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  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Popular Marketing Analytics Courses and Certifications


  • Status: Free Trial
    Free Trial
    J

    Johns Hopkins University

    Evaluating Large-Scale Health Programs

    Skills you'll gain: Surveys, Program Evaluation, Survey Creation, Health Policy, Sampling (Statistics), Health Systems, Health Assessment, Health Equity, Data Collection, Quantitative Research, Institutional Review Board (IRB), Nutritional Assessment, Maternal Health, Data Management, Statistical Analysis, Analysis, Nutrition and Diet, Public Health, Research Design, Data Analysis

    4.7
    Rating, 4.7 out of 5 stars
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    164 reviews

    Intermediate · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    S

    Salesforce

    Reports, Dashboards, and Customer Success in Salesforce

    Skills you'll gain: Customer Success Management, Salesforce, Dashboard, Sales Operations, Service Management, Customer Relationship Management, Customer Relationship Management (CRM) Software, Sales Support, Data Visualization, Customer Support, Sales Management, Customer and Client Support, Customer Service, Inside Sales, Performance Reporting, Data Storytelling, Business Reporting, Data-Driven Decision-Making

    4.7
    Rating, 4.7 out of 5 stars
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    279 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    K

    King Abdullah University of Science and Technology

    Fundamental Skills in Bioinformatics

    Skills you'll gain: Statistical Analysis, Bioinformatics, Unix, Scientific Visualization, Statistical Programming, R (Software), Unix Shell, R Programming, Rmarkdown, Unix Commands, Data Analysis, Data Quality, Statistical Hypothesis Testing, Exploratory Data Analysis, Data Visualization, Data Cleansing, Programming Principles, Pandas (Python Package), Python Programming, NumPy

    4.4
    Rating, 4.4 out of 5 stars
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    94 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    S

    STARWEAVER

    Complete Executive Leadership

    Skills you'll gain: Active Listening, Business Writing, Concision, Non-Verbal Communication, Responsible AI, Writing, Persuasive Communication, Team Collaboration, Virtual Teams, Interpersonal Communications, Stakeholder Engagement, Organizational Change, Google Gemini, Anthropic Claude, Change Management, Generative AI, Communication, Strategic Communication, Marketing Communications, Strategic Marketing

    4.5
    Rating, 4.5 out of 5 stars
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    56 reviews

    Intermediate · Specialization · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    I

    IBM

    Data Engineering Capstone Project

    Skills you'll gain: Data Warehousing, MongoDB, IBM Cognos Analytics, Extract, Transform, Load, NoSQL, Apache Spark, IBM DB2, Big Data, Dashboard Creation, Data Integration, Dashboard, Business Intelligence, Database Architecture and Administration, PySpark, Data Pipelines, Analytics, Databases, Relational Databases, SQL, Python Programming

    4.7
    Rating, 4.7 out of 5 stars
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    143 reviews

    Advanced · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    Status: Free
    Free
    C

    Coursera

    Create a Storyboard in Canva

    Skills you'll gain: Storyboarding, Canva (Software), Storytelling, Visual Storytelling, Marketing Design, Marketing Collateral, Content Creation, Presentations, Animations, Motion Graphics, Dashboard, Graphic Design, Marketing, User Accounts, Business

    4.6
    Rating, 4.6 out of 5 stars
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    27 reviews

    Intermediate · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    C

    CertNexus

    CertNexus Certified Artificial Intelligence Practitioner

    Skills you'll gain: Model Evaluation, Classification And Regression Tree (CART), Data Ethics, Applied Machine Learning, Model Training, Unsupervised Learning, Convolutional Neural Networks, Random Forest Algorithm, Data Preprocessing, Data Analysis, Regression Analysis, Responsible AI, Recurrent Neural Networks (RNNs), Data Collection, Compliance Training, Regulatory Compliance, Test Tools, Learning Strategies, Test Planning, Goal Setting

    4.6
    Rating, 4.6 out of 5 stars
    ·
    338 reviews

    Intermediate · Professional Certificate · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    M

    Meta

    Advanced MySQL Topics

    Skills you'll gain: MySQL, Stored Procedure, Database Management, SQL, Transaction Processing, Databases, Database Development, JSON, Relational Databases, Query Languages, Advanced Analytics, Performance Tuning, Data Analysis

    4.7
    Rating, 4.7 out of 5 stars
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    259 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Minnesota

    Introduction to Predictive Modeling

    Skills you'll gain: Time Series Analysis and Forecasting, Model Evaluation, Predictive Modeling, Data Preprocessing, Model Training, Regression Analysis, Microsoft Excel, Forecasting, Excel Formulas, Pivot Tables And Charts, Data Manipulation, Data Transformation, Feature Engineering, Statistical Modeling, Spreadsheet Software, Predictive Analytics, Model Optimization, Data Cleansing, Statistical Methods

    4.8
    Rating, 4.8 out of 5 stars
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    145 reviews

    Mixed · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    G

    Google Cloud

    Integrate Generative AI Into Your Data Workflow

    Skills you'll gain: Generative AI, Data Analysis, Model Training, Data-Driven Marketing, Data Wrangling, Customer Relationship Management (CRM) Software, Predictive Analytics, Machine Learning Algorithms, Machine Learning, Data Science, Data Processing

    4.3
    Rating, 4.3 out of 5 stars
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    14 reviews

    Beginner · Specialization · 1 - 4 Weeks

  • Status: Preview
    Preview
    I

    IE Business School

    Foundations of Strategy

    Skills you'll gain: Competitive Analysis, Business Strategy, Economics, Market Dynamics, Business Economics, Strategic Thinking, Market Analysis, Strategic Planning, Corporate Strategy, Business Strategies, Resource Management, Business Process

    4.8
    Rating, 4.8 out of 5 stars
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    208 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    G

    Google Cloud

    Build Streaming Data Pipelines on Google Cloud

    Skills you'll gain: Dataflow, Google Cloud Platform, Data Pipelines, Apache Kafka, Real Time Data, Extract, Transform, Load, Data Integration, Data Processing, Data Import/Export, Time Series Analysis and Forecasting, Analysis, Data Transformation, Data Storage, Managed Services

    4.6
    Rating, 4.6 out of 5 stars
    ·
    1.3K reviews

    Intermediate · Course · 1 - 4 Weeks

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Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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