• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • A B Testing

A/B Testing Courses

A/B testing courses can help you learn experimental design, statistical analysis, and user behavior insights. You can build skills in hypothesis formulation, result interpretation, and optimizing conversion rates. Many courses introduce tools like Google Optimize, Optimizely, and Adobe Target, which facilitate the implementation of tests and analysis of outcomes, allowing you to apply your skills in real-world marketing and product development scenarios.

Popular A/B Testing Courses and Certifications


  • T

    The State University of New York

    Home-Based Child Care

    Skills you'll gain: Injury Prevention, Child Development, Childhood Education and Development, Working With Children, Business Planning, Accident Prevention, Special Education, Education and Training, Teaching, Empathy & Emotional Intelligence, Family Support, Emotional Intelligence, Emergency Response, Parent Communication, Nutrition and Diet, Small Business Accounting, Tax Management, Policy Development, Fiscal Management, Creativity

    4.8
    Rating, 4.8 out of 5 stars
    ·
    177 reviews

    Beginner · Specialization · 3 - 6 Months

  • E

    ESSEC Business School

    International and Cross-Cultural Negotiation

    Skills you'll gain: Communication Strategies, Cultural Sensitivity, Intercultural Competence, Cultural Diversity, Verbal Communication Skills, Cultural Responsiveness, Interpersonal Communications, Relationship Building, Non-Verbal Communication, Culture, Diversity Awareness, Negotiation, International Relations, Rapport Building, Diplomacy

    4.7
    Rating, 4.7 out of 5 stars
    ·
    672 reviews

    Intermediate · Course · 1 - 4 Weeks

  • N

    Northwestern University

    Modern Robotics, Course 2: Robot Kinematics

    Skills you'll gain: Robotics, Mathematical Modeling, Mathematical Software, Applied Mathematics, Mechanics, Simulation and Simulation Software, Engineering, Virtual Environment, Torque (Physics), Numerical Analysis

    4.9
    Rating, 4.9 out of 5 stars
    ·
    298 reviews

    Intermediate · Course · 1 - 4 Weeks

  • D

    DeepLearning.AI

    Build Better Generative Adversarial Networks (GANs)

    Skills you'll gain: Generative Adversarial Networks (GANs), Generative AI, Generative Model Architectures, PyTorch (Machine Learning Library), Model Training, Model Evaluation, Responsible AI, Data Ethics, Machine Learning, Image Quality

    4.7
    Rating, 4.7 out of 5 stars
    ·
    685 reviews

    Intermediate · Course · 1 - 4 Weeks

  • R

    Rice University

    Introduction to Electricity and Magnetism

    Skills you'll gain: Basic Electrical Systems, Electrical Engineering, Torque (Physics), electromagnetics, Physics, Electrical Systems, Electronics, Electronic Components, Engineering Calculations, Mechanics, Applied Mathematics, Problem Solving, Scientific Visualization, Calculus, Integral Calculus, Differential Equations, Mathematical Modeling

    4.7
    Rating, 4.7 out of 5 stars
    ·
    271 reviews

    Intermediate · Specialization · 3 - 6 Months

  • U

    University of California, Davis

    Computational Social Science Methods

    Skills you'll gain: Social Network Analysis, Social Sciences, Network Analysis, Data Science, Machine Learning, Machine Learning Methods, Computational Thinking, Economics, Policy, and Social Studies, Artificial Intelligence, Data Analysis, Social Impact, Simulations, Big Data, Data Collection, Scientific Methods, Digital Analysis, Digital Transformation

    4.7
    Rating, 4.7 out of 5 stars
    ·
    354 reviews

    Beginner · Course · 1 - 4 Weeks

  • A

    American Psychological Association

    Anxiety and Related Disorders

    Skills you'll gain: Clinical Psychology, Mental Health Diseases and Disorders, Psychological Evaluations, Psychology, Mental Health, Psychiatric Assessments, Mental and Behavioral Health, Patient Evaluation, Mental Health Therapies, Cultural Responsiveness, Cultural Diversity, Culture, Cultural Sensitivity, Patient Treatment, Physiology

    4.8
    Rating, 4.8 out of 5 stars
    ·
    231 reviews

    Beginner · Course · 1 - 3 Months

  • N

    New York Institute of Finance

    Supply Chain Finance and Blockchain Technology

    Skills you'll gain: Working Capital, Supplier Management, Market Share, Supply Chain Management, Supplier Relationship Management, Blockchain, FinTech, Supply Chain, Cash Flows, Business Metrics, Accounts Payable, Supplier Risk Management, Cash Management, Procurement, Customer Analysis, Financial Market, Market Opportunities, Market Trend, Transaction Processing, Supply Chain Systems

    4.6
    Rating, 4.6 out of 5 stars
    ·
    380 reviews

    Intermediate · Specialization · 3 - 6 Months

  • E

    ESSEC Business School

    L'avenir de la décision : connaître et agir en complexité

    Skills you'll gain: Marketing Psychology, Strategic Decision-Making, Decision Making, Complex Problem Solving, Systems Thinking, Consumer Behaviour, Risk Management, Business Management, International Relations, Cultural Diversity, digital literacy, Human Development, Organizational Effectiveness, Social Sciences, Economics, Policy, and Social Studies, Organizational Structure, Psychology

    4.7
    Rating, 4.7 out of 5 stars
    ·
    387 reviews

    Mixed · Course · 1 - 3 Months

  • U

    University of Colorado Boulder

    Excel/VBA for Creative Problem Solving, Part 3 (Projects)

    Skills you'll gain: Excel Macros, Microsoft Excel, Visual Basic (Programming Language), Simulations, User Interface (UI), Automation

    4.9
    Rating, 4.9 out of 5 stars
    ·
    464 reviews

    Advanced · Course · 1 - 3 Months

  • U

    University of Pennsylvania

    Wharton Business Foundations Capstone

    Skills you'll gain: Peer Review, Project Design, Marketing Strategies, Business, Marketing Planning, Analysis, Strategic Marketing, Business Planning, Marketing, Business Analysis, Strategic Thinking, Constructive Feedback, Business Strategy, Accounting, Report Writing, Writing, Finance, Financial Accounting

    4.6
    Rating, 4.6 out of 5 stars
    ·
    423 reviews

    Mixed · Course · 1 - 3 Months

  • U

    University of California San Diego

    Information Design

    Skills you'll gain: User Interface (UI), UI/UX Strategy, Graphic and Visual Design, User Interface (UI) Design, User Interface and User Experience (UI/UX) Design, Mockups, Layout Design, Web Design, Responsive Web Design, Digital Design, Wireframing, Design Elements And Principles, Usability, Design Strategies, Prototyping

    4.5
    Rating, 4.5 out of 5 stars
    ·
    579 reviews

    Mixed · Course · 1 - 4 Weeks

1…433434435…834

In summary, here are 10 of our most popular a/b testing courses

  • Home-Based Child Care: The State University of New York
  • International and Cross-Cultural Negotiation: ESSEC Business School
  • Modern Robotics, Course 2: Robot Kinematics: Northwestern University
  • Build Better Generative Adversarial Networks (GANs): DeepLearning.AI
  • Introduction to Electricity and Magnetism: Rice University
  • Computational Social Science Methods: University of California, Davis
  • Anxiety and Related Disorders: American Psychological Association
  • Supply Chain Finance and Blockchain Technology: New York Institute of Finance
  • L'avenir de la décision : connaître et agir en complexité: ESSEC Business School
  • Excel/VBA for Creative Problem Solving, Part 3 (Projects): University of Colorado Boulder

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications
  • Share your Coursera learning story

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Udemy

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok