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  • Marketing Management

Marketing Management Courses

Marketing management courses can help you learn strategic planning, market analysis, brand development, and customer relationship management. You can build skills in digital marketing tactics, campaign management, and data analytics to measure campaign effectiveness. Many courses introduce tools like Google Analytics, CRM software, and social media platforms, showing how these resources can enhance your marketing strategies and improve engagement with target audiences.

Popular Marketing Management Courses and Certifications


  • P

    Packt

    Change Management Crash Course: Change Management 101

    Skills you'll gain: Change Management, Organizational Change, Process Management, Initiative and Leadership, Business Transformation, Organizational Leadership, Leadership and Management, Plan Execution, Adaptability

    4.1
    Rating, 4.1 out of 5 stars
    ·
    19 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    U

    University of New Mexico

    Entrepreneurial Strategic Management

    Skills you'll gain: Strategic Decision-Making, Strategic Thinking, Business Strategy, Decision Making, Business Metrics, Organizational Strategy, Corporate Strategy, Entrepreneurship, Competitive Intelligence, Competitive Analysis, Performance Measurement, Performance Metric, Key Performance Indicators (KPIs), Market Dynamics, Performance Analysis

    4.6
    Rating, 4.6 out of 5 stars
    ·
    327 reviews

    Mixed · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    E

    Emory University

    Survey analysis to Gain Marketing Insights

    Skills you'll gain: Customer Analysis, Statistical Analysis, Target Market, Marketing Analytics, Market Analysis, Customer Insights, Market Research, Data Analysis, Data Analysis Software, Strategic Marketing, Business Research, Correlation Analysis, Marketing, Marketing Strategies, Exploratory Data Analysis, Data-Driven Decision-Making, Branding, Marketing Strategy and Techniques, Consumer Behaviour, Model Evaluation

    4.5
    Rating, 4.5 out of 5 stars
    ·
    124 reviews

    Mixed · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of California, Irvine

    Mobile Marketing, Optimization Tactics, and Analytics

    Skills you'll gain: Marketing Analytics, Key Performance Indicators (KPIs), Marketing Planning, Data-Driven Marketing, Marketing Effectiveness, Digital Media Strategy, A/B Testing, Web Analytics, Conversion Funnel Analysis, Content Performance Analysis, Digital Marketing, Customer experience improvement, Test Tools, Performance Metric, Performance Measurement, Marketing Strategies, Marketing, Driving engagement, Web Applications, Sales

    4.5
    Rating, 4.5 out of 5 stars
    ·
    55 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    E

    Emory University

    What Can AI Do for Marketing?

    Skills you'll gain: Data-Driven Marketing, Marketing Analytics, AI Personalization, Data-Driven Decision-Making, Marketing Strategies, Contextual Advertising, Marketing, Personalized Campaigns, AI Enablement, Marketing Effectiveness, Responsible AI, MarTech, Data Ethics, Customer experience improvement, Journey Mapping, Artificial Intelligence, Customer Insights, Customer Engagement, Consumer Behaviour, Data Collection

    4.5
    Rating, 4.5 out of 5 stars
    ·
    58 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    S

    Simplilearn

    Lean Management Course

    Skills you'll gain: Lean Manufacturing, Lean Methodologies, Lean Six Sigma, Kaizen Methodology, Operational Efficiency, Performance Measurement, Manufacturing Operations, Business Process, Quality Management, Process Improvement, Performance Metric, Waste Minimization, Kanban Principles, Quality Control, Six Sigma Methodology, Continuous Improvement Process, Quality Assurance and Control, Business Metrics, Inventory Management System

    4.2
    Rating, 4.2 out of 5 stars
    ·
    20 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    O

    O.P. Jindal Global University

    Principles of Management

    Skills you'll gain: Organizational Structure, Leadership and Management, Human Resource Strategy, Business Ethics, Business Management, Human Resource Management, Business Planning, Leadership Studies, Human Resources Management and Planning, Policy Development, Strategic Planning, Staff Management, Management Training And Development, Organizational Leadership, Administration, Human Capital, Operations Management, Business Administration, People Management, Critical Thinking

    4.7
    Rating, 4.7 out of 5 stars
    ·
    29 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    L

    LearnKartS

    Program Management Fundamentals

    Skills you'll gain: Stakeholder Engagement, Program Management, Stakeholder Management, Project Management Institute (PMI) Methodology, Project Management Life Cycle, Governance, Stakeholder Analysis, Project Management, Benefits Administration, Program Implementation, Program Evaluation, Organizational Strategy, Performance Measurement, Program Standards

    4.3
    Rating, 4.3 out of 5 stars
    ·
    40 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Illinois Urbana-Champaign

    Strategic Technology Management

    Skills you'll gain: Organizational Change, Innovation, Change Management, Business Modeling, Technology Strategies, Product Lifecycle Management, New Product Development, Business Transformation, Product Development, Customer Insights, Organizational Leadership, Organizational Development, Process Development, Organizational Strategy, Business Strategy, Strategic Thinking, Cross-Functional Team Leadership, Culture Transformation, Product Management, Customer Analysis

    4.7
    Rating, 4.7 out of 5 stars
    ·
    141 reviews

    Beginner · Specialization · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    I

    IE Business School

    Channel Management and Retailing

    Skills you'll gain: Retail Management, Marketing Channel, Merchandising, Conflict Management, Retail Store Operations, Market Opportunities, Supply Chain, E-Commerce, Market Dynamics, Vendor Relationship Management, Cross-Channel Marketing, Growth Strategies, Supply Chain Planning, Web Presence, Promotional Strategies, Company, Product, and Service Knowledge, Digital Transformation

    4.5
    Rating, 4.5 out of 5 stars
    ·
    1.1K reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    E

    EDUCBA

    Content Marketing Strategy with Real Case Studies

    Skills you'll gain: Content Performance Analysis, Content Marketing, Content Development and Management, Content Strategy, Driving engagement, Marketing Strategies, Blogs, Content Scheduling, Performance Measurement, Marketing Strategy and Techniques, Social Media Content, Marketing Planning, Digital Publishing, Drive Engagement, Digital Media Strategy, Content Management, Content Creation, Marketing, Social Media Marketing, Email Marketing

    Mixed · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    E

    EDUCBA

    Digital Marketing Strategies: Analyze & Apply

    Skills you'll gain: Digital Marketing Campaigns, Marketing Strategies, Digital Marketing, Digital Analysis, Competitive Analysis, Digital Media Strategy, Campaign Management, Marketing Effectiveness, Marketing Planning, Campaign Planning, Performance Analysis, Case Studies, Business Strategies, Digital Advertising, Market Analysis, Advertising Campaigns, Consumer Behaviour, Advertising, Promotional Strategies, Market Opportunities

    4.6
    Rating, 4.6 out of 5 stars
    ·
    33 reviews

    Mixed · Course · 1 - 4 Weeks

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In summary, here are 10 of our most popular marketing management courses

  • Change Management Crash Course: Change Management 101: Packt
  • Entrepreneurial Strategic Management: University of New Mexico
  • Survey analysis to Gain Marketing Insights: Emory University
  • Mobile Marketing, Optimization Tactics, and Analytics: University of California, Irvine
  • What Can AI Do for Marketing?: Emory University
  • Lean Management Course: Simplilearn
  • Principles of Management: O.P. Jindal Global University
  • Program Management Fundamentals: LearnKartS
  • Strategic Technology Management: University of Illinois Urbana-Champaign
  • Channel Management and Retailing : IE Business School

Skills you can learn in Entrepreneurship

Innovation (38)
Modeling (25)
Business Model (18)
Plan (16)
Investment (15)
Market (economics) (15)
Product (12)
Planning (11)
Social Entrepreneurship (10)
Strategic Management (10)
Business Plan (9)
Business Strategy (6)

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