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  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Popular Marketing Analytics Courses and Certifications


  • Status: Free Trial
    Free Trial
    M

    Macquarie University

    Visionary leadership, identity & motivation: Become a meaning maker

    Skills you'll gain: Brand Strategy, Thought Leadership, Brand Management, Branding, Employee Engagement, Drive Engagement, Organizational Leadership, Marketing Communications, Brand Awareness, Oral Expression, Strategic Communication, Strategic Leadership, Team Motivation, Motivational Skills, Storytelling, Leadership, Influencing, Performance Measurement, Verbal Communication Skills, Communication

    4.9
    Rating, 4.9 out of 5 stars
    ·
    880 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of Michigan

    Moneyball and Beyond

    Skills you'll gain: Analytics, People Analytics, Data Analysis, Advanced Analytics, Business Metrics, Statistical Analysis, Statistical Programming, Descriptive Analytics, Probability & Statistics, Statistics, Python Programming, Statistical Methods, Data Manipulation

    4.5
    Rating, 4.5 out of 5 stars
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    53 reviews

    Intermediate · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    W

    Wesleyan University

    Data Management and Visualization

    Skills you'll gain: Descriptive Statistics, Data Manipulation, Data Presentation, Data Visualization Software, Data Management, Data Literacy, Graphing, SAS (Software), Peer Review, Data Analysis, Statistics, Exploratory Data Analysis, Statistical Programming, Statistical Analysis, Python Programming

    4.4
    Rating, 4.4 out of 5 stars
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    946 reviews

    Mixed · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    J

    Johns Hopkins University

    Bioconductor for Genomic Data Science

    Skills you'll gain: Bioinformatics, R (Software), Data Analysis Software, Big Data, R Programming, Statistical Programming, Statistical Software, Statistical Analysis, Data Preprocessing, Data Processing, Data Manipulation, Data Structures, Software Installation, Data Import/Export, Data Access

    3.8
    Rating, 3.8 out of 5 stars
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    388 reviews

    Mixed · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    W

    Wesleyan University

    Data Analysis Tools

    Skills you'll gain: Statistical Hypothesis Testing, Statistical Analysis, Statistical Software, Correlation Analysis, Statistical Programming, Data Analysis Software, SAS (Software), Analysis, Data Analysis, Statistical Methods, Quantitative Research, Data Manipulation, Probability & Statistics, Analytical Skills, Data Management, Statistical Inference

    4.5
    Rating, 4.5 out of 5 stars
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    417 reviews

    Mixed · Course · 1 - 4 Weeks

  • Status: Free
    Free
    C

    Coursera

    Introduction to Business Analysis Using Spreadsheets: Basics

    Skills you'll gain: Google Sheets, Data Visualization, Spreadsheet Software, Data Presentation, Plot (Graphics), Statistical Visualization, Data Analysis, Business Analytics, Descriptive Analytics, Productivity Software, Business Analysis, Data Manipulation, Google Workspace, Analytics, Descriptive Statistics, Statistics, Data Cleansing

    4.3
    Rating, 4.3 out of 5 stars
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    1.1K reviews

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    T

    Tableau Learning Partner

    Advanced Data Visualization with Tableau

    Skills you'll gain: Data Visualization Software, Spatial Data Analysis, Tableau Software, Data Storytelling, Data Visualization, Statistical Visualization, Interactive Data Visualization, Data Presentation, Geospatial Information and Technology, Geospatial Mapping, Data Analysis, Data Mapping, Conversion Funnel Analysis

    4.9
    Rating, 4.9 out of 5 stars
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    108 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    D

    Duke University

    DevOps, DataOps, MLOps

    Skills you'll gain: MLOps (Machine Learning Operations), GitHub Copilot, Responsible AI, Model Deployment, Containerization, Web Frameworks, Rust (Programming Language), AI Workflows, DevOps, Hugging Face, Applied Machine Learning, Cloud Solutions, Cloud-Native Computing, Machine Learning, Serverless Computing, Application Deployment, GitHub, Command-Line Interface, Big Data

    4.1
    Rating, 4.1 out of 5 stars
    ·
    234 reviews

    Advanced · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    I

    IBM

    Statistical Analysis Fundamentals using Excel

    Skills you'll gain: Data Visualization, Descriptive Statistics, Data Presentation, Statistical Hypothesis Testing, Statistical Visualization, Regression Analysis, Forecasting, Probability Distribution, Data Visualization Software, Business Analytics, Data Analysis, Statistical Analysis, Statistical Methods, Probability & Statistics, Microsoft Excel, Descriptive Analytics, Statistics, Spreadsheet Software, Predictive Analytics, Predictive Modeling

    4.6
    Rating, 4.6 out of 5 stars
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    153 reviews

    Intermediate · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    I

    IE Business School

    Estrategia de precios

    Skills you'll gain: Product Strategy, Revenue Management, Strategic Marketing, Marketing Psychology, Market Dynamics, Gross Profit, Profit and Loss (P&L) Management, Cost Estimation, Consumer Behaviour, Customer Analysis, Market Research, Customer Insights, Sales, Competitive Analysis, Market Data

    4.7
    Rating, 4.7 out of 5 stars
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    376 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    E

    Emory University

    Consulting Approach to Problem Solving

    Skills you'll gain: Data Cleansing, Lean Six Sigma, Six Sigma Methodology, Consulting, Problem Solving, Management Consulting, Analytical Skills, Complex Problem Solving, Business Consulting, Performance Improvement, Data-Driven Decision-Making, Data Analysis, Consultative Approaches

    4.8
    Rating, 4.8 out of 5 stars
    ·
    483 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    C

    Copenhagen Business School

    Strategy Implementation

    Skills you'll gain: Plan Execution, Goal Setting, Organizational Strategy, Organizational Structure, Smart Goals, Strategic Planning, Risk Mitigation, Business Strategy, Culture Transformation, Risk Analysis, Internal Communications, Change Management, Organizational Change, Strategic Communication, Communication Strategies, Risk Management, Key Performance Indicators (KPIs), Performance Management, Professional Networking, Performance Metric

    4.6
    Rating, 4.6 out of 5 stars
    ·
    963 reviews

    Mixed · Course · 1 - 3 Months

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Skills you can learn in Marketing

Market (economics) (28)
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Analytics (13)
Brand (13)
Digital Marketing (13)
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Plan (11)
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