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    • Marketing Automation

    Marketing Automation Courses Online

    Master marketing automation for efficient campaign management. Learn to use tools and strategies to automate marketing processes and improve ROI.

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    Explore the Marketing Automation Course Catalog

    • C

      Coursera Instructor Network

      Leveraging AI for Enhanced Content Creation

      Skills you'll gain: Generative AI, Advertising, Advertising Campaigns, Content Creation, ChatGPT, Prompt Engineering, Content Marketing, Web Content, Data Ethics, Artificial Intelligence, Storytelling, Video Editing

      4.6
      Rating, 4.6 out of 5 stars
      ·
      116 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      V

      Vanderbilt University

      ChatGPT + Zapier: AI-Powered Email Mastery

      Skills you'll gain: Prompt Engineering, ChatGPT, Productivity, Microsoft Power Automate/Flow, Calendar Management, Organizational Skills, Gmail, Generative AI, Artificial Intelligence, Large Language Modeling, HubSpot CRM, Business Process Automation, Google Sheets, Google Workspace, Data Integration, Automation, Creative Thinking, Ingenuity, Google Docs, Workflow Management

      4.8
      Rating, 4.8 out of 5 stars
      ·
      6K reviews

      Beginner · Specialization · 1 - 3 Months

    • U

      University of Virginia

      Marketing Analytics

      Skills you'll gain: Marketing Analytics, Marketing Effectiveness, Marketing, Marketing Strategies, Regression Analysis, Data-Driven Decision-Making, Strategic Marketing, Brand Management, Resource Allocation, Customer Insights, Predictive Analytics, Advertising Campaigns, Statistical Analysis, A/B Testing, Consumer Behaviour, Return On Investment

      4.7
      Rating, 4.7 out of 5 stars
      ·
      6.4K reviews

      Beginner · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      U

      University of Pennsylvania

      AI Applications in Marketing and Finance

      Skills you'll gain: AI Personalization, Big Data, Credit Risk, Risk Management, Personalized Service, Digital Transformation, Business Risk Management, Customer Insights, Machine Learning, Marketing Analytics, Data Mining, Customer Engagement, Risk Analysis, Advanced Analytics, Data-Driven Decision-Making, Anomaly Detection, MarTech, Financial Data, Consumer Behaviour, Customer experience improvement

      4.6
      Rating, 4.6 out of 5 stars
      ·
      411 reviews

      Mixed · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      M

      Meta

      Introduction to Social Media Marketing

      Skills you'll gain: Social Media Marketing, Social Media, Target Audience, Social Media Strategy, Social Media Management, Marketing, Key Performance Indicators (KPIs), Goal Setting, Facebook, Customer Analysis, Marketing Strategies, Marketing Channel, Digital Media Strategy, Instagram

      4.8
      Rating, 4.8 out of 5 stars
      ·
      15K reviews

      Beginner · Course · 1 - 3 Months

    • Status: Free
      Free
      C

      Coursera Project Network

      Increase Engagement to your Instagram Business Profile

      Skills you'll gain: Instagram, Social Media, Social Media Marketing, Social Media Strategy, Content Creation, Scheduling, Branding

      4
      Rating, 4 out of 5 stars
      ·
      326 reviews

      Beginner · Guided Project · Less Than 2 Hours

    • C

      Coursera Instructor Network

      GenAI for Digital Marketing Specialists

      Skills you'll gain: Generative AI, Marketing Analytics, Data Ethics, Brand Strategy, Content Creation, Prompt Engineering, Marketing, Marketing Automation, AI Personalization, Data-Driven Decision-Making, Competitive Analysis

      4.6
      Rating, 4.6 out of 5 stars
      ·
      35 reviews

      Intermediate · Course · 1 - 4 Weeks

    • Status: Free
      Free
      C

      Coursera Project Network

      Create a Professional Automated Landing Page using Mailchimp

      Skills you'll gain: Lead Generation, Email Marketing, Digital Advertising, Marketing Automation, Marketing Collateral, Customer Engagement, Drive Engagement, Automation

      4.6
      Rating, 4.6 out of 5 stars
      ·
      64 reviews

      Beginner · Guided Project · Less Than 2 Hours

    • S

      Starweaver

      Automation for Business

      Skills you'll gain: Business Process Automation, Automation, Business Workflow Analysis, Process Analysis, Business Process, Compliance Management, Regulatory Compliance, Business Transformation, Business Technologies, Return On Investment, Continuous Improvement Process, Change Management

      4.3
      Rating, 4.3 out of 5 stars
      ·
      17 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      E

      Emory University

      AI for Marketing

      Skills you'll gain: AI Personalization, Generative AI, Marketing Automation, Customer Retention, Personalized Service, Marketing Operations, Marketing Analytics, Marketing Effectiveness, Data-Driven Decision-Making, Customer Analysis, Customer experience improvement, Customer Insights, Marketing Strategies, Marketing, Content Marketing, MarTech, Data Ethics, Customer Engagement, Customer Acquisition Management, Marketing Psychology

      4.5
      Rating, 4.5 out of 5 stars
      ·
      35 reviews

      Beginner · Specialization · 3 - 6 Months

    • Status: Free Trial
      Free Trial
      G

      Google

      Google IT Automation with Python

      Skills you'll gain: Git (Version Control System), GitHub, Version Control, Cloud Services, Debugging, Puppet (Configuration Management Tool), Infrastructure as Code (IaC), Bash (Scripting Language), Configuration Management, Professional Networking, CI/CD, Cloud Computing, Technical Communication, Docker (Software), Unit Testing, Containerization, Web Services, Interviewing Skills, Python Programming, Programming Principles

      4.7
      Rating, 4.7 out of 5 stars
      ·
      48K reviews

      Advanced · Professional Certificate · 3 - 6 Months

    • Status: Free Trial
      Free Trial
      U

      University of Pennsylvania

      Business Foundations

      Skills you'll gain: Operations Management, Return On Investment, Operational Efficiency, Financial Statements, Financial Statement Analysis, Human Capital, Go To Market Strategy, Process Analysis, Branding, People Management, Financial Reporting, Capital Budgeting, Financial Accounting, Financial Modeling, Balance Sheet, Consumer Behaviour, Human Resource Strategy, Marketing Planning, Peer Review, Analysis

      4.7
      Rating, 4.7 out of 5 stars
      ·
      26K reviews

      Beginner · Specialization · 3 - 6 Months

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    In summary, here are 10 of our most popular marketing automation courses

    • Leveraging AI for Enhanced Content Creation : Coursera Instructor Network
    • ChatGPT + Zapier: AI-Powered Email Mastery: Vanderbilt University
    • Marketing Analytics: University of Virginia
    • AI Applications in Marketing and Finance: University of Pennsylvania
    • Introduction to Social Media Marketing: Meta
    • Increase Engagement to your Instagram Business Profile : Coursera Project Network
    • GenAI for Digital Marketing Specialists: Coursera Instructor Network
    • Create a Professional Automated Landing Page using Mailchimp: Coursera Project Network
    • Automation for Business: Starweaver
    • AI for Marketing: Emory University

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