About this Course

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Flexible deadlines
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Shareable Certificate
Earn a Certificate upon completion
100% online
Start instantly and learn at your own schedule.
Beginner Level
Approx. 6 hours to complete
English

Skills you will gain

  • Market Research
  • Consumer Behaviour
  • Data Analysis
Flexible deadlines
Reset deadlines in accordance to your schedule.
Shareable Certificate
Earn a Certificate upon completion
100% online
Start instantly and learn at your own schedule.
Beginner Level
Approx. 6 hours to complete
English

Instructor

Offered by

Placeholder

IE Business School

Syllabus - What you will learn from this course

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Week
1
Week 1
1 hour to complete

Consumer Behavioral Fundamentals

1 hour to complete
8 videos (Total 39 min), 1 reading, 1 quiz
Week
2
Week 2
2 hours to complete

The Consumer Decision Process

2 hours to complete
7 videos (Total 36 min), 1 reading, 1 quiz
Week
3
Week 3
1 hour to complete

Marketing Research Fundamentals

1 hour to complete
8 videos (Total 42 min)
Week
4
Week 4
2 hours to complete

Marketing Research Data Collection & Analysis

2 hours to complete
6 videos (Total 30 min), 1 reading, 1 quiz

Reviews

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About the Marketing Strategy Specialization

Marketing Strategy

Frequently Asked Questions

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