• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Coursera
  • Coursera Plus
  • Log In
  • Join for Free
    Coursera
    • Browse
    • Business Fundamentals

    Business Fundamentals Courses Online

    Explore business fundamentals for a comprehensive understanding of business operations. Learn key concepts in marketing, finance, and management.

    Skip to search results

    Filter by

    Subject
    Required
     *

    Language
    Required
     *

    The language used throughout the course, in both instruction and assessments.

    Learning Product
    Required
     *

    Build job-relevant skills in under 2 hours with hands-on tutorials.
    Learn from top instructors with graded assignments, videos, and discussion forums.
    Learn a new tool or skill in an interactive, hands-on environment.
    Get in-depth knowledge of a subject by completing a series of courses and projects.
    Earn career credentials from industry leaders that demonstrate your expertise.
    Earn career credentials while taking courses that count towards your Master’s degree.
    Earn your Bachelor’s or Master’s degree online for a fraction of the cost of in-person learning.
    Earn a university-issued career credential in a flexible, interactive format.
    Graduate level learning within reach.

    Level
    Required
     *

    Duration
    Required
     *

    Skills
    Required
     *

    Subtitles
    Required
     *

    Educator
    Required
     *

    Explore the Business Fundamentals Course Catalog

    • S

      SAP

      SAP Professional Fundamentals

      Skills you'll gain: Consulting, Relationship Management, Business Consulting, Product Strategy, SAP Applications, Technical Consulting, Relationship Building, Project Management, Project Management Life Cycle, Consultative Approaches, Project Implementation, Agile Methodology, Waterfall Methodology, Solution Delivery, Enterprise Resource Planning, Systems Thinking, User Acceptance Testing (UAT), Design Thinking

      4.7
      Rating, 4.7 out of 5 stars
      ·
      878 reviews

      Beginner · Course · 1 - 3 Months

    • U

      University of Virginia

      Foundations of Business Strategy

      Skills you'll gain: Business Strategy, Strategic Thinking, Competitive Analysis, Organizational Strategy, Strategic Decision-Making, Market Analysis, Analysis, Business Economics, Value Propositions

      4.8
      Rating, 4.8 out of 5 stars
      ·
      3.2K reviews

      Beginner · Course · 1 - 4 Weeks

    • L

      Lund University

      European Business Law

      Skills you'll gain: Intellectual Property, Legal Writing, Labor Law, Arbitration, Environmental Laws, Case Law, Legal Research, Tax Laws, Regulation and Legal Compliance, Law, Regulation, and Compliance, Commercial Laws, Legal Strategy, Business, International Relations, Compliance Management, Business Strategy, European History, Competitive Analysis, Regulatory Compliance, Business Economics

      4.8
      Rating, 4.8 out of 5 stars
      ·
      1.8K reviews

      Beginner · Specialization · 3 - 6 Months

    • U

      University of California, Irvine

      Salesforce Fundamentals

      Skills you'll gain: Salesforce, Data Quality, Data Modeling, Data Integration, Business Process Automation, Salesforce Development, Email Marketing, Data Security, Data Cleansing, Data Management, Process Design, User Accounts, Customer Relationship Management (CRM) Software, Customer Engagement, Dashboard, Customer Relationship Management, Business Reporting, Administration, Automation, Role-Based Access Control (RBAC)

      4.3
      Rating, 4.3 out of 5 stars
      ·
      255 reviews

      Beginner · Specialization · 1 - 3 Months

    • B

      Berklee

      The Business of Music Production

      Skills you'll gain: Music, Contract Negotiation, Musical Composition, Intellectual Property, Lawsuits, Peer Review, Music History, Active Listening, Legal Proceedings, Constructive Feedback, Law, Regulation, and Compliance, Ethical Standards And Conduct, Instrumental Music, Legal Strategy, Media Production, Professional Networking, Music Theory, Post-Production, Digital Assets, Business Management

      4.8
      Rating, 4.8 out of 5 stars
      ·
      5.2K reviews

      Beginner · Specialization · 3 - 6 Months

    • G

      Google

      Foundations of Business Intelligence

      Skills you'll gain: Business Intelligence, Data Integration, Stakeholder Engagement, Dashboard, Data Modeling, Business Analytics, Real Time Data, Requirements Elicitation, Data Warehousing, Data-Driven Decision-Making, Data Analysis, Key Performance Indicators (KPIs), Data Pipelines, Project Implementation

      4.8
      Rating, 4.8 out of 5 stars
      ·
      1.8K reviews

      Advanced · Course · 1 - 4 Weeks

    • U

      University of California, Irvine

      High-Impact Business Writing

      Skills you'll gain: Business Writing, Business Correspondence, Concision, Editing, Grammar, Proofreading, Business Communication, Report Writing, Global Marketing, Writing, Target Audience, Communication, Virtual Teams, Press Releases, Persuasive Communication, Presentations, Communication Strategies

      4.5
      Rating, 4.5 out of 5 stars
      ·
      3.9K reviews

      Beginner · Course · 1 - 4 Weeks

    • V

      Vanderbilt University

      Generative AI Leadership & Strategy

      Skills you'll gain: Prompt Engineering, ChatGPT, Verification And Validation, Ideation, Data Validation, Succession Planning, Productivity, Business Writing, Generative AI, Leadership, Meeting Facilitation, Organizational Leadership, Artificial Intelligence, Large Language Modeling, Business Leadership, Proposal Writing, Communication, Risk Management Framework, Creative Thinking, Human Resource Strategy

      4.8
      Rating, 4.8 out of 5 stars
      ·
      6.3K reviews

      Beginner · Specialization · 1 - 3 Months

    • D

      Duke University

      Excel to MySQL: Analytic Techniques for Business

      Skills you'll gain: Data Storytelling, Database Design, Dashboard, MySQL, Relational Databases, SQL, Tableau Software, Business Analytics, Business Metrics, Data Visualization Software, Analytics, Data Visualization, Business Process Improvement, Business Intelligence, Financial Modeling, Microsoft Excel, Business Process, Probability Distribution, Business Risk Management, Predictive Modeling

      4.6
      Rating, 4.6 out of 5 stars
      ·
      15K reviews

      Beginner · Specialization · 3 - 6 Months

    • Status: Free
      Free
      C

      Coursera Project Network

      Business Analysis & Process Management

      Skills you'll gain: Process Analysis, Business Process, Business Analysis, Process Mapping, Workflow Management, Process Management, Process Flow Diagrams, Business Process Modeling, Stakeholder Management

      4.4
      Rating, 4.4 out of 5 stars
      ·
      6.5K reviews

      Beginner · Guided Project · Less Than 2 Hours

    • U

      University of California, Davis

      Fundamentals of GIS

      Skills you'll gain: ArcGIS, GIS Software, Spatial Data Analysis, Data Sharing, Spatial Analysis, Geographic Information Systems, Geospatial Mapping, Metadata Management, Data Quality, Data Mapping, File Management, Data Presentation

      4.8
      Rating, 4.8 out of 5 stars
      ·
      5.8K reviews

      Beginner · Course · 1 - 4 Weeks

    • I

      IBM

      IBM & Darden Digital Strategy

      Skills you'll gain: Strategic Thinking, Digital Transformation, Business Strategy, Cloud Computing Architecture, Competitive Analysis, Cloud Services, Large Language Modeling, Business Transformation, Cloud Security, Cloud Infrastructure, Big Data, Cloud Platforms, Data Analysis, Statistical Analysis, Cloud Computing, Artificial Intelligence, Generative AI, Data Ethics, Product Lifecycle Management, Business Technologies

      4.7
      Rating, 4.7 out of 5 stars
      ·
      44K reviews

      Beginner · Specialization · 3 - 6 Months

    Business Fundamentals learners also search

    Business Analysis
    Business Statistics
    Business English
    Business Calculus
    Market Research
    Business Skills
    Global Business
    International Business
    1…678…571

    In summary, here are 10 of our most popular business fundamentals courses

    • SAP Professional Fundamentals: SAP
    • Foundations of Business Strategy: University of Virginia
    • European Business Law: Lund University
    • Salesforce Fundamentals: University of California, Irvine
    • The Business of Music Production: Berklee
    • Foundations of Business Intelligence: Google
    • High-Impact Business Writing: University of California, Irvine
    • Generative AI Leadership & Strategy: Vanderbilt University
    • Excel to MySQL: Analytic Techniques for Business: Duke University
    • Business Analysis & Process Management: Coursera Project Network

    Frequently Asked Questions about Business Fundamentals

    Business Fundamentals refers to the essential knowledge and principles that form the foundation of any successful business. It includes a range of topics such as understanding organizational structures, basic accounting principles, marketing strategies, operations management, and financial analysis. It provides individuals with a comprehensive understanding of how businesses function and the key concepts required to make informed decisions. By studying Business Fundamentals, individuals can gain the necessary skills and knowledge to excel in various aspects of business management and entrepreneurship.‎

    To understand Business Fundamentals, there are several essential skills you should consider learning:

    1. Financial Literacy: It's crucial to have a strong grasp of basic accounting principles, financial statements, and financial analysis. This will help you interpret financial data and make informed decisions.

    2. Marketing and Sales: Developing skills in marketing and sales will enable you to identify target markets, create effective marketing strategies, and understand customer behavior.

    3. Leadership and Management: Knowledge of leadership and management principles is vital for effectively managing teams, setting goals, and making strategic decisions.

    4. Communication: Strong communication skills are essential in business. You should focus on improving your ability to convey ideas clearly and persuasively, whether through written or verbal communication.

    5. Critical Thinking and Problem Solving: Learning to analyze complex situations, assess risks, and make well-informed decisions is crucial for business success.

    6. Entrepreneurship and Innovation: Developing an entrepreneurial mindset and understanding how to foster innovation can open up opportunities for growth and success.

    7. Project Management: Having project management skills will help you plan, execute, and monitor business projects effectively, ensuring they are completed on time and within budget.

    Remember, this is a general list of skills for Business Fundamentals. It's essential to tailor your skills based on your specific industry or area of interest within the business field.‎

    With Business Fundamentals skills, you can pursue a wide range of job opportunities in various industries. Some of the common job roles that you can consider include:

    1. Business Analyst: Use your skills to analyze and interpret data, identify trends, and make strategic recommendations to improve business operations.

    2. Marketing Manager: Utilize your knowledge of business fundamentals to develop marketing strategies, manage promotional activities, and drive business growth.

    3. Sales Representative: Apply your understanding of business principles to identify potential customers, negotiate sales deals, and meet revenue targets.

    4. Financial Analyst: Use your skills to analyze financial data, perform budgeting and forecasting, and provide recommendations for financial decision-making.

    5. Human Resources Manager: Apply your understanding of business fundamentals in managing employee recruitment, training, compensation, and overall workforce management.

    6. Project Manager: Utilize your knowledge of business fundamentals to plan, execute, and manage projects, ensuring they are completed within scope, budget, and timeline.

    7. Operations Manager: Apply your skills to oversee and optimize business operations, including supply chain management, inventory control, and process improvement.

    8. Entrepreneur: Utilize your understanding of business fundamentals to start and manage your own business, applying strategic decision-making, financial management, and marketing skills.

    9. Business Consultant: Use your skills to provide expert advice to organizations in areas such as strategy development, process improvement, and organizational restructuring.

    10. Administrative Manager: Apply your knowledge of business fundamentals in overseeing administrative functions, including budgeting, record-keeping, and office operations.

    Remember, these are just a few examples of the potential career paths you can explore with Business Fundamentals skills. The versatility of these skills enables you to adapt to a wide range of industries and job opportunities.‎

    People who are interested in understanding the basics of business operations, management principles, and financial concepts are best suited for studying Business Fundamentals. This course is ideal for individuals who are looking to start their own business, pursue a career in business administration, or enhance their knowledge of the business world. Additionally, those who want to develop essential skills such as critical thinking, problem-solving, and decision-making will greatly benefit from studying Business Fundamentals.‎

    There are several topics that you can study that are related to Business Fundamentals. Some of the key topics include:

    1. Accounting and Financial Management: This topic covers the principles, concepts, and techniques involved in managing financial records, statements, and analysis. It includes understanding financial statements, budgeting, costing, and financial decision-making.

    2. Economics: Studying economics helps in understanding how markets function and how economic policies impact businesses. It covers concepts like supply and demand, market structures, inflation, unemployment, and monetary and fiscal policies.

    3. Marketing and Market Research: This topic focuses on understanding consumer behavior, market segmentation, advertising, public relations, branding, and market research techniques. It is essential for developing effective marketing strategies.

    4. Business Law and Ethics: Business law deals with legal aspects of trade, contracts, and intellectual property. Understanding ethics in business is crucial for making responsible decisions and maintaining organizational integrity.

    5. Operations Management: This area focuses on managing the production and delivery of goods and services effectively and efficiently. It includes topics like supply chain management, quality control, project management, and lean manufacturing.

    6. Organizational Behavior and Human Resource Management: This topic explores how individuals, teams, and organizations operate within the workplace. It includes understanding motivation, communication, leadership, teamwork, and employee engagement.

    7. Entrepreneurship and Innovation: Studying entrepreneurship involves learning about identifying business opportunities, developing business plans, raising capital, and managing risks. Innovation explores methods to foster creativity, new product development, and adaptability in changing markets.

    8. Strategic Management: This topic covers making strategic decisions to achieve organizational goals. It includes analyzing the competitive environment, formulating strategies, and implementing them effectively.

    These are just a few examples, and there are many more specialized topics within the field of business fundamentals that you can explore based on your interests and career goals.‎

    Online Business Fundamentals courses offer a convenient and flexible way to enhance your knowledge or learn new Business Fundamentals refers to the essential knowledge and principles that form the foundation of any successful business. It includes a range of topics such as understanding organizational structures, basic accounting principles, marketing strategies, operations management, and financial analysis. It provides individuals with a comprehensive understanding of how businesses function and the key concepts required to make informed decisions. By studying Business Fundamentals, individuals can gain the necessary skills and knowledge to excel in various aspects of business management and entrepreneurship. skills. Choose from a wide range of Business Fundamentals courses offered by top universities and industry leaders tailored to various skill levels.‎

    When looking to enhance your workforce's skills in Business Fundamentals, it's crucial to select a course that aligns with their current abilities and learning objectives. Our Skills Dashboard is an invaluable tool for identifying skill gaps and choosing the most appropriate course for effective upskilling. For a comprehensive understanding of how our courses can benefit your employees, explore the enterprise solutions we offer. Discover more about our tailored programs at Coursera for Business here.‎

    This FAQ content has been made available for informational purposes only. Learners are advised to conduct additional research to ensure that courses and other credentials pursued meet their personal, professional, and financial goals.

    Other topics to explore

    Arts and Humanities
    338 courses
    Business
    1095 courses
    Computer Science
    668 courses
    Data Science
    425 courses
    Information Technology
    145 courses
    Health
    471 courses
    Math and Logic
    70 courses
    Personal Development
    137 courses
    Physical Science and Engineering
    413 courses
    Social Sciences
    401 courses
    Language Learning
    150 courses

    Coursera Footer

    Technical Skills

    • ChatGPT
    • Coding
    • Computer Science
    • Cybersecurity
    • DevOps
    • Ethical Hacking
    • Generative AI
    • Java Programming
    • Python
    • Web Development

    Analytical Skills

    • Artificial Intelligence
    • Big Data
    • Business Analysis
    • Data Analytics
    • Data Science
    • Financial Modeling
    • Machine Learning
    • Microsoft Excel
    • Microsoft Power BI
    • SQL

    Business Skills

    • Accounting
    • Digital Marketing
    • E-commerce
    • Finance
    • Google
    • Graphic Design
    • IBM
    • Marketing
    • Project Management
    • Social Media Marketing

    Career Resources

    • Essential IT Certifications
    • High-Income Skills to Learn
    • How to Get a PMP Certification
    • How to Learn Artificial Intelligence
    • Popular Cybersecurity Certifications
    • Popular Data Analytics Certifications
    • What Does a Data Analyst Do?
    • Career Development Resources
    • Career Aptitude Test
    • Share your Coursera Learning Story

    Coursera

    • About
    • What We Offer
    • Leadership
    • Careers
    • Catalog
    • Coursera Plus
    • Professional Certificates
    • MasterTrack® Certificates
    • Degrees
    • For Enterprise
    • For Government
    • For Campus
    • Become a Partner
    • Social Impact
    • Free Courses
    • ECTS Credit Recommendations

    Community

    • Learners
    • Partners
    • Beta Testers
    • Blog
    • The Coursera Podcast
    • Tech Blog
    • Teaching Center

    More

    • Press
    • Investors
    • Terms
    • Privacy
    • Help
    • Accessibility
    • Contact
    • Articles
    • Directory
    • Affiliates
    • Modern Slavery Statement
    • Do Not Sell/Share
    Learn Anywhere
    Download on the App Store
    Get it on Google Play
    Logo of Certified B Corporation
    © 2025 Coursera Inc. All rights reserved.
    • Coursera Facebook
    • Coursera Linkedin
    • Coursera Twitter
    • Coursera YouTube
    • Coursera Instagram
    • Coursera TikTok