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Market Research Courses

Market research courses can help you learn data collection techniques, survey design, consumer behavior analysis, and competitive landscape assessment. You can build skills in interpreting market trends, segmenting target audiences, and conducting focus groups. Many courses introduce tools like SPSS, Tableau, and Google Analytics, that support analyzing data and visualizing insights to inform business strategies.

Popular Market Research Courses and Certifications


  • U

    University of Illinois Urbana-Champaign

    Public Goods, Common Resources, and Externalities

    Skills you'll gain: Supply And Demand, Market Analysis, Economics, Socioeconomics, Social Sciences, Resource Allocation, Environmental Issue, Public Policies, Policy Analysis, Tax, Resource Management, Environment and Resource Management

    ★ 4.9 (45) · Beginner · Course · 1 - 4 Weeks

    Status: Free Trial
    Free Trial
  • R

    Rice University

    General Chemistry: Concept Development and Application

    Skills you'll gain: Chemistry, General Science and Research, Physical Science, Physics, Scientific Methods, Experimentation

    ★ 4.7 (1.3K) · Mixed · Course · 1 - 3 Months

    Category: Free
    Free
  • D

    DeepLearning.AI

    Generative Deep Learning with TensorFlow

    Skills you'll gain: Generative Adversarial Networks (GANs), Autoencoders, Generative AI, Tensorflow, Generative Model Architectures, Model Training, Image Analysis, Transfer Learning, Deep Learning, Convolutional Neural Networks, Artificial Neural Networks, Data Synthesis

    ★ 4.9 (316) · Intermediate · Course · 1 - 4 Weeks

    Status: Free Trial
    Free Trial
  • J

    Johns Hopkins University

    Data – What It Is, What We Can Do With It

    Skills you'll gain: Data Literacy, Data Visualization, Data Analysis, Research Design, Data Presentation, Descriptive Statistics, Analytics, Descriptive Analytics, Research Methodologies, Statistics, Analytical Skills, Quantitative Research, Statistical Methods, Probability & Statistics

    ★ 4.6 (184) · Beginner · Course · 1 - 4 Weeks

    Status: Free Trial
    Free Trial
  • C

    Coursera

    Create an Advertising Concept Testing Study in Qualtrics

    Skills you'll gain: Advertising Campaigns, Advertising, User Feedback, Marketing Materials, Business Research, Marketing, Market Research, Branding

    ★ 4.2 (6) · Intermediate · Guided Project · Less Than 2 Hours

    Category: Free
    Free
  • U

    University of Michigan

    Data Analytics in the Public Sector with R

    Skills you'll gain: Data Visualization, Exploratory Data Analysis, Statistical Visualization, Plot (Graphics), Statistical Analysis, Data Presentation, Policy Analysis, Research, and Development, Ggplot2, Program Evaluation, Policy Analysis, Surveys, Data Ethics, R (Software), Data Analysis, Tidyverse (R Package), R Programming, Statistical Methods, Public Policies, Case Studies, Political Sciences

    ★ 4.6 (123) · Intermediate · Specialization · 3 - 6 Months

    Status: Free Trial
    Free Trial
  • I

    IE Business School

    Business Opportunities and Risks in a Globalized Economy

    Skills you'll gain: Economic Development, Economics, Demography, Market Opportunities, Financial Policy, International Finance, Business Economics, International Relations, Risk Analysis, Market Data, Analysis, Socioeconomics, Business Risk Management, Social Sciences, Growth Strategies, Public Policies, Fiscal Management

    ★ 4.8 (186) · Intermediate · Course · 1 - 3 Months

    Status: Free Trial
    Free Trial
  • E

    EDHEC Business School

    Python and Machine Learning for Asset Management

    Skills you'll gain: Investment Management, Portfolio Management, Asset Management, Investments, Portfolio Risk, Machine Learning, Statistical Machine Learning, Applied Machine Learning, Financial Modeling, Supervised Learning, Predictive Analytics, Market Data, Feature Engineering, Unsupervised Learning, Regression Analysis, Statistical Methods, Analysis, Estimation, Risk Analysis, Computer Science

    ★ 3.1 (332) · Intermediate · Course · 1 - 3 Months

    Status: Free Trial
    Free Trial
  • C

    Coursera

    Conditional Formatting, Tables and Charts in Microsoft Excel

    Skills you'll gain: Data Visualization, Microsoft Excel, Trend Analysis, Statistical Visualization, Pivot Tables And Charts, Data Visualization Software, Data Presentation, Spreadsheet Software, Plot (Graphics), Market Trend, Data Analysis, Exploratory Data Analysis

    ★ 4.7 (265) · Intermediate · Guided Project · Less Than 2 Hours

    Status: Free Trial
    Free Trial
    Category: Free
    Free
  • F

    Fundação Instituto de Administração

    Macroeconomics for Business Management

    Skills you'll gain: International Finance, Business Economics, Economics, Financial Policy, Economic Development, Fiscal Management, Market Dynamics, Business Planning, Investments

    ★ 4.8 (469) · Beginner · Course · 1 - 4 Weeks

    Status: Free Trial
    Free Trial
    Category: Build toward a degree
    Build toward a degree
  • T

    Tecnológico de Monterrey

    Estrategias de Emprendimiento

    Skills you'll gain: Supplier Management, Business Planning, Entrepreneurship, Supplier Performance Management, Business Strategies, Supplier Relationship Management, New Business Development, Growth Strategies, Business Development, Business Strategy, Business Modeling, Business Valuation, Entrepreneurial Finance, Sales Presentations, Market Opportunities, Financial Analysis, Strategic Thinking, Strategic Marketing, Competitive Analysis, Market Analysis

    ★ 4.8 (89) · Beginner · Course · 1 - 3 Months

    Category: Preview
    Preview
  • U

    University of Colorado Boulder

    Battery State-of-Health (SOH) Estimation

    Skills you'll gain: Estimation, Model Evaluation, Simulations, Applied Mathematics, Laboratory Testing, Matlab, Numerical Analysis, Failure Analysis, Electric Power Systems, Mathematical Modeling, Model Optimization, Mathematical Software, Laboratory Research, Scripting, Statistical Process Controls, Scripting Languages, Materials science, Algorithms

    ★ 4.7 (158) · Intermediate · Course · 1 - 3 Months

    Status: Free Trial
    Free Trial
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In summary, here are 10 of our most popular market research courses

  • Public Goods, Common Resources, and Externalities: University of Illinois Urbana-Champaign
  • General Chemistry: Concept Development and Application: Rice University
  • Generative Deep Learning with TensorFlow: DeepLearning.AI
  • Data – What It Is, What We Can Do With It: Johns Hopkins University
  • Create an Advertising Concept Testing Study in Qualtrics: Coursera
  • Data Analytics in the Public Sector with R: University of Michigan
  • Business Opportunities and Risks in a Globalized Economy: IE Business School
  • Python and Machine Learning for Asset Management: EDHEC Business School
  • Conditional Formatting, Tables and Charts in Microsoft Excel: Coursera
  • Macroeconomics for Business Management: Fundação Instituto de Administração

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