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Digital Analytics Courses

Digital analytics courses can help you learn data collection techniques, data visualization, web traffic analysis, and conversion rate optimization. You can build skills in interpreting user behavior, segmenting audiences, and developing actionable insights from metrics. Many courses introduce tools like Google Analytics, Tableau, and Adobe Analytics, demonstrating how to apply these skills to track performance, measure campaign effectiveness, and enhance user engagement.


Popular Digital Analytics Courses and Certifications


  • Status: New
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    Coursera

    Google Analytics for SEO Queries

    Skills you'll gain: Google Analytics, Web Analytics and SEO, Search Engine Optimization, Web Analytics, Content Performance Analysis, Keyword Research, Prioritization, Data Import/Export, Workflow Management, Content Strategy, Data Integration, User Research, Performance Metric

    Beginner · Course · 1 - 4 Weeks

  • Status: New
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    Coursera

    Visualize, Analyze, and Boost Marketing Performance

    Skills you'll gain: Dashboard, Marketing Analytics, Performance Analysis, Business Intelligence, Performance Measurement, Marketing Effectiveness, Web Analytics, Interactive Data Visualization, Marketing Strategies, Business Marketing, Customer Analysis, Data Storytelling, Data Presentation, Data Analysis, Customer Insights, Process Improvement and Optimization, Performance Improvement, Gap Analysis, Analytics

    Beginner · Course · 1 - 4 Weeks

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    SkillsBooster Academy

    AI-Powered Data Analysis with Microsoft Copilot

    Skills you'll gain: Microsoft Copilot, Data Visualization, Data Analysis, Exploratory Data Analysis, Data Storytelling, Data Visualization Software, Dashboard, Data Cleansing, Data-Driven Decision-Making, Business Intelligence, Microsoft Excel, AI Workflows, Microsoft PowerPoint, Artificial Intelligence and Machine Learning (AI/ML), AI Personalization, Excel Formulas, Data Architecture, Excel Macros, Generative AI, Microsoft Windows

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
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    Illinois Tech

    Data Analytics and Deep Learning

    Skills you'll gain: NoSQL, Big Data, Model Evaluation, Apache Hadoop, Recurrent Neural Networks (RNNs), Deep Learning, Statistical Analysis, Data Visualization, Data Analysis, Exploratory Data Analysis, Apache Spark, Generative AI, Convolutional Neural Networks, Transfer Learning, Data Infrastructure, Data Cleansing, Real Time Data, Apache Kafka, Data Management, Machine Learning

    Build toward a degree

    4.5
    Rating, 4.5 out of 5 stars
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    40 reviews

    Intermediate · Specialization · 3 - 6 Months

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    Coursera

    Modern Data Analytics with Python, Excel & Generative AI

    Skills you'll gain: Business Intelligence, Excel Macros, Pandas (Python Package), Prompt Engineering, Forecasting, Data Storytelling, Time Series Analysis and Forecasting, Regression Analysis, Data Quality, Responsible AI, ChatGPT, Microsoft Excel, Data Analysis, Report Writing, Interactive Data Visualization, Data Modeling, Generative AI, Data Visualization, Exploratory Data Analysis, Statistical Analysis

    4.4
    Rating, 4.4 out of 5 stars
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    450 reviews

    Intermediate · Specialization · 3 - 6 Months

  • Status: Free Trial
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    Illinois Tech

    Data Analytics and Big Data

    Skills you'll gain: Database Design, Relational Databases, NoSQL, Database Management, Database Development, SQL, Big Data, Model Evaluation, Apache Hadoop, MySQL, Statistical Analysis, Data Visualization, Database Theory, Data Analysis, Exploratory Data Analysis, Transaction Processing, Apache Spark, Stored Procedure, Data Modeling, Data Preprocessing

    Build toward a degree

    4.5
    Rating, 4.5 out of 5 stars
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    97 reviews

    Intermediate · Specialization · 3 - 6 Months

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    Coursera

    Transform Analytics: Impactful Marketing Insights

    Skills you'll gain: Stakeholder Engagement, Business Metrics, Web Analytics, Business Analytics, Analytics, Key Performance Indicators (KPIs), Data Storytelling, Performance Analysis, Presentations, Stakeholder Communications, Marketing Analytics, Strategic Communication, Marketing Effectiveness

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    Status: AI skills
    AI skills
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    DeepLearning.AI

    DeepLearning.AI Data Analytics

    Skills you'll gain: Data Storytelling, Web Scraping, Google Sheets, Data Visualization, Data Presentation, Spreadsheet Software, Large Language Modeling, Tableau Software, Data Literacy, Dashboard, LinkedIn, Pandas (Python Package), Time Series Analysis and Forecasting, Probability & Statistics, Extract, Transform, Load, Statistical Analysis, Statistics, Data Manipulation, Data Analysis, Descriptive Statistics

    4.8
    Rating, 4.8 out of 5 stars
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    260 reviews

    Beginner · Professional Certificate · 3 - 6 Months

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    Simplilearn

    Data Analytics with Python

    Skills you'll gain: Matplotlib, NumPy, Data Visualization, Python Programming, Pandas (Python Package), Data Analysis, Data Visualization Software, Scripting, Analytics, Data Manipulation, Real Time Data, Data Processing, Programming Principles, Data Transformation, Data Cleansing, Data Validation

    4.9
    Rating, 4.9 out of 5 stars
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    22 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
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    DeepLearning.AI

    Data Analytics Foundations

    Skills you'll gain: Data Storytelling, Google Sheets, Data Visualization, Spreadsheet Software, Large Language Modeling, Data Literacy, Data Visualization Software, Business Analysis, Requirements Analysis, Data Analysis, Analytics, Exploratory Data Analysis, Data-Driven Decision-Making, Trend Analysis, Data Transformation, Stakeholder Engagement

    4.8
    Rating, 4.8 out of 5 stars
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    202 reviews

    Beginner · Course · 1 - 4 Weeks

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    Pragmatic AI Labs

    AI-Powered Analytics and Performance Engineering

    Beginner · Course · 1 - 4 Weeks

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    University of Amsterdam

    Data Analytics for Lean Six Sigma

    Skills you'll gain: Lean Six Sigma, Statistical Hypothesis Testing, Minitab, Regression Analysis, Data Visualization Software, Probability Distribution, Data Analysis, Histogram, Statistical Analysis, Box Plots, Process Improvement, Logistic Regression, Statistics, Variance Analysis

    4.8
    Rating, 4.8 out of 5 stars
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    3.5K reviews

    Beginner · Course · 1 - 3 Months

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In summary, here are 10 of our most popular digital analytics courses

  • Google Analytics for SEO Queries: Coursera
  • Visualize, Analyze, and Boost Marketing Performance: Coursera
  • AI-Powered Data Analysis with Microsoft Copilot: SkillsBooster Academy
  • Data Analytics and Deep Learning: Illinois Tech
  • Modern Data Analytics with Python, Excel & Generative AI: Coursera
  • Data Analytics and Big Data: Illinois Tech
  • Transform Analytics: Impactful Marketing Insights: Coursera
  • DeepLearning.AI Data Analytics: DeepLearning.AI
  • Data Analytics with Python: Simplilearn
  • Data Analytics Foundations: DeepLearning.AI

Skills you can learn in Business Essentials

Analytics (37)
Presentation (33)
Modeling (29)
Business Analytics (27)
Language (26)
Microsoft Excel (26)
Writing (26)
Speech (18)
Plan (17)
Business Communication (16)
Decision-making (16)
Leadership (15)

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