• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Brand Management

Brand Management Courses

Brand management courses can help you learn brand positioning, consumer behavior analysis, brand equity measurement, and strategic marketing planning. You can build skills in crafting compelling brand narratives, managing brand portfolios, and conducting competitive analysis. Many courses introduce tools like SWOT analysis, brand tracking software, and social media analytics, that support monitoring brand performance and engaging with target audiences effectively.

Popular Brand Management Courses and Certifications


  • U

    University of California, Irvine

    Introduction to Digital Marketing

    Skills you'll gain: Search Engine Marketing, Digital Brand Strategy, Keyword Research, Digital Marketing, Online Advertising, Search Engine Optimization, Content Marketing, Social Media Marketing, Social Media Strategy, Digital Media Strategy, Social Media, Web Analytics and SEO, Storytelling, Marketing Strategies, Pay Per Click Advertising, Marketing Strategy and Techniques, Marketing Communications, Digital Advertising, Customer Relationship Management, Brand Management

    ★ 4.7 (243) · Beginner · Course · 1 - 4 Weeks

    Status: Free Trial
    Free Trial
  • U

    University of London

    Business Sustainability in the Circular Economy

    Skills you'll gain: Sustainable Business, Corporate Sustainability, Reverse Logistics, Sustainable Development, Environmental Laws, Environmental Issue, Waste Minimization, Environmental Regulations, Logistics Management, Logistics, Business Modeling, Climate Change Mitigation

    ★ 4.6 (292) · Beginner · Course · 1 - 4 Weeks

    Category: Preview
    Preview
  • A

    Alfaisal University | KLD

    مهارات التفكير الجانبي | Lateral Thinking Skills

    Skills you'll gain: Creative Thinking, Creative Problem-Solving, Cognitive flexibility, Creativity, Independent Thinking, Problem Solving, Innovation, Critical Thinking and Problem Solving

    ★ 4.9 (773) · Beginner · Course · 1 - 4 Weeks

  • N

    New York Institute of Finance

    Market Risk Management: Frameworks & Strategies

    Skills you'll gain: Portfolio Risk, Risk Management, Risk Modeling, Financial Market, Derivatives, Risk Management Framework, Investment Management, Portfolio Management, Risk Analysis, Market Data, Equities, Asset Management, Capital Markets, Estimation, Financial Modeling, Statistical Modeling, Probability Distribution, Statistical Analysis, Probability & Statistics

    ★ 4.7 (215) · Beginner · Course · 1 - 3 Months

    Status: Free Trial
    Free Trial
  • D

    Duke University

    Blockchain Business Models

    Skills you'll gain: Blockchain, FinTech, Emerging Technologies, Cryptography, Law, Regulation, and Compliance, Financial Regulations, Cryptographic Protocols, Financial Regulation, Regulatory Requirements, Regulatory Compliance, Encryption, Technology Strategies, Payment Systems, Data Integrity, Digital Assets, Financial Services, Feasibility Studies, Transaction Processing, Innovation, Distributed Computing

    ★ 4.7 (399) · Intermediate · Course · 1 - 3 Months

    Status: Free Trial
    Free Trial
  • G

    Google Cloud

    Architecting with Google Compute Engine em Português

    Skills you'll gain: Identity and Access Management, Google Cloud Platform, Kubernetes, Cloud Infrastructure, Cloud Development, Cloud Applications, Application Deployment, Cloud-Native Computing, Cloud Services, Google App Engine, Prompt Engineering Tools, Containerization, Cloud Platforms, Generative AI, Service Level, Microservices, Infrastructure As A Service (IaaS), Cloud Computing, Cloud Storage, Cloud Computing Architecture

    ★ 4.8 (917) · Intermediate · Specialization · 3 - 6 Months

    Status: Free Trial
    Free Trial
  • U

    University of Virginia

    Customer Value in Pricing Strategy

    Skills you'll gain: Revenue Management, Global Marketing, Consumer Behaviour, Marketing Psychology, Customer Insights, Customer Analysis, Case Studies, Market Research, Behavioral Economics, Decision Making, Analysis

    ★ 4.8 (376) · Beginner · Course · 1 - 4 Weeks

    Status: Free Trial
    Free Trial
  • F

    Fundação Instituto de Administração

    Effective Sales – An Overview

    Skills you'll gain: Sales Management, Sales Strategy, Sales Process, Sales, Business Planning, Customer Analysis, Business Strategy, Cross-Functional Collaboration, Competitive Intelligence, Customer Relationship Building, Corporate Strategy, Goal Setting

    ★ 4.5 (296) · Intermediate · Course · 1 - 4 Weeks

    Status: Free Trial
    Free Trial
  • J

    Johns Hopkins University

    Living with Dementia: Impact on Individuals, Caregivers, Communities and Societies

    Skills you'll gain: Gerontology, Long Term Care, Caregiving, Psychosocial Assessments, Geriatrics, Home Health Care and Assisted Living, Social Determinants Of Health, Community Development, Patient-centered Care, Treatment Planning, Stress Management, Neurology, Health Policy, Mental and Behavioral Health, Physiology, Pathology

    ★ 4.8 (322) · Beginner · Course · 1 - 3 Months

    Category: Preview
    Preview
  • D

    DeepLearning.AI

    AI and Disaster Management

    Skills you'll gain: Disaster Recovery, Image Analysis, Data Ethics, Responsible AI, Emergency Response, Mitigation, Text Mining, Natural Language Processing, Artificial Intelligence, Applied Machine Learning, Computer Vision, Spatial Data Analysis, Model Evaluation

    ★ 4.7 (321) · Beginner · Course · 1 - 4 Weeks

    Status: Free Trial
    Free Trial
  • U

    University of Manchester

    Water Supply and Sanitation Policy in Developing Countries Part 1: Understanding Complex Problems

    Skills you'll gain: Water Resources, Sanitation, Water Sustainability, Water Resource Management, Sustainable Development, Economics, Policy, and Social Studies, Climate Change Adaptation, Policy Development, Economic Development, Health Disparities, Public Health, Political Sciences, Economics, Supply And Demand

    ★ 4.7 (352) · Beginner · Course · 1 - 3 Months

    Category: Preview
    Preview
  • I

    IBM

    Project: Generative AI Applications with RAG and LangChain

    Skills you'll gain: Vector Databases, LLM Application, Retrieval-Augmented Generation, Generative AI, Embeddings, Document Management, Fine-tuning, User Interface (UI)

    ★ 4.8 (264) · Intermediate · Course · 1 - 4 Weeks

    Status: Free Trial
    Free Trial
1…269270271…834

In summary, here are 10 of our most popular brand management courses

  • Introduction to Digital Marketing: University of California, Irvine
  • Business Sustainability in the Circular Economy: University of London
  • مهارات التفكير الجانبي | Lateral Thinking Skills: Alfaisal University | KLD
  • Market Risk Management: Frameworks & Strategies: New York Institute of Finance
  • Blockchain Business Models: Duke University
  • Architecting with Google Compute Engine em Português: Google Cloud
  • Customer Value in Pricing Strategy: University of Virginia
  • Effective Sales – An Overview: Fundação Instituto de Administração
  • Living with Dementia: Impact on Individuals, Caregivers, Communities and Societies: Johns Hopkins University
  • AI and Disaster Management: DeepLearning.AI

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications
  • Share your Coursera learning story

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Udemy

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok