About this Course

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Beginner Level
Approx. 14 hours to complete
Subtitles: English
Shareable Certificate
Earn a Certificate upon completion
100% online
Start instantly and learn at your own schedule.
Flexible deadlines
Reset deadlines in accordance to your schedule.
Beginner Level
Approx. 14 hours to complete
Subtitles: English

Offered by

University of Illinois at Urbana-Champaign logo

University of Illinois at Urbana-Champaign

Start working towards your Master's degree

This course is part of the 100% online Master of Science in Accountancy (iMSA) from University of Illinois at Urbana-Champaign. If you are admitted to the full program, your courses count towards your degree learning.

Syllabus - What you will learn from this course


Week 1

2 hours to complete

Course Orientation

2 hours to complete
2 videos (Total 5 min), 8 readings, 1 quiz
2 videos
Meet Instructor Doug Laney1m
8 readings
More Information About the Instructor10m
About the Discussion Forums5m
Brand Description1m
Updating Your Profile5m
Build a Learning Community with Social Media5m
1 practice exercise
Orientation Quiz30m
2 hours to complete

Module 1: What is Information?

2 hours to complete
6 videos (Total 45 min), 2 readings, 6 quizzes
6 videos
1-2 Information and Technology9m
1-3 Information as an Asset6m
1-4.1. A Brief History of Accounting Part 18m
1-4.2. A Brief History of Accounting Part 24m
1-5 Is Information Property?9m
2 readings
Module 1 Overview10m
Module 1 Readings and Resources10m
6 practice exercises
Lesson 1-1 Knowledge Check5m
Lesson 1-2 Knowledge Check5m
Lesson 1-3 Knowledge Check5m
Lesson 1-4 Knowledge Check5m
Lesson 1-5 Knowledge Check5m
Module 1 Quiz30m

Week 2

3 hours to complete

Module 2 The Economics of Information

3 hours to complete
9 videos (Total 77 min), 2 readings, 9 quizzes
9 videos
2-2 Other Economic Characteristics of Information10m
2-3 Adapting Economic Principles for Information5m
2-4 The Supply, Demand, and Pricing of Information5m
2-5 The Marginal Utility of Information5m
2-6 Opportunity Cost of Information Choices2m
2-7 The Production Possibilities of Information6m
Interview with Steve Miller20m
Interview with Cindi Howson16m
2 readings
Module 2 Overview10m
Module 2 Readings and Resources10m
9 practice exercises
Lesson 2-1 Knowledge Check5m
Lesson 2-2 Knowledge Check5m
Lesson 2-3 Knowledge Check5m
Lesson 2-4 Knowledge Check5m
Lesson 2-5 Knowledge Check5m
Lesson 2-6 Knowledge Check5m
Lesson 2-7 Knowledge Check5m
Lesson 2-8 Knowledge Check5m
Module 2 Quiz30m

Week 3

4 hours to complete

Module 3 Methods for Monetizing Information

4 hours to complete
15 videos (Total 106 min), 2 readings, 11 quizzes
15 videos
3-2 Growing the Business Through Information11m
3-3 Information as a Form of Currency4m
3-4 Using Information to Reduce Expenses8m
3-5 Using Information to Reduce Risks and Improve Well-Being7m
3-6.1. Taking an Information Management Approach to Monetizing Information2m
3-6.2. Establishing an Information Product Management Function2m
3-6.3. Identify Available Information Assets6m
3-7 Establish What Success Looks Like1m
3-8.1. Evaluate Alternatives for Both Direct and Indirect Monetization2m
3-8.2. Adapt High-Value Monetization Ideas from Other Industries1m
3-8.3. Test Ideas for Feasibility4m
3-8.4. Preparing, Packaging, and Marketing Information Assets1m
Interview with Mike Rollings22m
Interview with Graham Waller23m
2 readings
Module 3 Overview10m
Module 3 Readings and Resources10m
10 practice exercises
Lesson 3-1 Knowledge Check5m
Lesson 3-2 Knowledge Check5m
Lesson 3-3 Knowledge Check5m
Lesson 3-4 Knowledge Check5m
Lesson 3-5 Knowledge Check5m
Lesson 3-6 Knowledge Check5m
Lesson 3-7 Knowledge Check5m
Lesson 3-8 Knowledge Check10m
Lesson 3-9 Knowledge Check5m
Module 3 Quiz30m

Week 4

3 hours to complete

Module 4 Applied Analytics

3 hours to complete
6 videos (Total 43 min), 3 readings, 6 quizzes
6 videos
4-2 Advanced Analytics for Monetizing Information7m
4-3 Exploiting Big Data7m
4-4 Improved and Actionable Decision Making9m
4-5 Identifying Monetizable Insights8m
Gies Online Programs3m
3 readings
Module 4 Overview10m
Module 4 Readings and Resources10m
6 practice exercises
Lesson 4-1 Knowledge Check30m
Lesson 4-2 Knowledge Check5m
Lesson 4-3 Knowledge Check5m
Lesson 4-4 Knowledge Check5m
Lesson 4-5 Knowledge Check15m
Module 4 Quiz30m



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