, Benefits Administration

    ★ 4.8 (720) · Intermediate · Course · 1 - 3 Months

  • I

    IBM

    Project Management Capstone

    Skills you'll gain: Peer Review, Project Management, Project Management Life Cycle, Project Management Institute (PMI) Methodology, Milestones (Project Management), Agile Project Management, Project Coordination, Project Risk Management, Project Implementation, Project Portfolio Management, Project Closure, Project Controls, Project Scoping, Work Breakdown Structure, User Story, Backlogs, Sprint Planning, Scrum (Software Development), Risk Management, Leadership

    ★ 4.9 (118) · Advanced · Course · 1 - 3 Months

  • E

    ESSEC Business School

    L'innovation managériale en pratique

    Skills you'll gain: Innovation, Management Training And Development, Business Transformation, Organizational Change, Organizational Strategy, Organizational Leadership, Organizational Development, Organizational Structure, Process Development, Business Strategies, Adaptability, Case Studies, Cooperation, Employee Engagement

    ★ 4.6 (495) · Beginner · Course · 1 - 4 Weeks

  • U

    Universidad Austral

    Full Stack Web Development en Español

    Skills you'll gain: Angular, Server Side, Node.JS, Responsive Web Design, LESS, Bootstrap (Front-End Framework), Mobile Development, Back-End Web Development, Version Control, Cross Platform Development, Restful API, HTML and CSS, jQuery, Web Design and Development, React Redux, JavaScript Frameworks, Continuous Integration, TypeScript, iOS Development, MongoDB

    ★ 4.2 (827) · Beginner · Specialization · 3 - 6 Months

  • U

    Universidad de Chile

    Potenciando mi aprendizaje en el primer año de Universidad

    Skills you'll gain: Time Management, Learning Strategies, Student Support and Services, Ability To Meet Deadlines, Composure, Organizational Skills, Emotional Intelligence, Lifelong Learning, Student Services, Prioritization, Higher Education, Learning Styles, Personal Development, Stress Management, Self-Awareness, Self-Motivation

    ★ 4.9 (1.1K) · Beginner · Course · 1 - 3 Months

  • C

    Coursera

    Manipulating Data with SQL

    Skills you'll gain: SQL, Data Manipulation, Relational Databases, Database Management, Database Software, Database Design, Databases, Data Integrity, Database Management Systems, Debugging, Data Management

    ★ 4.6 (199) · Intermediate · Guided Project · Less Than 2 Hours

  • T

    The Hong Kong University of Science and Technology

    Software Engineering

    Skills you'll gain: Software Design Patterns, Requirements Analysis, White-Box Testing, Systems Development Life Cycle, Software Architecture, Acceptance Testing, Software Development Methodologies, Unified Modeling Language, Software Development Life Cycle, Configuration Management, Software Quality Assurance, Debugging, Software Engineering, Software Testing, Object Oriented Design, Functional Requirement, Data Modeling, Systems Design, Project Management, Project Planning

    ★ 4.6 (658) · Intermediate · Specialization · 3 - 6 Months

  • T

    Tecnológico de Monterrey

    Introducción a la gestión de proyectos

    Skills you'll gain: Project Coordination, Project Management Life Cycle, Project Planning, Project Management Institute (PMI) Methodology, Project Management, Project Schedules, Project Scoping, Coordination, Project Controls, Project Implementation, Leadership, Program Standards, Benefits Administration, Interpersonal Communications

    ★ 4.8 (881) · Beginner · Course · 1 - 4 Weeks

  • U

    Universidade de São Paulo

    Criação de Startups: Como desenvolver negócios inovadores

    Skills you'll gain: Market Analysis, Entrepreneurship, Market Opportunities, Market Research, User Feedback, Business Modeling, User Research, New Product Development, Marketing, Product Development, Business Planning, Digital Marketing, New Business Development, Innovation, Business Development, Business Strategies, Ideation, Scalability, Entrepreneurial Finance, Business Strategy

    ★ 4.8 (614) · Beginner · Course · 1 - 3 Months

  • E

    ESSEC Business School

    Foundations of marketing analytics

    Skills you'll gain: Data-Driven Marketing, Marketing Analytics, Customer Analysis, Marketing Strategies, Business Analytics, Statistical Programming, Customer Insights, R Programming, R (Software), Customer Data Management, Data-Driven Decision-Making, Data Analysis Software, Target Market, Predictive Analytics, Statistical Analysis, Statistical Modeling, Predictive Modeling, Statistical Methods

    ★ 4.6 (762) · Mixed · Course · 1 - 3 Months

  • C

    Coursera

    HTML and CSS: Building a Single-Page Website

    Skills you'll gain: Cascading Style Sheets (CSS), Hypertext Markup Language (HTML), HTML and CSS, Web Development, Web Applications, Web Design, Front-End Web Development

    ★ 4.5 (553) · Beginner · Guided Project · Less Than 2 Hours

1…259260261…834

In summary, here are 10 of our most popular brand management courses

  • Investments II: Lessons and Applications for Investors: University of Illinois Urbana-Champaign
  • Federal Taxation I: Individuals, Employees, and Sole Proprietors: University of Illinois Urbana-Champaign
  • Project Management Capstone: IBM
  • L'innovation managériale en pratique: ESSEC Business School
  • Full Stack Web Development en Español: Universidad Austral
  • Potenciando mi aprendizaje en el primer año de Universidad: Universidad de Chile
  • Manipulating Data with SQL: Coursera
  • Software Engineering: The Hong Kong University of Science and Technology
  • Introducción a la gestión de proyectos: Tecnológico de Monterrey
  • Criação de Startups: Como desenvolver negócios inovadores: Universidade de São Paulo

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications
  • Share your Coursera learning story

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Udemy

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok