Web analytics courses can help you learn data collection techniques, traffic analysis, user behavior tracking, and conversion rate optimization. You can build skills in interpreting data trends, setting up tracking codes, and creating actionable reports. Many courses introduce tools like Google Analytics, Adobe Analytics, and Tableau, demonstrating how to apply these skills to measure website performance and enhance marketing strategies.

Coursera
Skills you'll gain: Hypertext Markup Language (HTML), Web Development, Web Applications, Web Design and Development, Web Development Tools, Web Design, Web Content
Intermediate · Guided Project · Less Than 2 Hours

University of Colorado Boulder
Skills you'll gain: Data Visualization, Internet Of Things, Real-Time Operating Systems, Machine Learning Algorithms, Embedded Software, Embedded Systems, Product Planning, File Systems, Debugging, Model Based Systems Engineering, Product Requirements, Project Planning, Big Data, Data Analysis, Electronic Systems, General Networking, Computer Engineering, Wireless Networks, Information Systems Security, Application Security
Build toward a degree
Intermediate · Specialization · 3 - 6 Months

Coursera
Skills you'll gain: Data Science, Web Development, Python Programming, Programming Principles, Artificial Intelligence, Computer Programming, Application Development, Scientific Visualization, Scripting
Beginner · Guided Project · Less Than 2 Hours
Skills you'll gain: Data Storytelling, Interactive Data Visualization, Data Visualization Software, Database Design, Shiny (R Package), Data Visualization, Data Wrangling, Dashboard, Exploratory Data Analysis, Relational Databases, Data Analysis, Ggplot2, Data Presentation, SQL, Plot (Graphics), Databases, Leaflet (Software), Data Manipulation, Web Scraping, R Programming
Beginner · Specialization · 3 - 6 Months

Skills you'll gain: Extract, Transform, Load, Metadata Management, Data Integration, Data Pipelines, Databases, Business Logic, Java, Data Warehousing, File Management, Data Cleansing, Data Import/Export, Data Migration, Data Manipulation, Scalability, Data Transformation, Software Documentation, Software Installation, Data Processing, MySQL, Debugging
Beginner · Specialization · 1 - 3 Months

EIT Digital
Skills you'll gain: Data Strategy, Data-Driven Decision-Making, Big Data, Data Science, NoSQL, Data Modeling, Data Storage Technologies, Analytics, Business Analytics, Data Analysis, Data Ethics, Machine Learning, Unsupervised Learning, Regression Analysis, Classification And Regression Tree (CART), Supervised Learning, Artificial Intelligence and Machine Learning (AI/ML)
Beginner · Course · 1 - 4 Weeks

Amazon Web Services
Skills you'll gain: Amazon Web Services, AWS Identity and Access Management (IAM), Cloud Computing Architecture, Amazon Elastic Compute Cloud, Cloud Infrastructure, Cloud Security, Cloud Services, Amazon S3, Cloud Computing, Infrastructure As A Service (IaaS), Scalability
Beginner · Course · 1 - 4 Weeks

Universidad Austral
Skills you'll gain: Microsoft Excel, Spreadsheet Software, Excel Formulas, Data Analysis, Data Visualization, Data Entry, Productivity Software, Presentations, Data Management, Financial Analysis
Beginner · Course · 1 - 3 Months

Amazon Web Services
Skills you'll gain: Amazon Bedrock, Generative AI Agents, LLM Application, Artificial Intelligence and Machine Learning (AI/ML), Artificial Intelligence, Agentic systems
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Regression Analysis, Matplotlib, Feature Engineering, Time Series Analysis and Forecasting, Jupyter, Image Analysis, Scikit Learn (Machine Learning Library), Applied Machine Learning, Tensorflow, Data Visualization, Machine Learning Algorithms, Amazon Web Services, Python Programming, Cloud Applications, Data Transformation, Predictive Modeling, Data Processing, Health Informatics, Machine Learning, Artificial Intelligence and Machine Learning (AI/ML)
Beginner · Specialization · 1 - 3 Months

Skills you'll gain: Peer Review, Data Modeling, Jupyter, Data Collection, Business Analysis, Data Science, Decision Tree Learning, Predictive Modeling, Software Development Methodologies, Data Processing, Business Requirements, Data Cleansing, Data Analysis, Data Mining, Data Quality, Data Transformation, User Feedback, Feature Engineering, Stakeholder Engagement
Beginner · Course · 1 - 4 Weeks

University of California, Davis
Skills you'll gain: Surveys, Statistical Hypothesis Testing, Focus Group, Quantitative Research, Qualitative Research, Data Synthesis, Market Research, Proposal Writing, Data Storytelling, Statistical Analysis, Presentations, Discussion Facilitation, Marketing Analytics, Marketing, Research Methodologies, Data Analysis, Data Visualization Software, Market Analysis, Business Research, Data Collection
Beginner · Specialization · 3 - 6 Months