• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Market Research

Market Research Courses

Market research courses can help you learn data collection techniques, survey design, consumer behavior analysis, and competitive landscape assessment. You can build skills in interpreting market trends, segmenting target audiences, and conducting focus groups. Many courses introduce tools like SPSS, Tableau, and Google Analytics, that support analyzing data and visualizing insights to inform business strategies.

Popular Market Research Courses and Certifications


  • Status: Preview
    Preview
    U

    University of Colorado System

    Inclusive Leadership: The Power of Workplace Diversity

    Skills you'll gain: Workplace inclusivity, Diversity Training, Diversity and Inclusion, Diversity Awareness, Diversity Equity and Inclusion Initiatives, Cultural Diversity, Drive Engagement, Leadership Studies, Self-Awareness, Intercultural Competence, Empathy, Initiative and Leadership, Leadership, Cultural Responsiveness, Interpersonal Communications, Communication Strategies, Emotional Intelligence, Active Listening, Communication, Culture

    4.9
    Rating, 4.9 out of 5 stars
    ·
    1.8K reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    U

    University of Virginia

    Plagues, Witches, and War: The Worlds of Historical Fiction

    Skills you'll gain: Public History, Writing, Storytelling, Writing and Editing, World History, European History, Research, Cultural Diversity, Oral Expression, Community Development, Culture, Discussion Facilitation, Creativity

    4.6
    Rating, 4.6 out of 5 stars
    ·
    633 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    Y

    Yonsei University

    International Marketing & Cross Industry Growth

    Skills you'll gain: Business Marketing, Hospitality Management, Peer Review, Global Marketing, Marketing, Hospitality and Food Services, Hospitality, Brand Management, B2B Sales, Customer Service, Branding, Innovation, Guest Relations, Customer experience strategy (CX), Marketing Management, Promotional Strategies, Customer Relationship Management, Diversity Marketing, Growth Strategies, Digital Marketing

    4.7
    Rating, 4.7 out of 5 stars
    ·
    2.4K reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: New
    New
    E

    EDUCBA

    Mergers Acquisitions Financial Modeling

    Skills you'll gain: Financial Modeling, Mergers & Acquisitions, Private Equity, Financial Forecasting, Financial Statement Analysis, Finance, Investment Banking, Cash Flow Forecasting, Business Valuation, Cash Flows, Financial Statements, Return On Investment, Case Studies, Financial Analysis, Working Capital, Forecasting, Balance Sheet, Financial Data, Risk Analysis, Loans

    Beginner · Specialization · 3 - 6 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    E

    EDUCBA

    Financial Planning and Wealth Management

    Skills you'll gain: Financial Statement Analysis, Wealth Management, Tax Management, Insurance, Underwriting, Financial Statements, Tax Planning, Estate Planning, Technical Analysis, Tax Compliance, Financial Analysis, Investments, Financial Industry Regulatory Authorities, Financial Planning, Tax, Income Tax, Financial Market, Portfolio Management, Insurance Policies, Budget Management

    Beginner · Specialization · 3 - 6 Months

  • Status: Preview
    Preview
    U

    University of Illinois Urbana-Champaign

    Introduction to Finance: The Basics

    Skills you'll gain: Financial Statements, Finance, Financial Statement Analysis, Financial Accounting, Cash Flows, Financial Analysis, Income Statement, Financial Management, Balance Sheet, Financial Market, General Finance, Corporate Finance, Resource Allocation, Investment Banking, Capital Budgeting, Asset Management, Organizational Structure, Corporate Tax, Leadership and Management, Governance

    Build toward a degree

    4.7
    Rating, 4.7 out of 5 stars
    ·
    551 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    N

    New York Institute of Finance

    Supply Chain Finance and Blockchain Technology

    Skills you'll gain: Working Capital, Supplier Management, Market Share, Supply Chain Management, Blockchain, Supplier Relationship Management, FinTech, Supply Chain, Cash Flows, Business Metrics, Accounts Payable, Supplier Risk Management, Cash Management, Procurement, Customer Analysis, Financial Market, Market Opportunities, Market Trend, Transaction Processing, Supply Chain Systems

    4.6
    Rating, 4.6 out of 5 stars
    ·
    380 reviews

    Intermediate · Specialization · 3 - 6 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    K

    Kennesaw State University

    The 7 Side-Effects of the Internet Age - Jagdish Sheth

    Skills you'll gain: Cybersecurity, Cyber Attacks, Cyber Threat Intelligence, Cyber Security Strategy, Threat Detection, Security Awareness, Computer Security Awareness Training, Cyber Governance, Social Impact, digital literacy, Emerging Technologies, Social Studies, Digital Transformation, International Relations, Asset Management, Governance

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    S

    Stanford University

    Evaluations of AI Applications in Healthcare

    Skills you'll gain: Healthcare Ethics, Data Ethics, Responsible AI, Clinical Research Ethics, Health Technology, Healthcare Industry Knowledge, AI Integrations, Clinical Assessment, Health Equity, Health Disparities, Regulatory Compliance, Application Deployment, Continuous Monitoring, Decision Support Systems, Predictive Modeling

    4.6
    Rating, 4.6 out of 5 stars
    ·
    337 reviews

    Beginner · Course · 1 - 3 Months

  • Status: New
    New
    E

    EDUCBA

    Financial Modeling for Merger Transactions

    Skills you'll gain: Mergers & Acquisitions, Business Valuation, Financial Modeling, Investment Banking, Balance Sheet, Financial Statement Analysis, Consolidation, Financial Statements, Financial Analysis, Financial Accounting, Accounting, Income Statement

    Mixed · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    M

    Madecraft

    Writing Emails People Want to Read

    Skills you'll gain: Email Marketing, Copywriting, Newsletters, Business Writing, Persuasive Communication, Customer Engagement, Content Performance Analysis, Writing, Driving engagement, Storytelling, Content Creation, Marketing Analytics, Content Marketing, Communication Strategies, Blogs, Lead Generation, Target Audience, Business Metrics, Customer Retention, Marketing Strategies

    Beginner · Course · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    P

    Packt

    Foundations of LLMs and Deep Learning for Text Analysis

    Skills you'll gain: Prompt Engineering, Large Language Modeling, Natural Language Processing, LLM Application, Multimodal Prompts, Recurrent Neural Networks (RNNs), Text Mining, Embeddings, Generative AI, Deep Learning, Fine-tuning, Generative Model Architectures, Artificial Neural Networks, Machine Learning, Data Ethics

    Intermediate · Course · 1 - 4 Weeks

1…101102103…414

In summary, here are 10 of our most popular market research courses

  • Inclusive Leadership: The Power of Workplace Diversity: University of Colorado System
  • Plagues, Witches, and War: The Worlds of Historical Fiction: University of Virginia
  • International Marketing & Cross Industry Growth: Yonsei University
  • Mergers Acquisitions Financial Modeling: EDUCBA
  • Financial Planning and Wealth Management: EDUCBA
  • Introduction to Finance: The Basics: University of Illinois Urbana-Champaign
  • Supply Chain Finance and Blockchain Technology: New York Institute of Finance
  • The 7 Side-Effects of the Internet Age - Jagdish Sheth: Kennesaw State University
  • Evaluations of AI Applications in Healthcare: Stanford University
  • Financial Modeling for Merger Transactions: EDUCBA

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications
  • Share your Coursera learning story

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Udemy

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok