Start Your Social Media Marketer Career

Jobs in social media are projected to grow as social media usage for individuals and businesses continues to increase*. We have the resources you need to start your career in social media marketing.

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Build your social media marketing skills

Marketing is a broad career path with lots of opportunities for specialization. As a social media marketer, you'll likely collaborate closely with your marketing team colleagues working on channels such as email, paid media, or search engine optimization (SEO). Learning about marketing channels beyond social media and how they work together in an omnichannel marketing strategy can help you stand out to employers when applying for entry-level jobs. Learn more about Coursera and discover additional resources you can use to build foundational knowledge and new skills as you navigate the social media job market:

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*US Bureau of Labor Statistics. "Occupational Outlook Handbook: Advertising, Promotions, and Marketing Managers," Accessed December 14, 2023.