• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Business Model

Business Model Courses

Business model courses can help you learn value proposition design, revenue streams, customer segmentation, and competitive analysis. You can build skills in crafting business strategies, financial forecasting, and operational planning. Many courses introduce tools like the Business Model Canvas and SWOT analysis, which can aid in visualizing and refining your business ideas. You'll also explore methods for testing assumptions and iterating on your models to ensure they align with market needs.

Popular Business Model Courses and Certifications


  • Status: Free Trial
    Free Trial
    A

    AI Business School

    AI for Customer care

    Skills you'll gain: Agentic Workflows, Prompt Engineering, AI Workflows, Prompt Engineering Tools, Agentic systems, Generative AI Agents, Generative AI, AI Personalization, Workflow Management, No-Code Development, Responsible AI, Risk Management, AI Orchestration, Large Language Modeling, AI literacy, AI Enablement, LLM Application, Artificial Intelligence, Innovation, Productivity

    Beginner · Specialization · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    U

    University of Illinois Urbana-Champaign

    Marketing Strategy: Consumer Insight to Positioning

    Skills you'll gain: Strategic Marketing, Marketing Strategies, Marketing Communications, Consumer Behaviour, Brand Strategy, Marketing Channel, Product Marketing, Digital Marketing, Advertising Campaigns, Value Propositions, Marketing Analytics, Brand Management, Market Analysis, Promotional Strategies, Market Opportunities, Target Market, Market Research, Digital Transformation, Market Dynamics, Digital Media Strategy

    4.7
    Rating, 4.7 out of 5 stars
    ·
    19K reviews

    Intermediate · Specialization · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of Pennsylvania

    Regulatory Compliance

    Skills you'll gain: Compliance Training, Compliance Management, Regulatory Compliance, Health Insurance Portability And Accountability Act (HIPAA) Compliance, General Data Protection Regulation (GDPR), Medical Privacy, Law, Regulation, and Compliance, Legal Risk, Information Privacy, Governance Risk Management and Compliance, Personally Identifiable Information, Regulatory Requirements, Regulation and Legal Compliance, Internal Communications, Procedure Development, Data Security, Continuous Monitoring, Health Information Management, Risk Management, Business Strategy

    4.8
    Rating, 4.8 out of 5 stars
    ·
    2.9K reviews

    Intermediate · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    M

    Meta

    Introduction to Social Media Marketing

    Skills you'll gain: Social Media Marketing, Target Audience, Social Media Strategy, Social Media, Customer Analysis, Persona Development, Smart Goals, Marketing Effectiveness, Key Performance Indicators (KPIs), Goal Setting, Digital Media Strategy, Marketing, Marketing Strategies, Facebook, Marketing Channel, Instagram, Digital Marketing, Journey Mapping

    4.8
    Rating, 4.8 out of 5 stars
    ·
    16K reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    I

    IESE Business School

    Think like a CFO

    Skills you'll gain: Financial Statements, Financial Statement Analysis, Financial Market, Finance, Corporate Finance, Income Statement, Accounting, General Finance, Financial Management, Cash Flows, Balance Sheet, Financial Acumen, Accrual Accounting, Financial Accounting, Capital Budgeting, Corporate Accounting, Management Accounting, Financial Analysis, Accruals, Financial Reporting

    4.8
    Rating, 4.8 out of 5 stars
    ·
    6.5K reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    U

    University of Pennsylvania

    Introduction to Marketing

    Skills you'll gain: Customer Analysis, Branding, Marketing, Marketing Strategies, Strategic Marketing, Brand Marketing, Go To Market Strategy, Marketing Planning, Brand Strategy, Marketing Strategy and Techniques, Brand Management, Marketing Effectiveness, Product Marketing, Customer Insights, Brand Loyalty, Target Market, Marketing Communications, Marketing Analytics, Target Audience, Promotional Strategies

    4.8
    Rating, 4.8 out of 5 stars
    ·
    13K reviews

    Mixed · Course · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    E

    EDUCBA

    Mergers and Acquisitions Modeling

    Skills you'll gain: Mergers & Acquisitions, Financial Modeling, Microsoft Excel, Business Modeling, Business Valuation, Investment Banking, Balance Sheet, Financial Statement Analysis, Consolidation, Financial Accounting, Finance, Performance Analysis, Financial Analysis, Business Analysis, 3D Modeling, Business, Corporate Finance, Analysis, Construction, Environment

    Mixed · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    A

    AI Business School

    Practical AI and prompting for sales professionals

    Skills you'll gain: Prompt Engineering, Prompt Engineering Tools, Generative AI, AI Personalization, Sales Presentations, General Sales Practices, AI Enablement, Artificial Intelligence, Ideation, Automation, Digital Transformation, Innovation

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    I

    IBM

    IBM IT Scrum Master

    Skills you'll gain: User Story, Software Development Life Cycle, Software Architecture, Sprint Retrospectives, Agile Software Development, Kanban Principles, DevOps, Backlogs, Full-Stack Web Development, Software Design, Risk Analysis, Scrum (Software Development), Information Technology, Computer Hardware, Agile Methodology, Agile Project Management, Team Building, Risk Management, Leadership, Communication

    4.7
    Rating, 4.7 out of 5 stars
    ·
    12K reviews

    Beginner · Professional Certificate · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    L

    Ludwig-Maximilians-Universität München (LMU)

    Competitive Strategy

    Skills you'll gain: Business Strategy, Game Theory, Strategic Thinking, Competitive Analysis, Business Strategies, Strategic Partnership, Corporate Strategy, Product Strategy, Strategic Decision-Making, Market Dynamics, New Business Development, Market Opportunities, Market Share, New Product Development, Market Analysis, Design and Product, Innovation, Coordination

    4.8
    Rating, 4.8 out of 5 stars
    ·
    3.1K reviews

    Mixed · Course · 1 - 3 Months

  • Status: Preview
    Preview
    U

    University of Virginia

    Marketing Analytics

    Skills you'll gain: Marketing Analytics, Data-Driven Marketing, Marketing Effectiveness, Marketing Strategies, Regression Analysis, Data-Driven Decision-Making, Branding, Brand Management, Resource Allocation, Customer Analysis, Customer Insights, Predictive Analytics, Brand Strategy, Statistical Analysis, A/B Testing, Consumer Behaviour, Return On Investment, Statistical Methods

    4.7
    Rating, 4.7 out of 5 stars
    ·
    6.5K reviews

    Beginner · Course · 1 - 3 Months

  • Status: Preview
    Preview
    C

    Copenhagen Business School

    An Introduction to Consumer Neuroscience & Neuromarketing

    Skills you'll gain: Consumer Behaviour, Marketing Psychology, Decision Making, Sensory Systems Analysis, Branding, Human Learning, Market Research, Business Ethics, Marketing, Brand Loyalty, Ethical Standards And Conduct, Brand Awareness

    4.7
    Rating, 4.7 out of 5 stars
    ·
    3.5K reviews

    Beginner · Course · 1 - 3 Months

1…9899100…834

In summary, here are 10 of our most popular business model courses

  • AI for Customer care: AI Business School
  • Marketing Strategy: Consumer Insight to Positioning: University of Illinois Urbana-Champaign
  • Regulatory Compliance: University of Pennsylvania
  • Introduction to Social Media Marketing: Meta
  • Think like a CFO: IESE Business School
  • Introduction to Marketing: University of Pennsylvania
  • Mergers and Acquisitions Modeling: EDUCBA
  • Practical AI and prompting for sales professionals: AI Business School
  • IBM IT Scrum Master: IBM
  • Competitive Strategy: Ludwig-Maximilians-Universität München (LMU)

Skills you can learn in Entrepreneurship

Innovation (38)
Modeling (25)
Business Model (18)
Plan (16)
Investment (15)
Market (economics) (15)
Product (12)
Planning (11)
Social Entrepreneurship (10)
Strategic Management (10)
Business Plan (9)
Business Strategy (6)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications
  • Share your Coursera learning story

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Udemy

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok