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    • Social Media Marketing

    Social Media Marketing Courses Online

    Explore Social Media Marketing courses that teach skills in content creation, audience engagement, and platform strategy. Prepare for careers in digital marketing, brand management, and social media strategy.

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    Explore the Social Media Marketing Course Catalog

    • M

      Meta

      Marketing en redes sociales de Meta

      Skills you'll gain: Communication, Marketing, Social Media, Advertising, Marketing Management, Strategy, Media Strategy & Planning, Market Analysis, Strategy and Operations, Leadership and Management, Product Marketing, Brand Management, Marketing Design, Digital Marketing, E-Commerce, Decision Making, Influencing, Public Relations, Planning, User Experience, Budget Management, Business Analysis, Entrepreneurship, Market Research, Statistical Analysis, Emotional Intelligence

      4.8
      Rating, 4.8 out of 5 stars
      ·
      1.5K reviews

      Beginner · Professional Certificate · 3 - 6 Months

    • C

      Coursera Project Network

      How to edit and improve a Facebook Ad

      Skills you'll gain: Advertising

      4.4
      Rating, 4.4 out of 5 stars
      ·
      16 reviews

      Intermediate · Guided Project · Less Than 2 Hours

    • C

      Coursera Project Network

      Using Video in Social Media Posts with Canva

      Skills you'll gain: Computer Graphics, Creativity, Graphic Design, Social Media

      4.6
      Rating, 4.6 out of 5 stars
      ·
      182 reviews

      Beginner · Guided Project · Less Than 2 Hours

    • C

      Coursera Project Network

      How to Set a Budget and Schedule for Your Facebook Ads

      Skills you'll gain: Advertising, Budget Management

      4.4
      Rating, 4.4 out of 5 stars
      ·
      11 reviews

      Intermediate · Guided Project · Less Than 2 Hours

    • S

      Simplilearn

      Behavioral Marketing

      Skills you'll gain: Digital Marketing

      Beginner · Course · 1 - 4 Weeks

    • I

      Illinois Tech

      Digital Marketing

      Advanced · Course · 1 - 3 Months

    • Placeholder
      C

      Coursera Project Network

      Design social media content with Piktochart

      Skills you'll gain: Digital Marketing, Graphic Design

      5
      Rating, 5 out of 5 stars
      ·
      6 reviews

      Beginner · Guided Project · Less Than 2 Hours

    • Placeholder
      Status: Free
      Free
      C

      Coursera Instructor Network

      Social Listening

      5
      Rating, 5 out of 5 stars
      ·
      6 reviews

      Beginner · Course · 1 - 4 Weeks

    • Placeholder
      Status: Free
      Free
      C

      Coursera Instructor Network

      GenAI for Social Media and Influencer Marketing

      Skills you'll gain: Creativity, Strategy

      Intermediate · Course · 1 - 4 Weeks

    • Placeholder
      C

      Coursera Project Network

      Interests of the average Facebook User

      Skills you'll gain: Social Media

      Intermediate · Guided Project · Less Than 2 Hours

    • Placeholder
      D

      Digital Marketing Institute

      Twitter, LinkedIn, and YouTube Marketing

      Skills you'll gain: Advertising, Communication, Digital Marketing, Leadership and Management, Marketing, Media Strategy & Planning, Social Media, Strategy, Brand Management, Influencing

      4.4
      Rating, 4.4 out of 5 stars
      ·
      76 reviews

      Beginner · Course · 1 - 4 Weeks

    • Placeholder
      E

      Emory University

      Introduction to Social Media Analytics

      Skills you'll gain: Social Media

      4.3
      Rating, 4.3 out of 5 stars
      ·
      108 reviews

      Mixed · Course · 1 - 4 Weeks

    Social Media Marketing learners also search

    Facebook Marketing
    Content Marketing
    Internet Marketing
    Beginners Social Media Marketing
    Online Marketing
    Product Marketing
    Instagram Marketing
    Digital Marketing
    1…456…315

    In summary, here are 10 of our most popular social media marketing courses

    • Marketing en redes sociales de Meta: Meta
    • How to edit and improve a Facebook Ad: Coursera Project Network
    • Using Video in Social Media Posts with Canva: Coursera Project Network
    • How to Set a Budget and Schedule for Your Facebook Ads: Coursera Project Network
    • Behavioral Marketing: Simplilearn
    • Digital Marketing: Illinois Tech
    • Design social media content with Piktochart: Coursera Project Network
    • Social Listening: Coursera Instructor Network
    • GenAI for Social Media and Influencer Marketing: Coursera Instructor Network
    • Interests of the average Facebook User: Coursera Project Network

    Skills you can learn in Marketing

    Market (economics) (28)
    Social Media (15)
    Marketing Strategy (14)
    Analytics (13)
    Brand (13)
    Digital Marketing (13)
    Marketing Analytics (11)
    Plan (11)
    Advertising (9)
    Modeling (9)
    Social Media Marketing (9)
    Brand Management (7)

    Frequently Asked Questions about Social Media Marketing

    Social media marketing courses typically cover a broad range of essential skills including:

    • Social media strategy and planning
    • Creating and curating engaging content
    • Utilizing platforms like Meta, Instagram, X, and LinkedIn
    • Digital advertising and promotions on social media
    • Analytics and data analysis to measure campaign effectiveness
    • SEO techniques for enhancing online visibility
    • Community management and customer engagement strategies
    • Crisis management and brand reputation monitoring‎

    No prior marketing experience is necessary to begin with beginner social media marketing courses. The program offerings are designed to support learners at all levels:

    • Newcomers can start with the basics of social media platforms and simple content creation.
    • Intermediate learners can develop targeted marketing campaigns and learn to analyze engagement data.
    • Advanced professionals can refine large-scale strategies and explore integrated digital marketing techniques.‎

    Social media marketing courses on Coursera offer various credential options:

    • Certifications in comprehensive social media marketing
    • Professional certificates from industry leaders
    • Specialized course certificates that focus on particular skills such as influencer marketing or social media analytics
    • These certificates can be instrumental in validating your skills and for enhancing your professional profile on platforms like LinkedIn.‎

    Skills in social media marketing can lead to diverse roles in the marketing and communications sectors including:

    • Social Media Manager
    • Digital Marketing Specialist
    • Content Strategist
    • Brand Manager
    • SEO Specialist
    • Community Manager
    • Professionals in these roles use their social media marketing skills to build brand awareness, engage with customers, and drive sales and traffic through targeted digital campaigns.‎

    Looking to enhance your team's social media marketing skills? Coursera provides tailored enterprise solutions for teams ranging of 5-125 employees. Our offerings include advanced analytics, customized learning paths, and collaborative tools. To explore our social media marketing training options and make a purchase, please visit our Coursera for Teams page.‎

    This FAQ content has been made available for informational purposes only. Learners are advised to conduct additional research to ensure that courses and other credentials pursued meet their personal, professional, and financial goals.

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