• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Brand Management

Brand Management Courses

Brand management courses can help you learn brand positioning, consumer behavior analysis, brand equity measurement, and strategic marketing planning. You can build skills in crafting compelling brand narratives, managing brand portfolios, and conducting competitive analysis. Many courses introduce tools like SWOT analysis, brand tracking software, and social media analytics, that support monitoring brand performance and engaging with target audiences effectively.

Popular Brand Management Courses and Certifications


  • E

    ESSEC Business School

    Animer une séance collaborative

    Skills you'll gain: Meeting Facilitation, Collaboration, Organizational Skills, Cooperation, Discussion Facilitation, Team Building, Drive Engagement, Teamwork, Innovation, Conflict Management, Knowledge Transfer, Decision Making

    4.5
    Rating, 4.5 out of 5 stars
    ·
    565 reviews

    Beginner · Course · 1 - 4 Weeks

  • C

    Coursera

    Create Informative Presentations with Google Slides

    Skills you'll gain: Google Workspace, Spreadsheet Software, Technical Communication

    4.7
    Rating, 4.7 out of 5 stars
    ·
    620 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • E

    ESSEC Business School

    L'avenir de la décision : connaître et agir en complexité

    Skills you'll gain: Decision Making, Complex Problem Solving, Systems Thinking, Socioeconomics, Analysis, International Relations, Business Management, Economics, Policy, and Social Studies, Strategic Decision-Making, Social Sciences, Risk Management, Knowledge Transfer, Human Development, Human Learning, Governance, Organizational Structure, Corporate Strategy, Leadership, Organizational Strategy, Psychology

    4.7
    Rating, 4.7 out of 5 stars
    ·
    387 reviews

    Mixed · Course · 1 - 3 Months

  • U

    University of Pennsylvania

    Building High-Performing Teams

    Skills you'll gain: Team Building, Team Management, Employee Coaching, Smart Goals, Goal Setting, Team Performance Management, Team Motivation, Emotional Intelligence, Team Collaboration, Organizational Development, Change Management, Constructive Feedback, Drive Engagement, Self-Awareness, Behavioral Management, Collaboration, Conflict Management, Productivity, Leadership, Culture

    4.7
    Rating, 4.7 out of 5 stars
    ·
    574 reviews

    Beginner · Course · 1 - 3 Months

  • S

    Stanford University

    Introduction to Clinical Data

    Skills you'll gain: Feature Engineering, Data Ethics, Healthcare Ethics, Clinical Research, Clinical Data Management, Health Informatics, Medical Records, Unstructured Data, Data Mining, Electronic Medical Record, Data Transformation, Data Collection, Data Preprocessing, Health Disparities, Text Mining, Responsible AI, Data Processing, Medical Imaging

    4.6
    Rating, 4.6 out of 5 stars
    ·
    508 reviews

    Beginner · Course · 1 - 3 Months

  • I

    IBM

    Full Stack Application Development Capstone Project

    Skills you'll gain: CI/CD, Continuous Integration, Continuous Deployment, Full-Stack Web Development, Application Design, Node.JS, Django (Web Framework), Back-End Web Development, Web Applications, Web Design and Development, Front-End Web Development, Restful API, Application Development, GitHub, Microservices, Web Development, User Accounts, Kubernetes, Frontend Integration, Javascript

    4.6
    Rating, 4.6 out of 5 stars
    ·
    205 reviews

    Advanced · Course · 1 - 3 Months

  • 2

    28DIGITAL

    Development of Real-Time Systems

    Skills you'll gain: Real-Time Operating Systems, Embedded Systems, Embedded Software, System Programming, Systems Design, System Software, C (Programming Language), System Design and Implementation, OS Process Management, System Requirements, Dependency Analysis, Computer Architecture, Systems Analysis, Verification And Validation, Algorithms

    4.6
    Rating, 4.6 out of 5 stars
    ·
    541 reviews

    Intermediate · Course · 1 - 3 Months

  • I

    IESE Business School

    Marketing estratégico: claves para competir con éxito

    Skills you'll gain: Strategic Marketing, Marketing Strategies, Marketing Planning, Marketing, Marketing Strategy and Techniques, Product Strategy, Customer Retention, Value Propositions, Target Market, Marketing Communications, Promotional Strategies, Branding, Market Analysis, Brand Management, Marketing Channel, Product Promotion, Product Development, Market Dynamics, Brand Awareness, Business Intelligence

    4.8
    Rating, 4.8 out of 5 stars
    ·
    693 reviews

    Beginner · Course · 1 - 4 Weeks

  • A

    Aptly

    Marketing with TikTok

    Skills you'll gain: TikTok, Content Performance Analysis, Business Marketing, Data-Driven Marketing, Content Scheduling, Social Media Content, Social Media Marketing, Online Advertising, Brand Marketing, Social Media Strategy, Social Media, Marketing Strategies, Performance Measurement, Content Marketing, Content Creation, Video Editing, Video Production, Social Media Management, Advertising, Advertising Campaigns

    4.7
    Rating, 4.7 out of 5 stars
    ·
    147 reviews

    Beginner · Specialization · 1 - 3 Months

  • U

    University of Pennsylvania

    What is Corruption: Anti-Corruption and Compliance

    Skills you'll gain: Compliance Training, Compliance Management, Regulatory Compliance, Law, Regulation, and Compliance, Regulation and Legal Compliance, Legal Risk, Business Ethics, Internal Controls, Risk Analysis, Risk Mitigation, Fraud detection, Business Risk Management, Ethical Standards And Conduct, Commercial Laws, Risk Management, Due Diligence, Employee Training, International Relations, Operations Management, Strategic Planning

    4.9
    Rating, 4.9 out of 5 stars
    ·
    703 reviews

    Mixed · Course · 1 - 4 Weeks

  • A

    Atlassian

    Introduction to Jira

    Skills you'll gain: Issue Tracking, Collaborative Software, Workflow Management, Project Management Software, Role-Based Access Control (RBAC)

    4.5
    Rating, 4.5 out of 5 stars
    ·
    20 reviews

    Beginner · Course · 1 - 4 Weeks

  • L

    Lund University

    Greening the Economy: Lessons from Scandinavia

    Skills you'll gain: Sustainable Business, Sustainable Development, Sustainable Systems, Corporate Sustainability, Socioeconomics, Sustainability Standards, Economic Development, Environmental Social And Corporate Governance (ESG), Environmental Issue, Environment and Resource Management, Environmental Resource Management, Policty Analysis, Research, and Development, Economics, Policy Development, Environmental Policy, Business Strategies, Consumer Behaviour, Business Strategy, Climate Change Mitigation, Complex Problem Solving

    4.7
    Rating, 4.7 out of 5 stars
    ·
    608 reviews

    Beginner · Course · 1 - 3 Months

1…269270271…834

In summary, here are 10 of our most popular brand management courses

  • Animer une séance collaborative: ESSEC Business School
  • Create Informative Presentations with Google Slides: Coursera
  • L'avenir de la décision : connaître et agir en complexité: ESSEC Business School
  • Building High-Performing Teams: University of Pennsylvania
  • Introduction to Clinical Data: Stanford University
  • Full Stack Application Development Capstone Project: IBM
  • Development of Real-Time Systems: 28DIGITAL
  • Marketing estratégico: claves para competir con éxito: IESE Business School
  • Marketing with TikTok: Aptly
  • What is Corruption: Anti-Corruption and Compliance: University of Pennsylvania

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications
  • Share your Coursera learning story

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Udemy

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok