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  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Popular Marketing Analytics Courses and Certifications


  • Status: Free
    Free
    C

    Coursera

    Crea piezas para redes sociales usando Canva

    Skills you'll gain: Canva (Software), Graphics Software, Animation and Game Design, Graphic and Visual Design, Social Media Content, Social Media Marketing, Graphic Design, Social Media, Graphic and Visual Design Software, Content Creation, Marketing Design, Instagram, Editing, Photo Editing, Branding, Marketing, Video Editing

    4.8
    Rating, 4.8 out of 5 stars
    ·
    115 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    C

    Coursera

    Building Smarter Data Pipelines: SQL, Spark, Kafka & GenAI

    Skills you'll gain: Apache Kafka, Data Warehousing, Extract, Transform, Load, Microsoft SQL Servers, Snowflake Schema, Star Schema, Performance Tuning, Data Pipelines, Cloud Computing Architecture, Business Intelligence, Real Time Data, Apache Hadoop, Data Modeling, Data Quality, Responsible AI, Apache Spark, SQL, Generative AI, Data Governance, Quality Management

    4.3
    Rating, 4.3 out of 5 stars
    ·
    104 reviews

    Intermediate · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    C

    Coursera

    Copywriting with ChatGPT: Produce Compelling Copy That Sells

    Skills you'll gain: Copywriting, User Research, Target Audience, Customer Insights, Prompt Engineering, ChatGPT, Writing and Editing, Marketing Materials, Target Market, Product Knowledge, Value Propositions, AI literacy, Marketing Communications, Editing

    4.7
    Rating, 4.7 out of 5 stars
    ·
    84 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    I

    Illinois Tech

    Strategy & Economic Analysis

    Skills you'll gain: Market Dynamics, Supply And Demand, Game Theory, Business Strategy, Product Lifecycle Management, Competitive Analysis, Strategic Thinking, Business Economics, Business Strategies, Product Strategy, Innovation, Corporate Strategy, Economics, Market Trend, Strategic Decision-Making, Strategic Planning, Organizational Strategy, Global Marketing, Adaptability, Team Leadership

    Build toward a degree

    4.6
    Rating, 4.6 out of 5 stars
    ·
    232 reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    M

    Microsoft

    Data Cleaning & Processing with Copilot in Excel

    Skills you'll gain: Prompt Engineering, Microsoft Copilot, Data Cleansing, Microsoft Excel, Data Manipulation, Data Quality, Prompt Engineering Tools, Data Analysis, Data Wrangling, Analysis, Data Transformation, Data Validation, Data Preprocessing, Data Processing, Data Integrity

    4.4
    Rating, 4.4 out of 5 stars
    ·
    69 reviews

    Beginner · Course · 1 - 3 Months

  • C

    Coursera

    Getting Started with R

    Skills you'll gain: R (Software), Data Import/Export, Package and Software Management, R Programming, Data Structures, Software Installation, Data Analysis Software, Data Analysis, Data Science

    4.3
    Rating, 4.3 out of 5 stars
    ·
    387 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    G

    Google Cloud

    Gemini for Google Cloud Learning Path

    Skills you'll gain: Google Gemini, Gemini, AI Security, Cloud Deployment, Google Cloud Platform, Kubernetes, Big Data, Software Development Life Cycle, Systems Development Life Cycle, Devops Tools, Cloud Development, Cloud Security, Development Testing, Virtual Networking, Application Deployment, Marketing Analytics, DevOps, Generative AI, Application Development, Security Engineering

    4.3
    Rating, 4.3 out of 5 stars
    ·
    41 reviews

    Intermediate · Specialization · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    I

    Indian School of Business

    Creating a Portfolio

    Skills you'll gain: Portfolio Management, Portfolio Risk, Financial Trading, Investment Management, Performance Analysis, Financial Market, Securities Trading, Performance Measurement, Investments, Return On Investment, Risk Mitigation, Market Dynamics, Text Mining, Financial Regulations, Risk Management, Financial Regulation, Compliance Management, Risk Analysis, Regulatory Requirements, Benchmarking

    4.5
    Rating, 4.5 out of 5 stars
    ·
    322 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    J

    Johns Hopkins University

    Statistics for Genomic Data Science

    Skills you'll gain: Biostatistics, Bioinformatics, Exploratory Data Analysis, Statistical Analysis, Statistical Methods, Statistical Hypothesis Testing, Statistical Modeling, Statistics, R Programming, Probability & Statistics, Data Preprocessing, Data Analysis, Statistical Inference, Regression Analysis, Data Pipelines, Logistic Regression, Analysis

    4.2
    Rating, 4.2 out of 5 stars
    ·
    382 reviews

    Mixed · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    S

    STARWEAVER

    Executive Communication Excellence

    Skills you'll gain: Active Listening, Business Writing, Concision, Non-Verbal Communication, Writing, Persuasive Communication, Team Collaboration, Virtual Teams, Interpersonal Communications, Empathy, Responsible AI, Cultural Sensitivity, Google Gemini, Anthropic Claude, Communication, Technical Documentation, Communication Strategies, Stakeholder Engagement, Marketing Communications, Media and Communications

    4.7
    Rating, 4.7 out of 5 stars
    ·
    40 reviews

    Intermediate · Specialization · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    I

    IESE Business School

    The Role of the Media

    Skills you'll gain: Media Relations, Public Speaking, Media and Communications, Communication Strategies, Strategic Communication, Media Strategy, Public Relations, Digital Media Strategy, Digital Marketing, Communication, Marketing Communications, Marketing and Public Relations, Non-Verbal Communication, Journalism, Concision, Interviewing Skills

    4.9
    Rating, 4.9 out of 5 stars
    ·
    37 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    I

    IBM

    Product Management: Capstone Project

    Skills you'll gain: Usability Testing, Product Lifecycle Management, Product Management, Product Planning, Product Roadmaps, Agile Product Development, Product Development, New Product Development, Competitive Analysis, Market Analysis, Product Requirements, Business Strategy, Demand Generation, Product Strategy, Marketing Planning, Marketing Collateral, Growth Strategies

    4.6
    Rating, 4.6 out of 5 stars
    ·
    82 reviews

    Advanced · Course · 1 - 3 Months

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Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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