• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Online Marketing

Online Marketing Courses

Marketing courses can help you learn digital marketing strategies, consumer behavior analysis, branding techniques, and content creation. You can build skills in social media management, search engine optimization, and email marketing campaigns. Many courses introduce tools like Google Analytics, HubSpot, and social media platforms, demonstrating how these skills are applied to track performance and engage audiences effectively.


Popular Online Marketing Courses and Certifications


  • C

    Coursera

    Optimize Campaigns & SEO Using Analytics Data

    Skills you'll gain: Marketing Analytics, Data-Driven Marketing, Content Performance Analysis, Google Analytics, Web Analytics and SEO, Keyword Research, Web Analytics, Conversion Funnel Analysis, Marketing Effectiveness, Digital Analysis, Marketing Strategies, Search Engine Optimization, Content Optimization, Campaign Management, Data Validation, Cross-Channel Marketing, Trend Analysis, Predictive Analytics, Performance Analysis, Variance Analysis

    Beginner · Course · 1 - 3 Months

  • S

    Simplilearn

    Digital Marketing Landscape

    Skills you'll gain: Marketing Planning, Marketing, Digital Marketing, Strategic Marketing, UI/UX Strategy, Digital Content, Marketing Strategies, Digital Advertising, E-Commerce, Content Optimization, Social Media Marketing, Search Engine Optimization, Brand Awareness, Customer Engagement

    4.3
    Rating, 4.3 out of 5 stars
    ·
    9 reviews

    Beginner · Course · 1 - 4 Weeks

  • S

    Starweaver

    Launching Your Online Business: Strategies for Success

    Skills you'll gain: Business Planning, Customer Support, Business Strategies, Strategic Planning, Business Strategy, Marketing Strategy and Techniques, E-Commerce, Business Modeling, Customer and Client Support, Digital Marketing, Entrepreneurship, New Business Development, Marketing Strategies, Digital Marketing Campaigns, Operations Management

    Beginner · Course · 1 - 4 Weeks

  • E

    EDUCBA

    Analyze and Apply Digital Marketing Fundamentals

    Skills you'll gain: Strategic Marketing, Marketing Strategies, Marketing, Customer Analysis, Marketing Management, Marketing Strategy and Techniques, Strategic Decision-Making, Customer Insights, Branding, Market Analysis, Marketing Communications, Market Dynamics, Marketing Channel, Decision Making, Value Propositions, Brand Strategy, Consumer Behaviour, Integrated Marketing Communications, Digital Marketing, Digital Marketing Tools

    Beginner · Course · 1 - 4 Weeks

  • S

    SkillsBooster Academy

    Email Marketing: Boost Sales with High-Converting Campaigns

    Skills you'll gain: Email Marketing, Lead Generation, Email Automation, Customer Relationship Management (CRM) Software, Performance Metric, Sales Pipelines, Digital Marketing, Copywriting, Customer Support, Customer Engagement, Data Pipelines, Compliance Management, Revenue Cycle Management, Generative AI, Design and Product, Product Design, Law, Regulation, and Compliance, Artificial Intelligence, Design Elements And Principles, Statistics

    Beginner · Course · 1 - 3 Months

  • U

    University of Maryland, College Park

    Online Advertising & Social Media

    Skills you'll gain: Online Advertising, Data Visualization, Digital Advertising, Advertising, Analytics, Big Data, Paid media, Social Media Strategy, Social Media, Data Ethics, Marketing, Digital Media Strategy, Social Media Marketing, Data-Driven Decision-Making, Business Analytics, Social Media Analytics, Business Transformation, Social Media Campaigns, Return On Investment, Descriptive Analytics

    4.7
    Rating, 4.7 out of 5 stars
    ·
    6 reviews

    Beginner · Course · 1 - 4 Weeks

  • C

    Coursera

    Marketing Digital con Easil

    Skills you'll gain: Social Media Marketing, Social Media, Facebook, Social Media Content, Collaborative Software, Online Advertising, Marketing, Digital Advertising, Content Creation, Content Development and Management, Team Oriented, Digital Marketing Tools

    4.3
    Rating, 4.3 out of 5 stars
    ·
    13 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • E

    EDUCBA

    Master Digital Marketing Strategy with Case Studies

    Skills you'll gain: Campaign Management, Digital Marketing Campaigns, Social Media, Digital Marketing, Performance marketing, Social Media Marketing, Digital Analysis, Digital Media Strategy, Campaign Planning, Digital Marketing Tools, Case Studies, Social Media Campaigns, Marketing Strategies, Strategic Marketing, Marketing Planning, Strategic Planning, Social Media Strategy, Marketing, Performance Analysis, Competitive Analysis

    5
    Rating, 5 out of 5 stars
    ·
    11 reviews

    Mixed · Course · 1 - 4 Weeks

  • S

    Skillshare

    Shopify eCommerce Ads Masterclass: Campaign Management

    Skills you'll gain: Meta Ads Manager, Data-Driven Marketing, Campaign Planning, Performance marketing, Marketing Analytics, Web Analytics, Google Analytics, Conversion Funnel Analysis

    Intermediate · Course · 1 - 3 Months

  • S

    Simplilearn

    Social Media Marketing

    Skills you'll gain: Social Media, Social Media Marketing, Social Media Management, Social Media Strategy, Social Media Content, Social Media Campaigns, Content Performance Analysis, Social Media Analytics, Brand Management, Campaign Management, Instagram, Content Creation, Performance Analysis, Branding, Campaign Planning, Performance Measurement, Target Audience, Content Scheduling, Brand Strategy, Digital Marketing Tools

    4.5
    Rating, 4.5 out of 5 stars
    ·
    11 reviews

    Beginner · Course · 1 - 4 Weeks

  • U

    University of Maryland, College Park

    Marketing in the Age of AI

    Skills you'll gain: Online Advertising, LLM Application, AI Enablement, Branding, Natural Language Processing, Machine Learning Algorithms

    Intermediate · Course · 1 - 3 Months

  • U

    University of Arizona

    Strategic Digital Marketing: Digital Marketing Foundation

    Skills you'll gain: User Experience Design, Data-Driven Marketing, Content Marketing, Digital Brand Strategy, Digital Marketing, Marketing Analytics, Marketing Channel, Strategic Marketing, Content Strategy, Cross-Channel Marketing, Digital Content, Storytelling, Social Media Strategy, Search Engine Marketing, Persuasive Communication

    Intermediate · Course · 1 - 3 Months

1…789…358

In summary, here are 10 of our most popular online marketing courses

  • Optimize Campaigns & SEO Using Analytics Data: Coursera
  • Digital Marketing Landscape: Simplilearn
  • Launching Your Online Business: Strategies for Success: Starweaver
  • Analyze and Apply Digital Marketing Fundamentals: EDUCBA
  • Email Marketing: Boost Sales with High-Converting Campaigns: SkillsBooster Academy
  • Online Advertising & Social Media: University of Maryland, College Park
  • Marketing Digital con Easil: Coursera
  • Master Digital Marketing Strategy with Case Studies: EDUCBA
  • Shopify eCommerce Ads Masterclass: Campaign Management : Skillshare
  • Social Media Marketing: Simplilearn

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications
  • Share your Coursera learning story

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Udemy

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok