• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Market Research

Market Research Courses

Market research courses can help you learn data collection techniques, survey design, consumer behavior analysis, and competitive landscape assessment. You can build skills in interpreting market trends, segmenting target audiences, and conducting focus groups. Many courses introduce tools like SPSS, Tableau, and Google Analytics, that support analyzing data and visualizing insights to inform business strategies.

Popular Market Research Courses and Certifications


  • Status: Free Trial
    Free Trial
    U

    University of Colorado Boulder

    Active Learning in STEM with PhET Interactive Simulations

    Skills you'll gain: Instructional Strategies, Teaching, Education Software and Technology, Design Reviews, Mathematics Education, Pedagogy, Simulations, Digital pedagogy, Simulation and Simulation Software, Prompt Patterns, Curriculum Planning, Interactive Design, Web Content Accessibility Guidelines, User Feedback, Experimentation, Research, Peer Review, Design Strategies, Physics, Chemistry

    4.9
    Rating, 4.9 out of 5 stars
    ·
    153 reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Preview
    Preview
    Y

    Yale University

    The Science of Well-Being for Parents

    Skills you'll gain: Stress Management, Mindfulness, Time Management, Productivity, Parent Communication, Personal Care, Prioritization, Emotional Intelligence, Resilience, Personal Development, Family Support, Meditation & Breathwork, Child Development, Growth Mindedness, Cognitive Behavioral Therapy, Mental Health, Self-Awareness

    5
    Rating, 5 out of 5 stars
    ·
    108 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of Pennsylvania

    Social Entrepreneurship

    Skills you'll gain: Social Impact, Entrepreneurship, Sustainable Development, Feasibility Studies, Solution Delivery, Socioeconomics, Customer Analysis, Target Audience, Fundraising and Crowdsourcing, Stakeholder Management, Competitive Analysis, Business Operations, Cost Estimation, Market Opportunities, New Business Development, Stakeholder Analysis, Ideation, Customer Insights, Business Research, Research

    4.7
    Rating, 4.7 out of 5 stars
    ·
    406 reviews

    Mixed · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    J

    Johns Hopkins University

    Understanding Prostate Cancer

    Skills you'll gain: Patient Education and Support, Radiation Therapy, Diagnostic Tests, Oncology, Pain Management, Preventative Care, Patient Evaluation, Endocrinology, Pathology, Urology, Patient Treatment, Treatment Planning, General Medical Tests and Procedures, Biology, Surgery, Anatomy, Risk Analysis, Pharmacotherapy, Medical Imaging

    4.8
    Rating, 4.8 out of 5 stars
    ·
    758 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of Illinois Urbana-Champaign

    Public Goods, Common Resources, and Externalities

    Skills you'll gain: Supply And Demand, Market Analysis, Economics, Socioeconomics, Social Sciences, Resource Allocation, Environmental Issue, Public Policies, Resource Management

    4.9
    Rating, 4.9 out of 5 stars
    ·
    45 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    D

    Digital Marketing Institute

    Facebook, Instagram, and Snapchat Marketing

    Skills you'll gain: Meta Ads Manager, Social Media Marketing, Social Media Management, Facebook, Instagram, Content Performance Analysis, Target Audience, Online Advertising, Advertising Campaigns, Social Media Campaigns, Social Media Strategy, Social Media Analytics, Digital Advertising, Brand Awareness, Target Market, Advertising, Performance Measurement, Performance Metric, Performance Analysis

    4.2
    Rating, 4.2 out of 5 stars
    ·
    88 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of California San Diego

    Interaction Design Capstone Project

    Skills you'll gain: Ideation, Interactive Design, Interaction Design, Prototyping, A/B Testing, User Experience Design, Usability Testing, User Interface and User Experience (UI/UX) Design, Usability, User Research

    4.5
    Rating, 4.5 out of 5 stars
    ·
    164 reviews

    Mixed · Course · 1 - 3 Months

  • C

    Coursera

    AutoCAD for beginners: Drafting blueprints and schematics

    Skills you'll gain: AutoCAD, Architectural Drawing, Drafting and Engineering Design, Blueprinting, Technical Drawing, Computer-Aided Design, Plot (Graphics)

    4.3
    Rating, 4.3 out of 5 stars
    ·
    70 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Preview
    Preview
    U

    University of California, Davis

    AI Agents: From Prompts to Multi-Agent Systems

    Skills you'll gain: Prompt Engineering, Generative AI Agents, AI Workflows, Prompt Patterns, Agentic Workflows, Agentic systems, Generative AI, AI Orchestration, AI literacy, Artificial Intelligence, Responsible AI, AI Integrations, Risking, Algorithms

    4.7
    Rating, 4.7 out of 5 stars
    ·
    184 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Preview
    Preview
    T

    The University of Tokyo

    Let’s Read! Learning Japanese through Science & Technology-1

    Skills you'll gain: Language Competency, Oral Comprehension, Traffic Flow Optimization, Vocabulary, Public Works, Literacy, Water Quality, Language Learning, Robotics, Display Devices, Grammar, Augmented Reality, Biochemistry, Predictive Modeling

    4.8
    Rating, 4.8 out of 5 stars
    ·
    110 reviews

    Intermediate · Course · 1 - 3 Months

  • Status: Preview
    Preview
    Y

    Yale University

    Global Quality Maternal and Newborn Care

    Skills you'll gain: Maternal Health, Midwifery, Child Health, Childbirth, Postpartum Care, Prenatal Care, Health Disparities, Care Management, Dignity in Care, Infant Care, Patient-centered Care, Health Policy, Cultural Responsiveness, Advocacy

    4.8
    Rating, 4.8 out of 5 stars
    ·
    259 reviews

    Intermediate · Course · 1 - 3 Months

  • Status: Preview
    Preview
    U

    Universidad Austral

    Legal Tech and the Digital Transformation of Law

    Skills you'll gain: Legal Technology, Blockchain, Legal Research, Workforce Development, Legal Proceedings, Litigation and Civil Justice, Digital Transformation, Court Systems, Business Transformation, Artificial Intelligence, Adjudication, Automation, AI literacy, Innovation, Virtual Environment

    4.4
    Rating, 4.4 out of 5 stars
    ·
    82 reviews

    Beginner · Course · 1 - 3 Months

1…150151152…414

In summary, here are 10 of our most popular market research courses

  • Active Learning in STEM with PhET Interactive Simulations: University of Colorado Boulder
  • The Science of Well-Being for Parents: Yale University
  • Social Entrepreneurship: University of Pennsylvania
  • Understanding Prostate Cancer: Johns Hopkins University
  • Public Goods, Common Resources, and Externalities: University of Illinois Urbana-Champaign
  • Facebook, Instagram, and Snapchat Marketing: Digital Marketing Institute
  • Interaction Design Capstone Project: University of California San Diego
  • AutoCAD for beginners: Drafting blueprints and schematics: Coursera
  • AI Agents: From Prompts to Multi-Agent Systems: University of California, Davis
  • Let’s Read! Learning Japanese through Science & Technology-1: The University of Tokyo

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications
  • Share your Coursera learning story

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Udemy

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok