• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Brand Management

Brand Management Courses

Brand management courses can help you learn brand positioning, consumer behavior analysis, brand equity measurement, and strategic marketing planning. You can build skills in crafting compelling brand narratives, managing brand portfolios, and conducting competitive analysis. Many courses introduce tools like SWOT analysis, brand tracking software, and social media analytics, that support monitoring brand performance and engaging with target audiences effectively.

Popular Brand Management Courses and Certifications


  • L

    LearnQuest

    Python Scripting for DevOps

    Skills you'll gain: Containerization, File I/O, Package and Software Management, Unified Modeling Language, Software Testing, Docker (Software), Development Environment, Unit Testing, Application Deployment, Plot (Graphics), Pandas (Python Package), Scripting, Data Modeling, DevOps, Data Persistence, Programming Principles, Python Programming, Scripting Languages, Data Structures, Computer Programming

    ★ 4 (210) · Beginner · Specialization · 3 - 6 Months

    Status: Free Trial
    Free Trial
  • É

    École Polytechnique

    Digital Business

    Skills you'll gain: Growth Strategies, Digital Analysis, Performance Measurement, Key Performance Indicators (KPIs), Process Analysis, Digital Transformation, Performance Analysis, Business Analysis, Company, Product, and Service Knowledge, Analysis, Business Transformation, Digital Assets, Business Planning, Marketing Management, Business Valuation, Entrepreneurship, General Sales Practices, Emerging Technologies, Law, Regulation, and Compliance, Business Management

    ★ 4.6 (202) · Beginner · Specialization · 3 - 6 Months

    Status: Free Trial
    Free Trial
  • D

    Digital Marketing Institute

    Social Media and Social Content Strategy

    Skills you'll gain: Social Media Marketing, Social Media, Social Media Content, Social Media Strategy, Social Media Management, Social Media Analytics, Social Media Campaigns, Content Marketing, Instagram, Digital Media Strategy, Digital Advertising, Facebook, Digital Marketing, Paid media, Content Creation, Content Strategy, Earned Media, Customer Engagement

    ★ 4.4 (119) · Beginner · Course · 1 - 4 Weeks

    Status: Free Trial
    Free Trial
  • U

    University of Pennsylvania

    ESG and Social Activism

    Skills you'll gain: Environmental Social And Corporate Governance (ESG), Workplace inclusivity, Diversity Equity and Inclusion Initiatives, Governance, Corporate Sustainability, Diversity and Inclusion, Corporate Strategy, Corporate Communications, Business Ethics, Crisis Management, Governance Risk Management and Compliance, Enterprise Risk Management (ERM), Social Impact, Advocacy, Stakeholder Management, Public Relations, Stakeholder Engagement, Risk Management, Executive Recruitment, Stakeholder Analysis

    ★ 4.8 (179) · Beginner · Course · 1 - 4 Weeks

    Status: Free Trial
    Free Trial
  • S

    Stanford University

    How Software Ate Finance

    Skills you'll gain: FinTech, Payment Systems, Financial Services, Financial Market, Capital Markets, Payment Processing, Financial Trading, Asset Management, Financial Systems, Securities Trading, Consumer Lending, Blockchain, Retail Banking, Banking, Financial Regulation, Investment Management, Financial Data, Digital Assets, Financial Regulations, Technology Strategies

    ★ 4.7 (167) · Mixed · Course · 1 - 3 Months

    Category: Preview
    Preview
  • C

    Coursera

    Building Smarter Software: GenAI Tools and Practices

    Skills you'll gain: Test Planning, Prompt Engineering, Version Control, OpenAI API, Debugging, Google Gemini, Flask (Web Framework), Software Design Patterns, Git (Version Control System), GitLab, Responsible AI, Infrastructure as Code (IaC), GitHub, Collaborative Software, Application Programming Interface (API), Mobile Development, Front-End Web Development, Back-End Web Development, Application Development, Artificial Intelligence and Machine Learning (AI/ML)

    ★ 4.5 (134) · Intermediate · Specialization · 3 - 6 Months

    Status: Free Trial
    Free Trial
  • E

    EDUCBA

    Embedded Systems using C

    Skills you'll gain: C (Programming Language), Embedded Systems, Embedded Software, Debugging, System Programming, Systems Architecture, Hardware Architecture, Microarchitecture, Data Structures, Computer Hardware, Peripheral Devices, Memory Management

    ★ 4.1 (143) · Beginner · Course · 1 - 4 Weeks

    Status: Free Trial
    Free Trial
  • J

    Johns Hopkins University

    Clinical Trials Management and Advanced Operations

    Skills you'll gain: Clinical Research Ethics, Clinical Data Management, Clinical Trials, Healthcare Ethics, Clinical Research, Good Clinical Practices (GCP), Institutional Review Board (IRB), Regulatory Compliance, Clinical Documentation, Scientific Methods, Record Keeping

    ★ 4.7 (108) · Beginner · Course · 1 - 3 Months

    Status: Free Trial
    Free Trial
  • U

    University of Colorado Boulder

    Principles of Leadership: Leading Oneself

    Skills you'll gain: Goal Setting, Mental Concentration, Goal-Oriented, Tenacity, Empowerment, Resilience, Self-Awareness, Action Oriented, Smart Goals, Persistence, Growth Mindedness, Stress Management, Overcoming Obstacles, Leadership Development, Personal Development, Professional Development, Personal Integrity, Engineering Management, Leadership, Curiosity

    ★ 4.8 (134) · Beginner · Specialization · 3 - 6 Months

    Status: Free Trial
    Free Trial
    Category: Build toward a degree
    Build toward a degree
  • E

    ESSEC Business School

    Hôtel “De l'étoile” - a hotel in crisis?

    Skills you'll gain: Revenue Management, Competitive Analysis, Stakeholder Communications, Hospitality Management, Demand Planning, Hotel Operations, Hotels and Accommodations, Customer Demand Planning, Program Implementation, Plan Execution, Financial Analysis, Strategic Planning, Presentations, Case Studies, Brand Management, Financial Data, Organizational Strategy, Competitive Intelligence, Market Analysis, Operational Analysis

    ★ 4.6 (126) · Mixed · Course · 1 - 4 Weeks

    Status: Free Trial
    Free Trial
  • U

    University of Michigan

    Generative AI in Business

    Skills you'll gain: AI Integrations, AI Personalization, Generative AI, AI Product Strategy, Generative Model Architectures, AI Enablement, Data Integration, Customer experience strategy (CX), Strategic Thinking, Communication Planning, Innovation, Performance Analysis, Performance Measurement, Business Analysis, Project Risk Management, Project Performance, Solution Design, Business Strategies, Business Process Management, Decision Making

    ★ 4.8 (141) · Beginner · Specialization · 1 - 3 Months

    Status: Free Trial
    Free Trial
  • S

    SkillUp

    Generative AI: Advance Your Human Resources (HR) Career

    Skills you'll gain: Responsible AI, HR Tech, Human Resources Software, Human Resources Management and Planning, Human Resources, Generative AI, Workforce Planning, Human Resource Strategy, Artificial Intelligence, LLM Application, AI Enablement, Human Resource Management, Employee Engagement, Recruitment, Performance Appraisal, Employee Onboarding

    ★ 4.6 (151) · Intermediate · Course · 1 - 4 Weeks

    Status: Free Trial
    Free Trial
1…330331332…834

In summary, here are 10 of our most popular brand management courses

  • Python Scripting for DevOps: LearnQuest
  • Digital Business: École Polytechnique
  • Social Media and Social Content Strategy: Digital Marketing Institute
  • ESG and Social Activism: University of Pennsylvania
  • How Software Ate Finance: Stanford University
  • Building Smarter Software: GenAI Tools and Practices: Coursera
  • Embedded Systems using C: EDUCBA
  • Clinical Trials Management and Advanced Operations: Johns Hopkins University
  • Principles of Leadership: Leading Oneself: University of Colorado Boulder
  • Hôtel “De l'étoile” - a hotel in crisis?: ESSEC Business School

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications
  • Share your Coursera learning story

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Udemy

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok