• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • A B Testing

A/B Testing Courses

A/B testing courses can help you learn experimental design, statistical analysis, and user behavior insights. You can build skills in hypothesis formulation, result interpretation, and optimizing conversion rates. Many courses introduce tools like Google Optimize, Optimizely, and Adobe Target, which facilitate the implementation of tests and analysis of outcomes, allowing you to apply your skills in real-world marketing and product development scenarios.

Popular A/B Testing Courses and Certifications


  • U

    University of Pennsylvania

    Modern & Contemporary American Poetry (“ModPo”)

    Skills you'll gain: Aesthetics, Liberal Arts, Cultural Responsiveness, Storytelling, Diversity Awareness, Oral Expression

    4.8
    Rating, 4.8 out of 5 stars
    ·
    677 reviews

    Beginner · Course · 3 - 6 Months

  • D

    DeepLearning.AI

    Custom Models, Layers, and Loss Functions with TensorFlow

    Skills you'll gain: Tensorflow, Deep Learning, Keras (Neural Network Library), Convolutional Neural Networks, Model Optimization, Model Training, Artificial Neural Networks, Model Evaluation

    4.9
    Rating, 4.9 out of 5 stars
    ·
    1.1K reviews

    Intermediate · Course · 1 - 3 Months

  • C

    Coursera

    Как таргетировать группу пользователей в Twitter?

    Skills you'll gain: Online Advertising, Digital Advertising, Target Audience, Social Media Marketing, Advertising Campaigns, Social Media Campaigns, Target Market, Global Marketing, Customer Analysis

    Beginner · Guided Project · Less Than 2 Hours

  • U

    University of Pennsylvania

    Patent Law

    Skills you'll gain: Intellectual Property, Legal Strategy, Legal Risk, Regulation and Legal Compliance, Case Studies, Asset Protection, Case Law, Business Strategy, Lawsuits, Innovation, Court Systems, Analysis, Litigation and Civil Justice

    4.8
    Rating, 4.8 out of 5 stars
    ·
    321 reviews

    Mixed · Course · 1 - 4 Weeks

  • U

    Universidad de Chile

    El desafío de Innovar en la Educación Superior

    Skills you'll gain: Diversity Awareness, Teaching, Education and Training, Cultural Diversity, Differentiated Instruction, Classroom Management, Higher Education, Instructing, Student Engagement, Pedagogy, Innovation, Course Development, Instructional Strategies, Student-Centred Learning, Interactive Learning

    4.8
    Rating, 4.8 out of 5 stars
    ·
    1.8K reviews

    Mixed · Course · 1 - 3 Months

  • A

    Arizona State University

    Materials Science for Technological Application

    Skills you'll gain: Materials science, Failure Analysis, Semiconductors, Manufacturing Processes, Mechanical Engineering, Chemical Engineering, Chemistry, Engineering, Structural Analysis, Production Process, Laboratory Testing, Mechanics, Physical Science, Process Engineering, Engineering Calculations, Engineering Analysis, Reliability, Technical Standard

    4.7
    Rating, 4.7 out of 5 stars
    ·
    283 reviews

    Beginner · Specialization · 3 - 6 Months

  • L

    LearnQuest

    Mastering Final Cut Pro

    Skills you'll gain: Video Editing, Apple software proficiency, Motion Graphics, Knowledge of Apple Software, Post-Production, Video Production, Photo/Video Production and Technology, Animations, Media Production, Data Import/Export, Editing, Content Management, File Management, Color Matching, Timelines, Augmented and Virtual Reality (AR/VR)

    4.4
    Rating, 4.4 out of 5 stars
    ·
    230 reviews

    Beginner · Course · 1 - 3 Months

  • J

    Johns Hopkins University

    Introduction to Neurohacking In R

    Skills you'll gain: Magnetic Resonance Imaging, Medical Imaging, Image Analysis, Data Manipulation, R (Software), Neurology, R Programming, Radiology, Image Quality, Data Processing, Scientific Visualization, Data Preprocessing, Data Transformation, Histogram, Data Import/Export, File Management, Package and Software Management, Software Installation

    4.6
    Rating, 4.6 out of 5 stars
    ·
    315 reviews

    Intermediate · Course · 1 - 4 Weeks

  • C

    Curtis Institute of Music

    Exploring Beethoven’s Piano Sonatas

    Skills you'll gain: Musical Composition, Music History, Instrumental Music, Classical Music, Music Theory, Music Performance, Music, Performing Arts, Aesthetics

    4.8
    Rating, 4.8 out of 5 stars
    ·
    612 reviews

    Mixed · Course · 1 - 3 Months

  • C

    Coursera

    Excel for Beginners: Beginner Functions

    Skills you'll gain: Spreadsheet Software, Microsoft Excel, Microsoft Office

    4.4
    Rating, 4.4 out of 5 stars
    ·
    89 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • I

    IBM

    Deep Learning and Reinforcement Learning

    Skills you'll gain: Autoencoders, Generative AI, Recurrent Neural Networks (RNNs), Convolutional Neural Networks, Reinforcement Learning, Generative Adversarial Networks (GANs), Generative Model Architectures, Artificial Intelligence and Machine Learning (AI/ML), Deep Learning, Unsupervised Learning, Machine Learning Methods, Transfer Learning, Model Optimization, Image Analysis, Artificial Neural Networks, Keras (Neural Network Library), Fine-tuning, Machine Learning, Artificial Intelligence, Computer Vision

    4.6
    Rating, 4.6 out of 5 stars
    ·
    299 reviews

    Intermediate · Course · 1 - 3 Months

  • J

    Johns Hopkins University

    Data Literacy

    Skills you'll gain: Surveys, Survey Creation, Data Literacy, Data Visualization, Peer Review, Research Design, Statistics, Probability & Statistics, Data Presentation, Sampling (Statistics), Regression Analysis, Descriptive Statistics, Research, Probability, Quantitative Research, Analytics, Probability Distribution, Logistic Regression, Correlation Analysis, Statistical Hypothesis Testing

    4.6
    Rating, 4.6 out of 5 stars
    ·
    267 reviews

    Beginner · Specialization · 3 - 6 Months

1…443444445…834

In summary, here are 10 of our most popular a/b testing courses

  • Modern & Contemporary American Poetry (“ModPo”): University of Pennsylvania
  • Custom Models, Layers, and Loss Functions with TensorFlow: DeepLearning.AI
  • Как таргетировать группу пользователей в Twitter? : Coursera
  • Patent Law: University of Pennsylvania
  • El desafío de Innovar en la Educación Superior: Universidad de Chile
  • Materials Science for Technological Application: Arizona State University
  • Mastering Final Cut Pro: LearnQuest
  • Introduction to Neurohacking In R: Johns Hopkins University
  • Exploring Beethoven’s Piano Sonatas: Curtis Institute of Music
  • Excel for Beginners: Beginner Functions: Coursera

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications
  • Share your Coursera learning story

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Udemy

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok