Program Overview

Students in the iMSM will take a series of fundamental management classes, including leadership and teams, marketing management, strategic management and process management, as well as foundational classes in accounting and finance. Students will then have the opportunity to customize their degree by taking elective courses focused on global business challenges as well as data driven decision-making and communications.


The curriculum includes business fundamentals such as marketing, leadership, strategy, process management, global business, communicating with data, and finance.

Managerial Accounting

Introduces management accounting as part of a firm's information system, with a focus on modern cost accounting and budgetary systems for planning and controlling business operations

Leadership and Teams

Develops and integrates fundamental behavioral concepts and theory that have administrative applications. An initial focus on individual decision makers expands to ultimately include interpersonal, organizational, and social structures and influences, and is oriented toward developing strategies and methods of research as they pertain to behavioral applications in business.

Marketing Management

Introduces concepts useful for understanding marketing systems and buyer behavior, and supports the development of skills for making marketing decisions. The orientation is primarily managerial and uses examples from both business and non-business contexts.

Strategic Management

Addresses policy construction and planning of policy implementation at the executive level, and features case studies of company-wide situations from a management point of view. An additional focus is on the integration and application of material from previous courses.

Introduction to Finance

Provides an introduction to finance for students who have little or no background in the discipline, and details how managers and investors use key finance principles to make investment and financing decisions.

Process Management

Offers an introduction to decision-making problems in production, with a focus on the theoretical foundations for production management and the applications of decision-making techniques to production problems in a firm. Production processes, plant layout, maintenance, scheduling, quality control, and production control in particular are all covered.

Interested in trying a course first?

Get started on your application today, or start with an open course. With an open course, you can try a part of the program in advance. These courses feature degree instructors, video lectures, and readings.

Note: Some courses marked "Part of the Master of Business Administration (iMBA) degree" are also part of the iMSM degree.

When you graduate, you'll be able to:

  • Implement the knowledge, skills, and capabilities necessary for a successful career in management
  • Speak with a chief financial officer, read a balance sheet, set up a marketing plan, and more
  • Think critically about management and ethical issues as well as respond to new technologies, emerging global changes, and market trends
  • Continue developing essential managerial skills such as leadership, innovation, teamwork, and professional communication
  • Apply knowledge, problem-solving skills, and integrative thinking across areas such as finance, marketing, operations, management, and accounting

Coursera on mobile

More than 80% of degree students access all course materials on the go with the mobile app, available on iOS and Android.

  • Using the mobile app, learners can:
  • Save a week’s worth of content for offline access with one click
  • Save and submit quizzes offline
  • View text transcripts of lecture videos
  • Take notes directly in the app
  • Set reminder alerts so you don’t miss important deadlines

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Coursera does not grant credit, and does not represent that any institution other than the degree granting institution will recognize the credit or credential awarded by the institution; the decision to grant, accept, or transfer credit is subject to the sole and absolute discretion of an educational institution.

We encourage you to investigate whether this degree meets your academic and/or professional needs before applying.