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  • Product Marketing

Product Marketing Courses

Product marketing courses can help you learn market segmentation, competitive analysis, brand positioning, and go-to-market strategies. You can build skills in crafting compelling messaging, analyzing customer feedback, and optimizing marketing campaigns. Many courses introduce tools like Google Analytics, HubSpot, and social media platforms, that support tracking performance and engaging with target audiences.

Popular Product Marketing Courses and Certifications


  • C

    Coursera

    How to design Facebook/IG Stories using Canva

    Skills you'll gain: Canva (Software), Content Creation, Visual Storytelling, Design Elements And Principles, Digital Design, Graphical Tools, Design, Graphics Software, Graphic and Visual Design Software

    ★ 4.6 (288) · Beginner · Guided Project · Less Than 2 Hours

  • C

    Coursera

    Analyze Website Visitors with Google Analytics Segments

    Skills you'll gain: Google Analytics, Web Analytics, Data Import/Export, Customer Analysis, Marketing Analytics, Customer Insights, Conversion Funnel Analysis, Analysis, Marketing

    ★ 4.5 (127) · Intermediate · Guided Project · Less Than 2 Hours

  • S

    SkillUp

    Generative AI: The Future of UX UI Design

    Skills you'll gain: UI/UX Research, Responsible AI, Persona (User Experience), Experience Design, Miro AI, Design Software, Human Centered Design, AI Workflows, AI Integrations, Ideation, Brainstorming

    ★ 4.5 (47) · Intermediate · Course · 1 - 4 Weeks

  • C

    Coursera

    How to fulfill orders on Facebook

    Skills you'll gain: Facebook, Order Management, Order Fulfillment, Marketing, Order Processing, Product Marketing, Selling Techniques, Sales, Payment Processing, Payment Systems, Shipping and Receiving, E-Commerce, Social Media Marketing, Social Media

    ★ 4.6 (8) · Beginner · Guided Project · Less Than 2 Hours

  • C

    Coursera

    Crear un Kit de Bienvenida para el Cliente con Canva

    Skills you'll gain: Canva (Software), Marketing Collateral, Marketing Materials, Workflow Management, Graphic Design, Customer Engagement, Layout Design, Information Architecture, Design, Ideation, Digital Publishing, Marketing, Entrepreneurship, Digital Content, Business

    ★ 4.7 (15) · Intermediate · Guided Project · Less Than 2 Hours

  • L

    LearnQuest

    IoT Systems and Industrial Applications with Design Thinking

    Skills you'll gain: User Research, Internet Of Things, Usability Testing, Design Research, Prototyping, Design Thinking, Ideation, Automation, Usability, Advanced Analytics, Analytics, Solution Design, User Experience Design, Infrastructure Architecture, Data-Driven Decision-Making, Data Management, Data Processing, Robotics, Systems Architecture, Network Protocols

    ★ 4.5 (54) · Beginner · Specialization · 1 - 3 Months

  • C

    Coursera

    Advertise YouTube Videos with Zapier

    Skills you'll gain: Content Scheduling, Social Media Management, Social Media Content, Social Media, Social Media Marketing, Marketing Automation, Automation, Account Management, Advertising, Marketing, Branding

    ★ 4.4 (25) · Intermediate · Guided Project · Less Than 2 Hours

  • C

    Coursera

    SEO Visibility, Keyword Research, and Auditing

    Skills you'll gain: Keyword Research, Search Engine Marketing, Campaign Planning, Competitive Analysis, Marketing, Content Optimization, Generative Engine Optimization (GEO), Digital Marketing Tools, Pay Per Click Advertising, Competitive Intelligence, Business Metrics, Market Share, Auditing, Gap Analysis, Technical Analysis, Issue Tracking

    Beginner · Course · 1 - 3 Months

  • U

    University of Michigan

    GenAI in Business: Discover the Possibilities

    Skills you'll gain: AI Integrations, AI Personalization, Generative AI, Generative Model Architectures, AI Enablement, Strategic Thinking, AI Product Strategy, Business Transformation, Data Integration, Case Studies, Technology Strategies, ChatGPT, Innovation, Digital Transformation, Large Language Modeling, Business Process Management

    ★ 4.7 (87) · Beginner · Course · 1 - 4 Weeks

  • I

    IBM

    Introduction to Program Management

    Skills you'll gain: Program Management, Project Management Office (PMO), Project Management Life Cycle, Project Management, Stakeholder Management, Project Management Institute (PMI) Methodology, Program Implementation, Stakeholder Engagement, Organizational Strategy, Team Management, Stakeholder Analysis, Coordinating, Leadership, Job Analysis

    ★ 4.7 (126) · Beginner · Course · 1 - 4 Weeks

  • A

    Amazon Web Services

    Exploring Artificial Intelligence Use Cases and Applications

    Skills you'll gain: Generative AI, Business Metrics, Generative Model Architectures, Machine Learning Methods, Applied Machine Learning, Artificial Intelligence and Machine Learning (AI/ML), Machine Learning, Machine Learning Algorithms, AI literacy, Model Evaluation, LLM Application, Artificial Intelligence, Key Performance Indicators (KPIs), Performance Measurement, Performance Metric, Business Solutions

    ★ 4.5 (277) · Beginner · Course · 1 - 4 Weeks

  • S

    Skillshare

    Complete Beginners Guide to Blender 3D

    Skills you'll gain: Animations, 3D Modeling, 3D Assets, Computer Graphics, Visualization (Computer Graphics), Autodesk, Graphical Tools, Timelines, Graphics Software, UI Components, User Interface (UI), File Management, Software Versioning, Software Installation

    ★ 4.3 (16) · Mixed · Course · 1 - 3 Months

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In summary, here are 10 of our most popular product marketing courses

  • How to design Facebook/IG Stories using Canva: Coursera
  • Analyze Website Visitors with Google Analytics Segments: Coursera
  • Generative AI: The Future of UX UI Design: SkillUp
  • How to fulfill orders on Facebook: Coursera
  • Crear un Kit de Bienvenida para el Cliente con Canva: Coursera
  • IoT Systems and Industrial Applications with Design Thinking: LearnQuest
  • Advertise YouTube Videos with Zapier: Coursera
  • SEO Visibility, Keyword Research, and Auditing: Coursera
  • GenAI in Business: Discover the Possibilities: University of Michigan
  • Introduction to Program Management: IBM

Skills you can learn in Marketing

Market (economics) (28)
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Social Media Marketing (9)
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