En este curso haremos una introducción a las cuatro Ps del marketing (producto, precio, promoción y plaza), y te hará analizar estratégicamente tu producto o servicio.
Fundamentos del marketing mix
Fundamentos del marketing mix
This course is part of Estrategia de marketing Specialization
Instructors: Maria Teresa Aranzabal
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321 reviews
Beginner level
No prior experience required
Flexible schedule
8 hours to complete
Learn at your own pace
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Skills you'll gain
- Media Planning
- Promotional Strategies
- Strategic Marketing
- Marketing Planning
- Marketing Management
- Marketing
- Sales Strategy
- Integrated Marketing Communications
- Advertising
- Marketing Communications
- Product Management
- Conflict Management
- Product Lifecycle Management
- Advertising Campaigns
- Product Strategy
- Marketing Channel
- Promotions and Campaigns
Details to know
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Assessments
4 assignments
Taught in Spanish
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This course is part of the Estrategia de marketing Specialization
When you enroll in this course, you'll also be enrolled in this Specialization.
- Learn new concepts from industry experts
- Gain a foundational understanding of a subject or tool
- Develop job-relevant skills with hands-on projects
- Earn a shareable career certificate
There are 4 modules in this course
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Instructor ratings
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Status: Free TrialIE Business School
Status: Free TrialIE Business School
Status: Free TrialUniversity of Illinois Urbana-Champaign
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BC
Reviewed on Apr 23, 2023
Exelente Curso!!! contenido de muy fácil aprendizaje e interesante, capta mucho la atención del alumno.
NC
Reviewed on Sep 14, 2024
Me hubiera gustado que durante todo el curso siguieran trabajando con herramientas para la parte visual
RC
Reviewed on Sep 15, 2024
Es un curso muy completo, engloba muy bien todos los terminos generales de marketing y desarrolla cada concepto y cómo funcionan dentro de la actualidad
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