Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Microsoft
Skills you'll gain: Competitive Analysis, Market Research, User Story, User Interface (UI), Product Roadmaps, Competitive Intelligence, AI Product Strategy, Usability, Persona Development, Product Development, Market Analysis, Product Management, Product Lifecycle Management, Customer Analysis, Market Intelligence, Design Thinking, User Interface (UI) Design, Quality Assurance and Control, Product Strategy, Data Analysis
Beginner · Professional Certificate · 3 - 6 Months

Skills you'll gain: Excel Formulas, Microsoft Excel, Power BI, Spreadsheet Software, Timelines, Data Analysis, Data Manipulation, Data Presentation, Data Cleansing
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Customer experience improvement, Workflow Management, Process Design, Customer Service, Customer Support, Customer Engagement, Generative AI, Customer Communications Management, Emotional Intelligence, Customer Success Management, OpenAI, Salesforce, Customer Data Management, Customer Relationship Management, Artificial Intelligence, Customer Analysis, No-Code Development, De-escalation Techniques, Surveys, Communication
Intermediate · Course · 1 - 4 Weeks

Rice University
Skills you'll gain: Computational Thinking, Event-Driven Programming, Graph Theory, Algorithms, Combinatorics, Programming Principles, Application Development, Object Oriented Programming (OOP), Data Structures, Data Analysis, Probability, Computer Programming, Bioinformatics, Program Development, Big Data, Python Programming, Interactive Design, User Interface (UI), Theoretical Computer Science, Computer Science
Beginner · Specialization · 3 - 6 Months

Starweaver
Skills you'll gain: Loyalty Programs, Customer Relationship Management (CRM) Software, Customer Retention, Customer Success Management, Sales Management, Marketing Automation, Marketing Strategies, Business Development, Performance Management, Performance Measurement, Data-Driven Decision-Making, Predictive Modeling
Beginner · Course · 1 - 4 Weeks

Coursera
Skills you'll gain: Event Management, Event Marketing, Event Planning, Logistics Management, Hospitality, Logistics, Planning, Operations Management, Budgeting, Vendor Management, Marketing Design, Coordination
Beginner · Course · 1 - 4 Weeks

West Virginia University
Skills you'll gain: Fraud detection, Internal Controls, Anomaly Detection, Financial Auditing, Cybersecurity, Investigation, Analytics, Big Data, Accounting, Compliance Reporting, Data Analysis Software, Ethical Standards And Conduct
Mixed · Course · 1 - 3 Months

Dartmouth College
Skills you'll gain: Supervised Learning, Predictive Modeling, Predictive Analytics, Statistical Modeling, Machine Learning, Machine Learning Algorithms, Regression Analysis, Probability & Statistics, Linear Algebra
Intermediate · Course · 1 - 3 Months

University of California, Irvine
Skills you'll gain: Business Writing, Business Correspondence, Concision, Editing, Grammar, Proofreading, Business Communication, Report Writing, Global Marketing, Writing, Target Audience, Communication, Virtual Teams, Press Releases, Persuasive Communication, Presentations, Communication Strategies
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Retail Management, Case Studies, Retail Store Operations, Competitive Analysis, Market Analysis, Strategic Planning, Market Intelligence, Business, Business Management, Organizational Strategy, Business Analysis, Analysis, Geographic Information Systems
Mixed · Course · 1 - 4 Weeks

LearnQuest
Skills you'll gain: Sales Prospecting, Lead Generation, Cross-Channel Marketing, Sales Development, Global Marketing, Communication Strategies, Customer Engagement, LinkedIn, Sales Pipelines, Sales Strategy, AI Personalization, Personalized Service, Customer Relationship Management (CRM) Software, Automation
Intermediate · Course · 1 - 4 Weeks

California Institute of the Arts
Skills you'll gain: User Interface (UI) Design, Graphic and Visual Design, Web Design, Design Elements And Principles, Human Computer Interaction, Responsive Web Design, Typography, Graphic Design, UI Components, Information Architecture, Interaction Design, User Experience Design
Beginner · Course · 1 - 3 Months