Brand and Product Management Courses
Brand and product management courses can help you learn brand strategy, product positioning, market analysis, and customer segmentation. You can build skills in competitive analysis, pricing strategies, and effective communication with stakeholders. Many courses introduce tools like SWOT analysis, customer journey mapping, and analytics platforms that support data-driven decision-making and enhance brand visibility.
Popular Brand and Product Management Courses and Certifications
Status: Free TrialIE Business School
Skills you'll gain: Product Lifecycle Management, Brand Strategy, Customer experience strategy (CX), Brand Management, Branding, Competitive Analysis, Product Management, Product Planning, Product Strategy, New Product Development, Journey Mapping, Customer Engagement, Design and Product, Demand Planning, Internal Communications, Employee Engagement, Estimation, Consumer Behaviour, Portfolio Management, Conversion Funnel Analysis
Status: Free TrialIE Business School
Skills you'll gain: Brand Strategy, Value Propositions, Customer experience strategy (CX), Storytelling, Branding, Brand Marketing, Customer experience improvement, Content Marketing, Brand Management, Content Creation, Brand Awareness, Driving engagement, Logo Design, Journey Mapping, Journalism, Campaign Management, Creativity, Target Audience, Marketing Operations, Communication
Status: PreviewUniversity of London
Skills you'll gain: Brand Management, Branding, Brand Marketing, Brand Strategy, Brand Awareness, Culture Transformation, Employee Engagement, Global Marketing, Experience Design, Customer experience strategy (CX), Human Resource Strategy, Human Resources, Organizational Change, Organizational Development, Behavior Management, Business Valuation, Consumer Behaviour, Cross-Functional Collaboration
Status: NewStatus: Free TrialSkills you'll gain: Data Storytelling, Product Marketing, Conversion Funnel Analysis, Marketing Planning, Google Analytics, Marketing Budgets, Data Presentation, Marketing Analytics, Campaign Management, Data-Driven Marketing, Customer Analysis, Market Research, Value Propositions, Marketing Communications, Competitive Intelligence, Digital Marketing Campaigns, Prompt Engineering, Go To Market Strategy, Marketing Strategies, Performance Management
Status: NewStatus: Free TrialSkills you'll gain: Brand Management, Branding, Brand Awareness, Brand Strategy, Brand Marketing, Promotional Strategies, Digital Brand Strategy, Consumer Behaviour, Integrated Marketing Communications, Strategic Marketing, Brand Loyalty, Marketing Communications, Marketing, Marketing Strategy and Techniques, Marketing Management, Customer Engagement, Marketing Psychology, Promotions and Campaigns, Target Market, Marketing Effectiveness
Status: NewStatus: Free TrialSkills you'll gain: Product Development, Market Opportunities, Market Research, Target Market, Communication Planning, Field Marketing, Consumer Behaviour, Product Marketing, Brand Marketing, Marketing Channel, Customer Analysis, Customer Insights, Market Analysis, Retail Management, Brand Management, Market Intelligence, Retail Sales, Marketing Analytics, Sales Strategy, Payment Systems
What brings you to Coursera today?
Status: Free TrialSkills you'll gain: AI Product Strategy, User Story, Usability Testing, New Product Development, Product Management, Product Lifecycle Management, Product Development, Innovation, Agile Software Development, Scrum (Software Development), Product Roadmaps, Agile Methodology, Kanban Principles, Responsible AI, Generative AI, Backlogs, Product Planning, ChatGPT, Registration, Leadership
Status: Free TrialSkills you'll gain: New Product Development, Product Management, Product Development, Innovation, Product Lifecycle Management, Product Roadmaps, Product Planning, Product Strategy, Project Management Life Cycle, Product Design, Product Marketing, Stakeholder Engagement, Stakeholder Management, Competitive Analysis, Product Testing, Communication Planning, Project Planning, Business Strategy, Registration, Leadership
Status: Free TrialUniversity of Virginia
Skills you'll gain: Usability Testing, Agile Product Development, New Product Development, Continuous Delivery, Agile Software Development, User Story, Product Management, Agile Methodology, Product Testing, Agile Project Management, Product Development, Team Performance Management, Team Management, Product Improvement, Design Thinking, Team Building, Continuous Deployment, Team Leadership, DevOps, Customer Analysis
Status: Free TrialSkills you'll gain: Product Lifecycle Management, Product Management, Project Management, Product Development, Product Strategy, Portfolio Management, Product Knowledge, Value Propositions, Competitive Analysis
Status: Free TrialSkills you'll gain: AI Product Strategy, Commercialization, Product Management, AI Enablement, Stakeholder Communications, Technical Product Management, Product Lifecycle Management, Team Building, Stakeholder Engagement, Artificial Intelligence, Stakeholder Management, Return On Investment, Product Development, New Product Development, AI Personalization, Team Management, Communication
Status: NewStatus: Free TrialSkills you'll gain: Go To Market Strategy, Performance Analysis, Digital Advertising, Milestones (Project Management), Persuasive Communication, Storytelling, Digital Marketing Campaigns, Project Management, Product Marketing, Project Performance, Presentations, Team Leadership, Project Management Software, Campaign Planning, Data Visualization, Data Sharing, Marketing Analytics, Advertising, Agile Methodology, Cross-Functional Collaboration
In summary, here are 10 of our most popular brand and product management courses
- Brand and Product Management: IE Business School
- Branding: The Creative Journey: IE Business School
- Brand Management: Aligning Business, Brand and Behaviour: University of London
- Product Marketing Manager with AI Professional Certificate: Coursera
- Brand Management and Marketing Strategy: EDUCBA
- Rural Marketing, Branding and Product Launch: EDUCBA
- IBM Product Manager: IBM
- Product Management Certification: SkillUp
- Digital Product Management: University of Virginia
- Product Management: An Introduction: IBM
