• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • A B Testing

A/B Testing Courses

A/B testing courses can help you learn experimental design, statistical analysis, and user behavior insights. You can build skills in hypothesis formulation, result interpretation, and optimizing conversion rates. Many courses introduce tools like Google Optimize, Optimizely, and Adobe Target, which facilitate the implementation of tests and analysis of outcomes, allowing you to apply your skills in real-world marketing and product development scenarios.

Popular A/B Testing Courses and Certifications


  • Status: Preview
    Preview
    É

    École Polytechnique Fédérale de Lausanne

    Initiation à la programmation (en C++)

    Skills you'll gain: C++ (Programming Language), Programming Principles, Data Structures, Computer Programming, Code Reusability, Object Oriented Programming (OOP), Game Design, Memory Management

    4.8
    Rating, 4.8 out of 5 stars
    ·
    460 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Preview
    Preview
    G

    Georgia Institute of Technology

    Mechanics of Materials IV: Deflections, Buckling, Combined Loading & Failure Theories

    Skills you'll gain: Structural Analysis, Structural Engineering, Engineering Design Process, Failure Analysis, Engineering Analysis, Mechanical Design, Engineering Calculations, Mechanical Engineering, Mechanics, Integral Calculus, Calculus, Differential Equations

    4.8
    Rating, 4.8 out of 5 stars
    ·
    807 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    A

    Automation Anywhere

    Implementing RPA with Cognitive Automation and Analytics

    Skills you'll gain: Robotic Process Automation, Business Process Automation, Control Panels, Automation, Test Automation, Process Design, User Provisioning, Return On Investment, Role-Based Access Control (RBAC), Dashboard, Unstructured Data, User Accounts, Project Design, Feasibility Studies, Analytics, Decision Intelligence, Artificial Intelligence, Operational Analysis, Extensible Markup Language (XML), Workflow Management

    4.5
    Rating, 4.5 out of 5 stars
    ·
    625 reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    U

    University of Colorado System

    Trauma Emergencies and Care

    Skills you'll gain: Trauma Care, Emergency Medical Services, Medical Emergency, Patient Evaluation, Triage, Emergency Response, Clinical Assessment, First Aid, Wound Care, Human Musculoskeletal System, Physiology, Anatomy

    4.8
    Rating, 4.8 out of 5 stars
    ·
    485 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    T

    The Hong Kong University of Science and Technology

    Introduction to Computers and Office Productivity Software

    Skills you'll gain: Microsoft Office, Computer Hardware, Computer Literacy, Computer Graphics, Computer Systems, Graphics Software, Spreadsheet Software, Computer Graphic Techniques, Graphical Tools, Document Management, Graphic and Visual Design Software, System Software

    4.7
    Rating, 4.7 out of 5 stars
    ·
    1.8K reviews

    Mixed · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    I

    IE Business School

    Branding and Customer Experience

    Skills you'll gain: Customer experience strategy (CX), Customer experience improvement, Branding, Brand Strategy, Brand Management, Journey Mapping, Customer Insights, Consumer Behaviour, Value Propositions, Experience Design, Internal Communications, Subcontracting, Managed Services, Supplier Management

    4.7
    Rating, 4.7 out of 5 stars
    ·
    563 reviews

    Intermediate · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    Y

    Yonsei University

    International B2B (Business to Business) Marketing

    Skills you'll gain: Business Marketing, B2B Sales, Global Marketing, Business-To-Consumer, Market Opportunities, Strategic Marketing, Growth Strategies, Marketing, Marketing Management, Marketing Channel, New Business Development, Customer Engagement, Promotional Strategies, Marketing Strategies, Business Strategies, Product Marketing, Innovation, Marketing Communications

    4.6
    Rating, 4.6 out of 5 stars
    ·
    609 reviews

    Mixed · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    A

    Akamai Technologies, Inc.

    Operating Systems Fundamentals

    Skills you'll gain: Linux, Linux Administration, File Systems, Operating System Administration, Linux Commands, Operating Systems, User Accounts, OS Process Management, User Provisioning, File Management, Unix Shell, System Configuration, Authorization (Computing), Command-Line Interface, Open Source Technology, grep, Virtualization, Virtual Machines

    4.7
    Rating, 4.7 out of 5 stars
    ·
    154 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Preview
    Preview
    U

    University at Buffalo

    Collaborative Robot Safety: Design & Deployment

    Skills you'll gain: Safety Standards, Safety Training, Safety Assurance, Robotics, Hazard Analysis, Machine Controls, Equipment Design, Risk Management Framework, Risk Control, Product Testing, Failure Analysis, Automation, Mechanical Design, Manufacturing and Production

    4.7
    Rating, 4.7 out of 5 stars
    ·
    260 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    I

    IBM

    Generative AI: Elevate Your Data Science Career

    Skills you'll gain: Generative AI, Exploratory Data Analysis, Generative Model Architectures, Generative Adversarial Networks (GANs), Data Ethics, Feature Engineering, Predictive Modeling, Responsible AI, Data Science, Data Synthesis, Data Analysis, Data Visualization Software, Autoencoders

    4.6
    Rating, 4.6 out of 5 stars
    ·
    272 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    I

    IE Business School

    Implementación del Marketing Mix

    Skills you'll gain: Marketing Communications, Integrated Marketing Communications, Product Lifecycle Management, Advertising Campaigns, Customer experience strategy (CX), Advertising, Brand Strategy, Brand Management, Brand Loyalty, Branding, Campaign Planning, Marketing, Communication Planning, Product Strategy, Revenue Management, Retail Management, Marketing Channel, Strategic Marketing, Retail Store Operations, Marketing Management

    4.8
    Rating, 4.8 out of 5 stars
    ·
    1.9K reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    M

    Microsoft

    The Microsoft 365 Ecosystem

    Skills you'll gain: Microsoft 365, Microsoft Office, Collaborative Software, Microsoft Teams, Productivity Software, Endpoint Security, Security Controls, Business Process Automation, Automation, Microsoft Outlook, Data Security, Cloud Applications, Microsoft Word, Microsoft PowerPoint, Microsoft Excel

    4.6
    Rating, 4.6 out of 5 stars
    ·
    142 reviews

    Beginner · Course · 1 - 4 Weeks

1…423424425…834

In summary, here are 10 of our most popular a/b testing courses

  • Initiation à la programmation (en C++): École Polytechnique Fédérale de Lausanne
  • Mechanics of Materials IV: Deflections, Buckling, Combined Loading & Failure Theories: Georgia Institute of Technology
  • Implementing RPA with Cognitive Automation and Analytics: Automation Anywhere
  • Trauma Emergencies and Care: University of Colorado System
  • Introduction to Computers and Office Productivity Software: The Hong Kong University of Science and Technology
  • Branding and Customer Experience: IE Business School
  • International B2B (Business to Business) Marketing: Yonsei University
  • Operating Systems Fundamentals: Akamai Technologies, Inc.
  • Collaborative Robot Safety: Design & Deployment: University at Buffalo
  • Generative AI: Elevate Your Data Science Career: IBM

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications
  • Share your Coursera learning story

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Udemy

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok