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  1. Categories
  2. Pricing Strategy

Pricing Strategy Courses

Pricing strategy courses can help you learn market analysis, competitive pricing, value-based pricing, and dynamic pricing techniques. You can build skills in customer segmentation, pricing psychology, and revenue optimization. Many courses also introduce tools like Excel for data analysis, pricing software for simulations, and analytics platforms to track pricing performance, allowing you to apply these skills in real-world business scenarios.

Popular Pricing Strategy Courses and Certifications


  • U

    University of Pennsylvania

    Retail Marketing Strategy

    Skills you'll gain: Customer experience strategy (CX), Brand Strategy, Branding, Customer experience improvement, Marketing Strategies, Brand Loyalty, Cross-Channel Marketing, Market Trend, Consumer Behaviour, Competitive Analysis, Innovation

    4.8 stars, 301 reviews, Beginner, Course, 1 - 4 Weeks

    ★ 4.8 (301) · Beginner · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
  • E

    ESSEC Business School

    The Fundamentals of Revenue Management: The Cornerstone of Revenue Strategy

    Skills you'll gain: Revenue Management, Forecasting, Budgeting, Consumer Behaviour

    4.6 stars, 1.1K reviews, Mixed, Course, 1 - 4 Weeks

    ★ 4.6 (1.1K) · Mixed · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
  • C

    Coursera

    Product Strategy in the age of GenAI

    Skills you'll gain: Product Lifecycle Management, Product Flow Diagram, Competitive Analysis, Product Strategy, Innovation, Design Thinking, Process Flow Diagrams, Ideation, New Product Development, Customer Insights, Go To Market Strategy, Product Management, Product Development, Strategic Prioritization, AI Product Strategy, Market Analysis, Product Marketing, Prototyping, Generative AI, Strategic Planning

    4.4 stars, 205 reviews, Beginner, Specialization, 1 - 3 Months

    ★ 4.4 (205) · Beginner · Specialization · 1 - 3 Months

    Status: Free trial
    Free trial
  • C

    Coursera

    Advanced Negotiation Strategies for Procurement Leaders

    Skills you'll gain: Procurement, Strategic Sourcing, Contract Negotiation, Negotiation, Price Negotiation, Proposal Development, Cost Estimation, Cost Reduction, Microsoft Excel, Data-Driven Decision-Making, Service Level

    Advanced · Course · 1 - 4 Weeks

    Category: Preview
    Preview
  • C

    Chris Croft Training

    Master Pricing: Balance Profit and Customer Retention

    Skills you'll gain: Brand Loyalty, Price Negotiation, Customer Retention, Operating Cost, Consumer Behaviour, Gross Profit, Marketing Psychology, Growth Strategies, Negotiation, Entrepreneurship, Small Business Accounting, Leadership and Management, Finance

    Mixed · Course · 1 - 3 Months

    Status: Free trial
    Free trial
  • U

    University of London

    Corporate Strategy

    Skills you'll gain: Corporate Strategy, Business Strategy, Strategic Decision-Making, Growth Strategies, Portfolio Management, Business Valuation, Organizational Structure, Resource Allocation

    4.8 stars, 2.8K reviews, Beginner, Course, 1 - 4 Weeks

    ★ 4.8 (2.8K) · Beginner · Course · 1 - 4 Weeks

    Category: Preview
    Preview
  • C

    Coursera

    RFQs: Solicit and Track Pricing

    Skills you'll gain: Request For Quotation (RFQ), Procurement, Strategic Sourcing, Purchasing, Vendor Management, Bidding, Process Analysis, Data-Driven Decision-Making

    Beginner · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
  • I

    IE Business School

    Marketing Mix Fundamentals

    Skills you'll gain: Product Strategy, Marketing Communications, Strategic Marketing, Marketing, Product Lifecycle Management, Media Planning, Go To Market Strategy, Brand Strategy, Product Promotion, Marketing Channel, Brand Management, Integrated Marketing Communications, Communication Planning, Branding

    4.6 stars, 1.1K reviews, Beginner, Course, 1 - 4 Weeks

    ★ 4.6 (1.1K) · Beginner · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
  • C

    Copenhagen Business School

    Strategy Formulation

    Skills you'll gain: Business Strategy, Business Strategies, Strategic Decision-Making, Strategic Thinking, Organizational Strategy, Resource Management, Competitive Analysis, Resource Utilization, Decision Making

    4.5 stars, 1.5K reviews, Mixed, Course, 1 - 3 Months

    ★ 4.5 (1.5K) · Mixed · Course · 1 - 3 Months

    Status: Free trial
    Free trial
  • C

    Coursera

    Optimize Supply & Pricing

    Skills you'll gain: Simulation and Simulation Software, Logistics, Model Optimization, Microsoft Excel, Business Analytics, Forecasting, Cost Reduction

    Intermediate · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
  • U

    University of Maryland, College Park

    Innovation – Breaking Constraints with Great Solutions

    Skills you'll gain: Business Strategy, Business Strategies, Strategic Thinking, Strategic Planning, Competitive Analysis, Market Analysis, Innovation, Strategic Decision-Making, Go To Market Strategy, Customer Analysis, Product Management, Strategic Partnership, Market Opportunities, Market Dynamics, Customer Insights, Value Engineering, Customer Retention, Product Development, Customer Demand Planning, Supplier Management

    Beginner · Course · 1 - 3 Months

    Category: New
    New
    Category: Preview
    Preview
  • C

    Coursera

    Plan Strategic GTM Approaches

    Skills you'll gain: Go To Market Strategy, Product Marketing, Marketing Planning, Dependency Analysis, Marketing Effectiveness, Marketing Budgets, Marketing Channel, Milestones (Project Management), Planning, Resource Allocation, Coordinating, Performance Analysis, Timelines, Cross-Functional Collaboration, Budget Management, Marketing Analytics, Management Reporting, Accountability, Customer Acquisition Management

    Beginner · Course · 1 - 4 Weeks

    Category: New
    New
    Status: Free trial
    Free trial
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