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Product Marketing Courses

Product marketing courses can help you learn market segmentation, competitive analysis, brand positioning, and go-to-market strategies. You can build skills in crafting compelling messaging, analyzing customer feedback, and optimizing marketing campaigns. Many courses introduce tools like Google Analytics, HubSpot, and social media platforms, that support tracking performance and engaging with target audiences.


Popular Product Marketing Courses and Certifications


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    EDUCBA

    C# Advanced Projects for Web and Enterprise Applications

    Skills you'll gain: Secure Coding, .NET Framework, Data Validation, Business Logic, Database Design, C# (Programming Language), Relational Databases, Databases, Billing Systems, Microsoft SQL Servers, Database Application, Application Development, Registration, Usability, Software Development Methodologies, Software Design, Application Design, Invoicing, SQL, Web Design and Development

    Beginner · Specialization · 3 - 6 Months

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    SAS

    Statistics You Need to Know for Machine Learning

    Skills you'll gain: Exploratory Data Analysis, Logistic Regression, Supervised Learning, Applied Machine Learning, Model Evaluation, Data Modeling

    Intermediate · Course · 1 - 3 Months

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    Google Cloud

    Generative AI Leader

    Skills you'll gain: Prompt Engineering, Generative AI Agents, Google Gemini, Retrieval-Augmented Generation, Responsible AI, Generative AI, Google Cloud Platform, AI Enablement, Gemini, AI Product Strategy, Google Workspace, Customer Engagement, AI Workflows, Agentic systems, AI Security, Google Docs, Cloud Infrastructure, Artificial Intelligence, Cloud Computing, Collaboration

    Beginner · Specialization · 3 - 6 Months

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    CertNexus

    DSBIZ (Exam DSZ-210)

    Skills you'll gain: Customer experience improvement, Data Strategy, Data Modeling, Marketing Analytics, Customer Insights, Business Analytics, Business Intelligence, Marketing Strategies, Data Science, Operational Efficiency, Marketing, Data Ethics, Analytics, Customer Service, Big Data, Descriptive Analytics, Business Strategy, Data Collection, Predictive Analytics, Governance

    Mixed · Course · 1 - 4 Weeks

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    Coursera

    Foundations of Embedded Software Design

    Skills you'll gain: Embedded Software, Embedded Systems, Pseudocode, Hardware Architecture, Computer Architecture, Software Design, Systems Design, Software Design Patterns, Systems Integration, Programming Principles, Event-Driven Programming, Program Development, Real Time Data, Peripheral Devices

    Beginner · Course · 1 - 4 Weeks

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    Coursera

    Analytics: Uncover Web Traffic Secrets

    Skills you'll gain: Web Analytics, Web Analytics and SEO, Marketing Analytics, Analytics, Technical Documentation, Technical Communication, Performance Metric, Data Analysis, Data-Driven Decision-Making, Team Oriented, Data Presentation

    Beginner · Course · 1 - 4 Weeks

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    Coursera

    Design and Optimize User Funnels

    Skills you'll gain: Process Mapping, Process Analysis, Web Analytics, Dashboard, Process Design, Customer experience improvement, Driving engagement, Process Improvement and Optimization, User Feedback, Marketing Analytics, Customer Insights, Customer Analysis, Key Performance Indicators (KPIs), Analysis, Business Metrics, Data-Driven Decision-Making

    Intermediate · Course · 1 - 4 Weeks

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    University of Michigan

    Applied Plotting, Charting & Data Representation in Python

    Skills you'll gain: Matplotlib, Data Visualization, Data Visualization Software, Interactive Data Visualization, Scientific Visualization, Visualization (Computer Graphics), Statistical Visualization, Data Presentation, Graphing, Scatter Plots, Data Manipulation, Histogram, NumPy, Pandas (Python Package), Python Programming

    4.5
    Rating, 4.5 out of 5 stars
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    6.3K reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
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    Epic Games

    Epic Games Game Design

    Skills you'll gain: Unreal Engine, Game Design, Video Game Development, Animation and Game Design, Ideation, 3D Modeling, Visualization (Computer Graphics), Software Design Documents, 3D Assets, User Experience Design, Computer Graphics, Usability, User Interface (UI), User Experience, User Interface (UI) Design, Interactive Design, Virtual Environment, Version Control, Conceptual Design, Prototyping

    4.3
    Rating, 4.3 out of 5 stars
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    582 reviews

    Beginner · Professional Certificate · 3 - 6 Months

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    University of New Mexico

    International Business I

    Skills you'll gain: Social Sciences, International Relations, Political Sciences, Economic Development, Global Marketing, Socioeconomics, Cultural Diversity, World History, Business Economics, Economics, Business, Financial Market

    4.7
    Rating, 4.7 out of 5 stars
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    2.3K reviews

    Mixed · Course · 1 - 3 Months

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    University of Alberta

    Software Design and Architecture

    Skills you'll gain: Software Architecture, Model View Controller, Unified Modeling Language, Object Oriented Design, Service Oriented Architecture, API Design, Web Services, Software Design Patterns, Software Design, Simple Object Access Protocol (SOAP), Microservices, Restful API, Code Review, Product Family Engineering, Software Systems, Object Oriented Programming (OOP), Software Development, Java, Software Documentation, Maintainability

    4.6
    Rating, 4.6 out of 5 stars
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    4K reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
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    IBM

    Building AI Powered Chatbots Without Programming

    Skills you'll gain: AI Workflows, ChatGPT, No-Code Development, Model Deployment, Self Service Technologies, Application Deployment, IBM Cloud, Prompt Engineering, LLM Application, Generative AI, Customer Service, Context Management, Operational Efficiency, WordPress, Scalability, Data Persistence

    4.7
    Rating, 4.7 out of 5 stars
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    3.7K reviews

    Beginner · Course · 1 - 3 Months

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In summary, here are 10 of our most popular product marketing courses

  • C# Advanced Projects for Web and Enterprise Applications: EDUCBA
  • Statistics You Need to Know for Machine Learning: SAS
  • Generative AI Leader: Google Cloud
  • DSBIZ (Exam DSZ-210): CertNexus
  • Foundations of Embedded Software Design: Coursera
  • Analytics: Uncover Web Traffic Secrets: Coursera
  • Design and Optimize User Funnels: Coursera
  • Applied Plotting, Charting & Data Representation in Python: University of Michigan
  • Epic Games Game Design: Epic Games
  • International Business I: University of New Mexico

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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