Web analytics courses can help you learn data collection techniques, traffic analysis, user behavior tracking, and conversion rate optimization. You can build skills in interpreting data trends, setting up tracking codes, and creating actionable reports. Many courses introduce tools like Google Analytics, Adobe Analytics, and Tableau, demonstrating how to apply these skills to measure website performance and enhance marketing strategies.

Johns Hopkins University
Skills you'll gain: Magnetic Resonance Imaging, Neurology, Medical Imaging, Diagnostic Radiology, Anatomy, Image Analysis, Data Analysis, X-Ray Computed Tomography, Correlation Analysis, Data Manipulation, Radiology, Analytical Skills, Experimentation, Research Design, Statistical Analysis, Biomedical Technology, Advanced Analytics, Network Analysis, R Programming, Statistics
Intermediate · Specialization · 3 - 6 Months

Microsoft
Skills you'll gain: Microsoft Excel, Excel Formulas, Data Visualization, Spreadsheet Software, Microsoft Office, Microsoft 365, Productivity Software, Data Import/Export, Data Management
Beginner · Course · 1 - 3 Months

Skills you'll gain: Control Panels, Cloud Hosting, User Accounts, File Management, System Configuration, Web Servers, Servers, Content Management, User Interface (UI)
Mixed · Course · 1 - 4 Weeks

West Virginia University
Skills you'll gain: Fraud detection, Internal Controls, Anomaly Detection, Financial Auditing, Cybersecurity, Investigation, Analytics, Big Data, Accounting, Compliance Reporting, Data Analysis Software, Ethical Standards And Conduct
Mixed · Course · 1 - 3 Months

Skills you'll gain: Web Analytics and SEO, Search Engine Optimization, Content Marketing, Web Analytics, Blogs, Search Engine Marketing, Content Creation, MarTech, Marketing Strategy and Techniques, Digital Marketing, Growth Strategies, Content Strategy, Market Research
Beginner · Course · 1 - 3 Months

Skills you'll gain: Adobe Illustrator, Adobe Photoshop, Responsible AI, Logo Design, Digital Design, Generative AI, Graphic Design, Graphics Software, User Interface and User Experience (UI/UX) Design, Visual Design, File Management, Design Reviews, Project Design, Prompt Engineering, Image Analysis, Client Services, Content Creation, Marketing Collateral, Branding, Storytelling
Beginner · Professional Certificate · 3 - 6 Months

Skills you'll gain: JSON, Data Structures, Algorithms, Web Development Tools, Javascript, Development Environment, Integrated Development Environments, Computer Programming, Application Programming Interface (API), Debugging, HTML and CSS, Object Oriented Programming (OOP), Program Development, Computational Thinking, Performance Tuning
Beginner · Specialization · 1 - 3 Months

Skills you'll gain: Image Analysis, Tensorflow, Amazon Web Services, Cloud Applications, Application Development, Application Deployment, Deep Learning, Artificial Intelligence and Machine Learning (AI/ML), Computer Vision, Data Processing, Front-End Web Development
Mixed · Course · 1 - 4 Weeks

Skills you'll gain: Descriptive Statistics, Probability & Statistics, Statistical Hypothesis Testing, Regression Analysis, Statistics, Predictive Modeling, Data Visualization, Statistical Analysis, Data Science, Data Analysis, Statistical Modeling, Histogram, Pandas (Python Package), NumPy, Statistical Inference, Probability, Correlation Analysis
Mixed · Course · 1 - 4 Weeks

Tecnológico de Monterrey
Skills you'll gain: Web Analytics, Google Analytics, Web Analytics and SEO, Social Media, Search Engine Marketing, Marketing Analytics, Market Research, Digital Marketing, Search Engine Optimization, Social Media Content, Marketing Effectiveness, Content Performance Analysis, Analytical Skills, Online Advertising, Social Media Strategy, Email Marketing, Analytics, Key Performance Indicators (KPIs), Social Network Analysis, Facebook
Intermediate · Specialization · 1 - 3 Months

Skills you'll gain: Business Intelligence, Data-Driven Decision-Making, Data Mining, Business Analytics, Data Analysis, Statistical Visualization, Data Management, Data Collection, Data Visualization, Data Warehousing, Data Wrangling, Extract, Transform, Load, Data Visualization Software, Data Transformation, Key Performance Indicators (KPIs)
Beginner · Course · 1 - 3 Months

Skills you'll gain: ChatGPT, Microsoft Excel, Excel Formulas, Data Cleansing, Text Mining, Data Manipulation, Data Analysis Software, Unstructured Data, Generative AI, Prompt Engineering, Business Analytics, Data Management
Intermediate · Guided Project · Less Than 2 Hours