Social media marketing courses can help you learn content creation, audience engagement strategies, analytics interpretation, and campaign management. You can build skills in crafting compelling posts, optimizing ad spend, and measuring ROI on various platforms. Many courses introduce tools like Hootsuite for scheduling, Google Analytics for tracking performance, and Canva for designing eye-catching visuals, showing how these skills are applied in real campaigns.

Skills you'll gain: Instagram, Content Scheduling, Social Media Content, Competitive Analysis, Calendar Management, Target Audience, Content Strategy, Social Media Management, Social Media Strategy, Content Marketing, Content Development and Management, Social Media, Social Media Marketing, Content Creation, Goal Setting
Beginner · Course · 1 - 4 Weeks

University of Michigan
Skills you'll gain: Augmented and Virtual Reality (AR/VR), Augmented Reality, Virtual Reality, Disabilities, Emerging Technologies, Virtual Environment, Display Devices, Diversity Awareness, Design Strategies, Human Computer Interaction, Information Privacy, Diversity Equity and Inclusion Initiatives, Innovation, Human Factors (Security), Ethical Standards And Conduct
★ 4.7 (418) · Beginner · Course · 1 - 4 Weeks
University of Pennsylvania
Skills you'll gain: People Management, Employee Performance Management, Leadership and Management, Human Capital, Decision Making, Organizational Change, Organizational Structure, Performance Appraisal, Team Motivation, Organizational Leadership, Organizational Development, Diversity Equity and Inclusion Initiatives, Compensation Management, Compensation and Benefits, Job Analysis, Recruitment, Change Management, Constructive Feedback
★ 4.7 (532) · Beginner · Course · 1 - 4 Weeks

IESE Business School
Skills you'll gain: People Management, Team Performance Management, Leadership Development, Team Management, Organizational Leadership, Team Motivation, Team Building, Performance Measurement, Culture Transformation, Leadership and Management, Industrial and Organizational Psychology, People Development, Leadership, Employee Engagement, Culture, Conflict Management, Persona (User Experience)
★ 4.8 (1.5K) · Beginner · Course · 1 - 4 Weeks

Yale University
Skills you'll gain: Environmental Science, Social Justice, Cultural Responsiveness, Social Studies, Natural Resource Management, Environment, Environment and Resource Management, Cultural Diversity, Culture, Sustainable Development, Environmental Resource Management, Environmental Laws, Economics, Policy, and Social Studies, World History, Land Management, Climate Change Adaptation, Advocacy
★ 4.7 (55) · Beginner · Course · 1 - 3 Months

HubSpot Academy
Skills you'll gain: Prospecting and Qualification, Lead Generation, Consumer Behaviour, Sales Enablement, Sales Development, Service Level Agreement, Sales Strategy, Sales Process, Sales Pipelines, Sales, Customer Acquisition Management, Closing (Sales), Accountability Frameworks, Business Marketing, Service Management, Content Marketing, Customer Insights, Business Strategy, Customer Engagement, Customer experience strategy (CX)
★ 4.8 (123) · Beginner · Course · 1 - 4 Weeks

University of Alberta
Skills you'll gain: Scientific Methods, Science and Research, General Science and Research, Research Methodologies, Research, Research Design, Peer Review, Experimentation, Media and Communications, Correlation Analysis, Journalism, Statistical Analysis, Probability & Statistics, Descriptive Statistics, Communication
★ 4.4 (290) · Beginner · Course · 1 - 3 Months

Skills you'll gain: Promotional Strategies, Social Media, Microsoft Outlook, Instagram, Customer Acquisition Management, Social Media Management, Facebook, Social Media Marketing, Gmail, Target Audience, Account Management, Customer Relationship Building, Customer Engagement, Digital Marketing, Data Import/Export
Beginner · Guided Project · Less Than 2 Hours

University of Lausanne
Skills you'll gain: Business Ethics, Decision Making, Ethical Standards And Conduct, Social Sciences, Business Management, Research, Sociology, Compliance Management, Psychology, Case Studies, Mindfulness
★ 4.8 (432) · Beginner · Course · 1 - 3 Months

HubSpot Academy
Skills you'll gain: Closing (Sales), Booking (Sales), Overcoming Objections, Sales Process, Selling Techniques, Sales Prospecting, HubSpot CRM, Sales, Prospecting and Qualification, General Sales Practices, Sales Strategy, Customer Relationship Management (CRM) Software, Customer Relationship Management, Lead Generation, Negotiation, Business Writing, LinkedIn, Value Propositions, Planning
★ 4.7 (540) · Beginner · Course · 1 - 3 Months

Kennesaw State University
Skills you'll gain: Trustworthiness, Sales Process, Selling Techniques, Verbal Communication Skills, Sales, Sales Development, General Sales Practices, Rapport Building, Relationship Building, Communication, Consumer Behaviour, Customer Relationship Building, Non-Verbal Communication, Marketing Psychology, Decision Making, Purchasing, Customer Insights
★ 4.8 (64) · Beginner · Course · 1 - 3 Months

Johns Hopkins University
Skills you'll gain: Health Promotion, Behavioral Health, Health Education, Public Health, Public Health and Disease Prevention, Applied Behavior Analysis, Health Policy, Community Health, Culture, Social Sciences, Program Evaluation, Learning Theory, Human Learning
★ 4.7 (98) · Beginner · Course · 1 - 3 Months