• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Coursera
  • Online Degrees
  • Careers
  • Log In
  • Join for Free
    Coursera
    • Browse
    • Digital Marketing

    Digital Marketing Courses

    Digital marketing courses can help you learn how to reach audiences online through search engines, social media, email, and content strategies.

    Skip to search results

    Filter by

    Subject
    Required
     *

    Language
    Required
     *

    The language used throughout the course, in both instruction and assessments.

    Learning Product
    Required
     *

    Build job-relevant skills in under 2 hours with hands-on tutorials.
    Learn from top instructors with graded assignments, videos, and discussion forums.
    Learn a new tool or skill in an interactive, hands-on environment.
    Get in-depth knowledge of a subject by completing a series of courses and projects.
    Earn career credentials from industry leaders that demonstrate your expertise.
    Earn career credentials while taking courses that count towards your Master’s degree.
    Earn your Bachelor’s or Master’s degree online for a fraction of the cost of in-person learning.
    Earn a university-issued career credential in a flexible, interactive format.
    Graduate level learning within reach.

    Level
    Required
     *

    Duration
    Required
     *

    Skills
    Required
     *

    Subtitles
    Required
     *

    Educator
    Required
     *

    Find the Best Digital Marketing Course for Your Goals

    • Status: New
      New
      X

      Xbox

      Xbox Graphic Designer

      Skills you'll gain: Color Theory, User Interface and User Experience (UI/UX) Design, Logo Design, Typography, User Interface (UI), Interaction Design, Figma (Design Software), Adobe Illustrator, Design Reviews, Wireframing, Usability, Graphic and Visual Design, Web Content Accessibility Guidelines, Adobe Photoshop, Graphic Design, Photo Editing, Game Design, Generative AI, Style Guides, Adobe Creative Cloud

      4.3
      Rating, 4.3 out of 5 stars
      ·
      30 reviews

      Beginner · Professional Certificate · 3 - 6 Months

    • Status: Free
      Free
      U

      Universidade Estadual de Campinas

      Conceitos Básicos de Logística e Supply Chain

      Skills you'll gain: Order Management, Transportation Management, Logistics, Inventory Management System, Inventory Control, Supply Chain, Order Processing, Service Level, Materials Management, Supply Chain Management, Process Optimization, Performance Measurement, Operating Cost, Demand Planning, Forecasting

      4.7
      Rating, 4.7 out of 5 stars
      ·
      420 reviews

      Beginner · Course · 1 - 3 Months

    • Status: Free
      Free
      C

      Coursera Project Network

      Design Online Course Printables using Canva

      Skills you'll gain: Marketing Collateral, Marketing Materials, Canva (Software), Promotional Materials, Business Marketing, Marketing Design, Creative Design, Design, Graphic and Visual Design, Graphic Design, Design Elements And Principles

      4.6
      Rating, 4.6 out of 5 stars
      ·
      218 reviews

      Advanced · Guided Project · Less Than 2 Hours

    • B

      Berklee

      Copyright Law in the Music Business

      Skills you'll gain: Intellectual Property, Lawsuits, Music, Legal Proceedings, Musical Composition, Legal Strategy, Law, Regulation, and Compliance, Digital Assets

      4.8
      Rating, 4.8 out of 5 stars
      ·
      691 reviews

      Beginner · Course · 1 - 3 Months

    • U

      University of California, Irvine

      Salesforce Fundamentals

      Skills you'll gain: Salesforce, Data Quality, Data Modeling, Data Integration, Business Process Automation, Salesforce Development, Email Marketing, Data Security, Data Cleansing, Data Management, Process Design, User Accounts, Customer Relationship Management (CRM) Software, Customer Engagement, Dashboard, Customer Relationship Management, Business Reporting, Administration, Automation, Role-Based Access Control (RBAC)

      4.3
      Rating, 4.3 out of 5 stars
      ·
      255 reviews

      Beginner · Specialization · 1 - 3 Months

    • C

      Copenhagen Business School

      Social Entrepreneurship

      Skills you'll gain: Growth Strategies, Team Oriented, Marketing Communications, Business Modeling, Business Planning, Entrepreneurship, Organizational Structure, Marketing Effectiveness, Market Opportunities, Communication Strategies, New Business Development, Business Development, Strategic Partnership, Business Strategies, Community Development, Program Evaluation, Social Sciences, Business Strategy, Performance Measurement, Fundraising

      4.6
      Rating, 4.6 out of 5 stars
      ·
      388 reviews

      Beginner · Specialization · 3 - 6 Months

    • Status: Free
      Free
      U

      Universidad Nacional Autónoma de México

      Periodismo digital y combate a las fake news

      Skills you'll gain: Journalism, Research, Investigation, Media and Communications, Writing, Interviewing Skills, Data Security, Report Writing, Public Affairs, Cybersecurity, Storytelling, Threat Detection, Ethical Standards And Conduct, Diversity Awareness, Digital Communications, Editing

      4.9
      Rating, 4.9 out of 5 stars
      ·
      655 reviews

      Beginner · Course · 1 - 4 Weeks

    • U

      University at Buffalo

      MBSE: Model-Based Systems Engineering

      Skills you'll gain: Model Based Systems Engineering, Systems Engineering, Industrial Engineering, Manufacturing Processes, Internet Of Things, Product Lifecycle Management, Enterprise Architecture, Verification And Validation, Process Analysis

      4.4
      Rating, 4.4 out of 5 stars
      ·
      851 reviews

      Beginner · Course · 1 - 4 Weeks

    • U

      University of California, Davis

      Quantitative Research

      Skills you'll gain: Surveys, Survey Creation, Quantitative Research, Statistical Analysis, Marketing Analytics, Market Research, Statistical Methods, Data Analysis, Marketing, Target Market, Sample Size Determination, Quality Control

      4.4
      Rating, 4.4 out of 5 stars
      ·
      333 reviews

      Intermediate · Course · 1 - 4 Weeks

    • L

      L&T EduTech

      Chip based VLSI design for Industrial Applications

      Skills you'll gain: Field-Programmable Gate Array (FPGA), Electronics, Hardware Design, Application Specific Integrated Circuits, Electronics Engineering, Serial Peripheral Interface, Computational Logic, Electrical Engineering, Computer Architecture, Schematic Diagrams, Semiconductors, Electronic Hardware, Electronic Components, Internet Of Things, Programmable Logic Controllers, Low Voltage, Embedded Software, Electronic Systems, Network Protocols, Embedded Systems

      4.5
      Rating, 4.5 out of 5 stars
      ·
      106 reviews

      Intermediate · Specialization · 3 - 6 Months

    • M

      Macquarie University

      Adapt your leadership style

      Skills you'll gain: Organizational Leadership, Team Leadership, Business Leadership, Leadership Development, Strategic Leadership, Leadership, Leadership and Management, Organizational Change, Influencing, Diversity and Inclusion, Self-Awareness, Communication

      4.8
      Rating, 4.8 out of 5 stars
      ·
      975 reviews

      Beginner · Course · 1 - 3 Months

    • Status: Free
      Free
      U

      Universidad de Palermo

      Liderazgo y Desarrollo Personal

      Skills you'll gain: Innovation, Emotional Intelligence, Digital Transformation, Diversity and Inclusion, Business Leadership, Business Transformation, Diversity Awareness, Leadership, Team Leadership, Professional Development, Leadership and Management, Cultural Diversity, Constructive Feedback, Creativity, Ethical Standards And Conduct, Collaboration, Organizational Change, Communication, Adaptability, Telecommuting

      4.7
      Rating, 4.7 out of 5 stars
      ·
      318 reviews

      Beginner · Course · 1 - 4 Weeks

    Searches related to digital marketing

    digital marketing free
    digital marketing specialization
    digital marketing specialist
    digital marketing strategy and planning
    digital marketing analytics in practice
    digital marketing analytics
    digital marketing trends
    digital marketing institute
    1…596061…272

    In summary, here are 10 of our most popular digital marketing courses

    • Xbox Graphic Designer: Xbox
    • Conceitos Básicos de Logística e Supply Chain: Universidade Estadual de Campinas
    • Design Online Course Printables using Canva: Coursera Project Network
    • Copyright Law in the Music Business: Berklee
    • Salesforce Fundamentals: University of California, Irvine
    • Social Entrepreneurship: Copenhagen Business School
    • Periodismo digital y combate a las fake news: Universidad Nacional Autónoma de México
    • MBSE: Model-Based Systems Engineering : University at Buffalo
    • Quantitative Research: University of California, Davis
    • Chip based VLSI design for Industrial Applications: L&T EduTech

    Why Learn Digital Marketing?

    Digital marketing is the practice of promoting products, services, or ideas through online channels like search engines, social media, email, and websites. It’s essential for reaching audiences in today’s connected world and plays a key role in business growth across industries. Learning digital marketing equips you with adaptable skills for driving engagement, measuring impact, and advancing your career in a digital-first economy.

    Skills you can learn in Marketing

    Market (economics) (28)
    Social Media (15)
    Marketing Strategy (14)
    Analytics (13)
    Brand (13)
    Digital Marketing (13)
    Marketing Analytics (11)
    Plan (11)
    Advertising (9)
    Modeling (9)
    Social Media Marketing (9)
    Brand Management (7)

    Frequently Asked Questions about Digital Marketing

    If you want to learn digital marketing for career advancement, business growth, or personal projects, having a clear goal will guide your learning. Regular practice, such as creating and optimizing campaigns, is crucial. Join online communities like Reddit’s r/digital_marketing for tips and support. Work on real projects such as managing social media accounts or running ad campaigns. Digital Marketing Specialization by University of Illinois Urbana-Champaign on Coursera is a great starting yet comprehensive resource.‎

    Coursera’s Digital Marketing courses provide learners with a wide range of skills necessary for success in the digital marketing landscape:

    • Strategies for effective online marketing across various digital platforms
    • Techniques for search engine optimization (SEO) and search engine marketing (SEM)
    • Skills in social media marketing and content creation
    • Understanding of email marketing, affiliate marketing, and display advertising
    • Data analysis and conversion rate optimization to measure campaign effectiveness
    • Digital branding and reputation management‎

    Digital Marketing courses on Coursera are inclusive, accommodating learners with varying levels of experience:

    • Beginners can start with introductory courses that cover the basics of digital marketing.
    • Those with some marketing background can deepen their expertise in specific digital marketing channels or tools.
    • Advanced digital marketers can explore sophisticated strategies and technologies for optimizing digital campaigns.‎

    Upon completing Digital Marketing courses, learners can obtain credentials that may support their career development:

    • Professional certificates that may demonstrate a foundational understanding and practical skills in digital marketing
    • Specializations that focus on nuanced aspects of digital marketing such as digital analytics or inbound marketing
    • Certificates that can potentially be recognized by employers as evidence of your digital marketing expertise‎

    Skills gained from Digital Marketing courses can lead to various roles within the marketing field:

    • Digital Marketing Manager, planning and executing digital marketing campaigns
    • SEO Specialist, optimizing website content for search engines
    • Social Media Manager, managing a brand’s presence on social media platforms
    • Content Strategist, developing engaging content aligned with business goals
    • PPC Analyst, managing pay-per-click advertising campaigns

    Discover which digital marketing role suits you best by taking our career quiz!‎

    Yes, Coursera offers a variety of free courses across many topics, including digital marketing. While you can access most course materials for free by auditing the courses, this does not include graded assignments or a completion certificate. For those looking to obtain a certificate to showcase their learning or enhance their professional profile, Coursera provides the option to purchase the course. Additionally, Coursera offers free trials or financial aid to learners who qualify, making certifications more accessible to everyone.‎

    This FAQ content has been made available for informational purposes only. Learners are advised to conduct additional research to ensure that courses and other credentials pursued meet their personal, professional, and financial goals.

    Other topics to explore

    Arts and Humanities
    338 courses
    Business
    1095 courses
    Computer Science
    668 courses
    Data Science
    425 courses
    Information Technology
    145 courses
    Health
    471 courses
    Math and Logic
    70 courses
    Personal Development
    137 courses
    Physical Science and Engineering
    413 courses
    Social Sciences
    401 courses
    Language Learning
    150 courses

    Coursera Footer

    Technical Skills

    • ChatGPT
    • Coding
    • Computer Science
    • Cybersecurity
    • DevOps
    • Ethical Hacking
    • Generative AI
    • Java Programming
    • Python
    • Web Development

    Analytical Skills

    • Artificial Intelligence
    • Big Data
    • Business Analysis
    • Data Analytics
    • Data Science
    • Financial Modeling
    • Machine Learning
    • Microsoft Excel
    • Microsoft Power BI
    • SQL

    Business Skills

    • Accounting
    • Digital Marketing
    • E-commerce
    • Finance
    • Google
    • Graphic Design
    • IBM
    • Marketing
    • Project Management
    • Social Media Marketing

    Career Resources

    • Essential IT Certifications
    • High-Income Skills to Learn
    • How to Get a PMP Certification
    • How to Learn Artificial Intelligence
    • Popular Cybersecurity Certifications
    • Popular Data Analytics Certifications
    • What Does a Data Analyst Do?
    • Career Development Resources
    • Career Aptitude Test
    • Share your Coursera Learning Story

    Coursera

    • About
    • What We Offer
    • Leadership
    • Careers
    • Catalog
    • Coursera Plus
    • Professional Certificates
    • MasterTrack® Certificates
    • Degrees
    • For Enterprise
    • For Government
    • For Campus
    • Become a Partner
    • Social Impact
    • Free Courses
    • ECTS Credit Recommendations

    Community

    • Learners
    • Partners
    • Beta Testers
    • Blog
    • The Coursera Podcast
    • Tech Blog
    • Teaching Center

    More

    • Press
    • Investors
    • Terms
    • Privacy
    • Help
    • Accessibility
    • Contact
    • Articles
    • Directory
    • Affiliates
    • Modern Slavery Statement
    • Do Not Sell/Share
    Learn Anywhere
    Download on the App Store
    Get it on Google Play
    Logo of Certified B Corporation
    © 2025 Coursera Inc. All rights reserved.
    • Coursera Facebook
    • Coursera Linkedin
    • Coursera Twitter
    • Coursera YouTube
    • Coursera Instagram
    • Coursera TikTok