• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Brand Management

Brand Management Courses

Brand management courses can help you learn brand positioning, consumer behavior analysis, brand equity measurement, and strategic marketing planning. You can build skills in crafting compelling brand narratives, managing brand portfolios, and conducting competitive analysis. Many courses introduce tools like SWOT analysis, brand tracking software, and social media analytics, that support monitoring brand performance and engaging with target audiences effectively.

Popular Brand Management Courses and Certifications


  • Status: Free Trial
    Free Trial
    S

    SAP

    SAP Customer Engagement and Discovery

    Skills you'll gain: Stakeholder Engagement, Journey Mapping, Stakeholder Management, Customer Engagement, Consultative Approaches, Stakeholder Communications, Agile Methodology, Stakeholder Analysis, Requirements Elicitation, SAP Applications, Customer Analysis, Technical Consulting, Customer Insights, Consulting, Process Analysis, Business Analysis, Analysis, Project Management, Verbal Strategic Communication, Business Requirements

    4.7
    Rating, 4.7 out of 5 stars
    ·
    129 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of Pennsylvania

    Creating a Team Culture of Continuous Learning

    Skills you'll gain: Team Performance Management, Systems Thinking, Cognitive flexibility, Team Building, Knowledge Transfer, Team Management, Innovation, Teamwork, Organizational Development, Organizational Effectiveness, Organizational Leadership, Dealing With Ambiguity, Organizational Structure, Adaptability, Performance Analysis, Creativity, Discussion Facilitation, Culture

    4.6
    Rating, 4.6 out of 5 stars
    ·
    207 reviews

    Mixed · Course · 1 - 4 Weeks

  • Status: Free
    Free
    C

    Coursera

    Project Management: Gestiona tu proyecto y equipo con Canva

    Skills you'll gain: Product Roadmaps, Timelines, Presentations, Project Management Software, Milestones (Project Management), Kanban Principles, Project Design, Collaborative Software, Project Management, Project Coordination, Team Management, Brainstorming

    4.8
    Rating, 4.8 out of 5 stars
    ·
    282 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Preview
    Preview
    U

    Universidad de Palermo

    Ética y Gobierno Corporativo

    Skills you'll gain: Governance, Corporate Sustainability, Business Ethics, Environmental Social And Corporate Governance (ESG), Sustainable Business, Corporate Strategy, Business Strategies, Sustainability Reporting, Sustainable Development, Sustainability Standards, Ethical Standards And Conduct, Environmental Issue, Corporate Communications, Strategic Communication, Environment and Resource Management, Stakeholder Management, Stakeholder Engagement

    4.7
    Rating, 4.7 out of 5 stars
    ·
    305 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    D

    Dartmouth College

    Superbosses: Managing Talent & Leadership

    Skills you'll gain: Talent Management, People Development, Professional Networking, Collaboration, Leadership Development, Team Building, People Management, Talent Sourcing, Talent Acquisition, Entrepreneurship, Workforce Development, Motivational Skills, Innovation, Organizational Leadership, Leadership and Management, Drive Engagement, Leadership, Talent Recruitment, Influencing, Growth Strategies

    4.9
    Rating, 4.9 out of 5 stars
    ·
    187 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    G

    Google Cloud

    Building No-Code Apps with AppSheet

    Skills you'll gain: No-Code Development, Email Automation, Business Process Automation, Application Deployment, Automation, Business Process, Workflow Management, Google Workspace, Application Development, Application Performance Management, User Interface and User Experience (UI/UX) Design, Security Controls, Data Integration, Authorization (Computing), Application Design, Authentications, Cloud Applications, Scripting, Google Sheets, Application Lifecycle Management

    4.7
    Rating, 4.7 out of 5 stars
    ·
    196 reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    D

    Digital Marketing Institute

    Twitter, LinkedIn, and YouTube Marketing

    Skills you'll gain: LinkedIn, Content Performance Analysis, Campaign Management, Social Media Campaigns, Social Media Marketing, Online Advertising, Social Media, Digital Advertising, Social Media Content, Marketing, B2B Sales, Social Media Management, Professional Networking, Digital Marketing Campaigns, Advertising Campaigns, Social Media Strategy, Business Marketing, Marketing Analytics, Video Production, Social Media Analytics

    4.4
    Rating, 4.4 out of 5 stars
    ·
    102 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Illinois Urbana-Champaign

    Strategic Technology Management

    Skills you'll gain: Organizational Change, Innovation, Change Management, Business Modeling, Technology Strategies, Product Lifecycle Management, New Product Development, Business Transformation, Product Development, Customer Insights, Organizational Leadership, Organizational Development, Process Development, Organizational Strategy, Business Strategy, Strategic Thinking, Team Management, Cross-Functional Team Leadership, Product Management, Customer Analysis

    4.7
    Rating, 4.7 out of 5 stars
    ·
    144 reviews

    Beginner · Specialization · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    I

    IBM

    Product Management: Capstone Project

    Skills you'll gain: Usability Testing, Product Lifecycle Management, Product Management, Product Planning, Product Roadmaps, Agile Product Development, Product Development, New Product Development, Competitive Analysis, Market Analysis, Product Requirements, Business Strategy, Demand Generation, Product Strategy, Marketing Planning, Marketing Collateral, Growth Strategies

    4.6
    Rating, 4.6 out of 5 stars
    ·
    82 reviews

    Advanced · Course · 1 - 3 Months

  • A

    Amazon Web Services

    DevOps on AWS and Project Management

    Skills you'll gain: Software Development Life Cycle, CI/CD, DevOps, Software Development Methodologies, Devops Tools, Continuous Integration, Agile Software Development, Project Management, Software Development, Continuous Deployment, Application Development, Application Deployment, Software Development Tools, Software Testing, Agile Project Management, Waterfall Methodology, Agile Methodology, Kanban Principles, Scrum (Software Development), Automation

    4.8
    Rating, 4.8 out of 5 stars
    ·
    123 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    M

    Microsoft

    Preparing for DP-900: Microsoft Azure Data Fundamentals Exam

    Skills you'll gain: Azure Synapse Analytics, Microsoft Azure, Database Theory, Cloud Services, Relational Databases, Databases, Data Store, Analytics, Data Storage, Microsoft SQL Servers, Data Lakes, Database Management Systems, NoSQL, Data Warehousing, Cloud Deployment, Platform As A Service (PaaS), Test Planning

    4.7
    Rating, 4.7 out of 5 stars
    ·
    152 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    J

    Johns Hopkins University

    Sustainable Regional Principles, Planning and Transportation

    Skills you'll gain: Sustainable Systems, Sustainable Development, Transportation Operations, Case Studies, Economic Development, Land Management, Land Development, Community Development, Traffic Flow Optimization, Community Outreach

    4.5
    Rating, 4.5 out of 5 stars
    ·
    207 reviews

    Intermediate · Course · 1 - 4 Weeks

1…319320321…834

In summary, here are 10 of our most popular brand management courses

  • SAP Customer Engagement and Discovery: SAP
  • Creating a Team Culture of Continuous Learning: University of Pennsylvania
  • Project Management: Gestiona tu proyecto y equipo con Canva: Coursera
  • Ética y Gobierno Corporativo: Universidad de Palermo
  • Superbosses: Managing Talent & Leadership: Dartmouth College
  • Building No-Code Apps with AppSheet: Google Cloud
  • Twitter, LinkedIn, and YouTube Marketing: Digital Marketing Institute
  • Strategic Technology Management: University of Illinois Urbana-Champaign
  • Product Management: Capstone Project: IBM
  • DevOps on AWS and Project Management: Amazon Web Services

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications
  • Share your Coursera learning story

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Udemy

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok